Sat.Feb 16, 2019 - Fri.Feb 22, 2019

Step 0: Don’t Freak Out – How To Get Started In Market Discovery

The Secret PM Handbook

It’s easy to say “Get out of the building.” We know we need to do more market discovery – talking to more customers (and non-customers, and lost prospects, etc.) to find their problems. But for some of us that’s just not actionable advice.

Product engagement: the most important metric you aren’t tracking for your SaaS business

Inside Intercom

If you have followed us over at Sherlock , you will likely have heard us say many times that product engagement is the lifeblood of any SaaS business. This is because the entire SaaS business model is dependent on people using (and getting value from) your product consistently over time.

How our Success is Killing us by Matt Stratford

Mind the Product

In this ProductTank London talk, Matt Stratford, Senior Product Manager at Elsevier, shares a reminder that the Earth cannot sustain the level of consumption our modern society has built. For the sake of the planet, Matt suggests “product management for good”.

The One Fitness App That Hooked Me For Good

Nir Eyal

Could there be a behavior more antithetical to human nature than exercise? Our caveman ancestors, if they could observe our workout habits today, would think we’ve lost our minds. We lift heavy objects into the air and return them to the exact spot where we picked them up.

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Product Manager Salary Data in 2019

280 Group

This article draws on multiple sources to provide Product Manager salary data. It also includes links to the sites so that you can customize the various salary factors such as location, experience and industry to match your situation.

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Podcast: Roadmaps, OKRs, Vision and Prioritisation with Bruce McCarthy

Mind the Product

Bruce McCarthy was the president of the Boston Product Management Association, is the founder of consultancy Product Culture and co-wrote the book on roadmapping, Product Roadmaps Relaunched.

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What 2 Men And a Runner Taught Me About Data Science and Fraud Modeling

Piyanka Jain

As I was wrapping up my work last evening, darkness started to loom outside. I decided to go for a short run on a neighboring track… Continue reading on Towards Data Science ». machine-learning data-science business

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Product Success Management Issues – Akshay Mahajan – Episode – PSMI002

Spice Catalyst

This is our second episode of Product Success Management Issues Podcast. In this episode, David Fradin talks with Akshay Mahajan, Vice President of Product Management at Cosential. Linkedin ? This is our second episode of Product Success Management Issues Podcast.

The One Fitness App That Hooked Me For Good

Nir Eyal

Nir’s Note: This article is part of a series on “The Hooked Model in Action.” ” Previous analyses have included Slack, Fortnite, Amazon’s Echo, Tinder, and The Bible App. Note, I never take compensation for writing articles on my blog. Could there be a behavior more antithetical to human nature than exercise? Our caveman ancestors, if they […] The post The One Fitness App That Hooked Me For Good appeared first on Nir and Far.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Changing the Weather Inside your Organisation by Tom Loosemore

Mind the Product

In this #mtpengage Manchester talk, Tom Loosemore of Public Digital talks about how to create the right climate internally to do “good” product management, as often, it’s the internal climate that’s more than half the battle of building good products.

AI in Business

Pragmatic Marketing

Is it just us, or do you think of robots taking over the world whenever someone mentions artificial intelligence (though probably not this one )?

The 5 Most Important Traits To Look For In A UX Consultant

UX Studio

Working with the right UX consultant could be added to your list of healthy, relaxing habits. UX consulting can keep you, your team and your product healthy. In this post, you will find the most important traits to look for in a UX consultant. In this article we discuss: What a UX consultant does.

How To Break Into Product Management—Sachin Rekhi

PMLesson's Ace the PM Interview

Sachin Rekhi is the founder and CEO of Notejoy , and a prolific blogger on product management. In this Path to PM post, Sachin and I discuss five practical paths to product management. Listen to our podcast here, or read the transcription below! How did you first break into product management? As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

The Outstanding Speakers at #mtpcon San Francisco 2019

Mind the Product

Mind the Product returns to San Francisco and the famous Davies Symphony Hall on July 15-16. 2019 promises to continue our run of amazing conferences, with a pre-conference Leadership Forum, even more workshops, more networking events around the conference, and more fun than ever before.

