Sat.May 08, 2021 - Fri.May 14, 2021

Five Product Owner Myths Busted

Roman Pichler

Myth #1: The product owner must ensure that the stakeholders are satisfied. Stakeholders can be powerful and influential individuals.

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A Tale of Two Products: BigVision vs. HyperNarrowFocus

The Product Coalition

First, let me introduce our two products along with some context and background to set the scene. You could think of them as businesses, ventures, or departments as well, the same logic applies.

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How Mobile Product Managers Can Increase Productivity

Apptentive

Mobile product managers handle an extremely long list of competing tasks—sometimes resulting in progress paralysis.

In Honor of Product Management Day, Here’s a History Lesson—and an Offer You Can’t Refuse

280 Group

Take Advantage of our 15% Off Sale and Shop Our Courses. SHOP COURSES. Going Back in Time. Have you ever wondered how far back the role of Product Management goes? Where did it all begin? It started on May 13, 1931, when former president of Procter & Gamble N.H.

How to Accelerate Product Sales Virtually

Everyone sells online these days, but outselling the (virtual) competition requires following a few key principles. Yellowfin CEO Glen Rabie shares his insights on resonating with buyers in this short video.

So, You Want To Become a Great Product Manager?” Q&A with Jackie Bavaro

Nir Eyal

The post So, You Want To Become a Great Product Manager?” ” Q&A with Jackie Bavaro appeared first on Nir and Far. Consumer Psychology

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Free Product Management Course: Outcome-Based Enhancement Process

Proficientz

Implementing an Outcome-Based Product Enhancement Process in 5 Steps. Learn how in this free product management course. It’s your first step to eliminating constantly changing priorities and creating a culture of customer value across product, marketing, sales and customer success teams.

What’s the REAL Cost of a Poorly Trained Product Management Team?

280 Group

A product launch is a complex and multi-faceted activity that involves many teams collaborating successfully across an organization. The hard work starts early—from defining the target audience to conducting market research.

Why the Illusion of Control Is Hurting Your Goals

Nir Eyal

The post Why the Illusion of Control Is Hurting Your Goals appeared first on Nir and Far. Decision Making

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Setting up research ops for customer discovery

Mind the Product

There were a lot of sessions at our recent MTPCon APAC on Discovery. Really nothing represents the core of our craft more than connecting with customers and building empathy for their struggles.

The State of Product Leadership Report 2021

Delivery is the top success metric for product leaders. But should it be? This is just one of the findings in this year’s State of Product Leadership report. Download the report to discover more ways product management is changing in 2021.

Product Owners, You Are Part of The Scrum Team

The Product Coalition

Learn how Product Owners should collaborate with development teams to deliver working software incrementally. Continue reading on Product Coalition ». business agile startup product-management leadership

The Principles of Experiment Flow

Strategyzer

This is a guest post from David J Bland, co-author of our best selling book Testing Business Ideas. Testing Business Ideas explains how to increase the success of any venture by providing a practical guide to rapid experimentation. Innovation Process: Testing Business Ideas

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How to Hire a Product Manager

Ken Norton

The classic essay that defined the product manager role -. What is product management? What does a product manager do? What makes a great product manager, and how do you become one?

How to create a product strategy – Nacho Bassino on The Product Experience

Mind the Product

In his new book, Product Direction: How to Build Successful Products at Scale with Strategy, Roadmaps, and Objectives and Key Results (OKRs), Xing Product Director Nacho Bassino details the parts of the job that any senior product person needs to master – but which are really difficult to learn before you’re responsible for them.

The Rapid Innovation Sprint as an Accelerator for Your Big Idea

Rapid Innovation Sprints (RISE) help companies incubate greenfield digital product ideas that have the potential to radically transform their business. The techniques of RISE help uncover game-changing opportunities with structure, collaboration, and commitment.

User Experience in Product

The Product Coalition

How User Research and Analysis can Help our Products Deliver Value Continue reading on Product Coalition ». product-design product-management design-thinking user-research user-experience

Ask Why It Won’t Work, And Other Lessons This Founder Relies on While Building From 0 to 1

First Round Review

From all the ways a candidate might fail, to how a commonly-used framework might not be a good fit, to where a go-to-market strategy might fall apart, Rick Song shares the pre-mortem technique he relies on, as well as other company building lessons from Square and his startup, Persona

The 1% Trap: Product Managers, Stop Building Features Just for Your Power Users!

Userpilot

It’s a sad state of affairs when you dig into app metrics. A quarter of all mobile apps are only used once – and 85% of us use 5 apps regularly. Think about your own day, how many apps do you use and how many have you tried once and then never opened again?

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The 3 stages of product development at a high growth tech company by Cameron Adams

Mind the Product

In this #mtpcon Digital APAC keynote, Cameron Adams, Co-Founder and Chief