How customer service chatbots are redefining support with AI

Inside Intercom

Artificial intelligence is radically redefining the customer service landscape. From automated emails to visual search , AI allows companies to better support their customers at more touchpoints along their journey.

What’s a UX Audit and Why You Need One

UX Studio

Not sure which direction to go when it comes to the usability issues of your website? Not even sure if it needs small corrections or a whole major UX redesign project? Let’s get things straight first! What makes up a UX Audit?

5 Product Management Books to Read in 2019

ProductPlan

One of the greatest things about the product management space is the wide availability of game-changing information out there. We’re thrilled by the sheer volume of product management books published each year.

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Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

How Does Product Management Give you the Best Chance of a Successful Digital Transformation?

Mind the Product

Moving from project-based thinking to product-based thinking is an essential part of delivering a successful digital transformation. What are the benefits of taking on such an initiative, and how does product management give you the best possible chance of success? What is Digital Transformation? Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. In their book “ Digital Transformation.

10 apps every sales team should know about

Inside Intercom

“Time is money.” Never does that phrase ring more true than when you’ve wasted days going back and forth over email to coordinate a sales meeting or spent hours manually copying and pasting data between tools.

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Crowdtesting – all you need to know

Usersnap

You have developed your product sparked by brilliant ideas and are ready to go-live. But have you caught all the bugs in your application? The customer finding it could damage your reputation. Negative online feedback is just a finger’s swipe away. We all know social media’s viral nature.

UX Expert Review

UX Studio

Not sure which direction to go when it comes to the usability issues of your website? Not even sure if it needs small corrections or a whole major UX redesign project? Let’s get things straight first! What makes up a UX Expert Review?

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Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

Product Management Fears and how to Face Them

Mind the Product

In general we product people are a courageous bunch, but beyond our confident exteriors can reside a few honest (and I would argue, healthy) fears with which we wrestle, whether we admit to it or not! I have a secret, not one I talk about often, if at all. Yet it preoccupies me as I commute to work, eat my lunch, or sit in the office… what if I am the only person who struggles with product management? Everybody else has it all sewn up don’t they? Don’t you?!

Product design is about cost-benefit analysis

Inside Intercom

Product design is about cost-benefit analysis. How useful is something versus how hard is it to do. Here’s how I think of it: The cost-benefit analysis of features.

Video: The Style of Product Management

Sachin Rekhi

Video: The Style of Product Management. Slides: The Style of Product Management. Essays: The Art of Being Compelling | Engaging in Product Debates. In January I was invited to Atlassian to share my wisdom on product management with the global product organization.

Welcome Trello Fans!

CardBoard

We know we have several customers who really like Trello. It’s really easy to use, doesn’t cost money and is so versatile in its uses. Today, the CardBoard team is proud to announce support for Trello integration!

Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

Innovation is both a process and an outcome. The best way to begin innovating your products is by innovating your internal process. We'll explore the challenges, solutions, and hands-on techniques for becoming a successful "agent of change" within a well-established product culture. We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand. Join Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies, as we assess some case studies to see how to lead with a clear strategy well-defined tactics, and an unbiased understanding of the fundamental question: "why are you innovating?"

Is It Time For Product Managers To Go Meatless?

The Accidental Product Manager

What role can product managers play in the creation of meat product substitutes? Image Credit: Kelly Garbato. So let’s see a show of hands. Who here enjoys a delicious, juicy, burger? Hmm, I don’t see everyone’s hands going up, but I do see just about everyone’s hands going up.

Gaining (And Inspiring) Confidence as a Product Manager

The Product Coalition

Influence is probably one of the most valuable currencies as a product manager. Because you likely don’t have a lot of authority, you have to rely on your ability to understand others and help them understand your perspective and ideas. A key part to influence is having and inspiring confidence.

Beta Testing Success in 5 Steps

Centercode

Centercode has been running beta tests for over 18 years. That’s why we can say this on good authority: beta testing isn’t easy. For one, there is no “one size fits all” formula that works for every product, every company, or every customer.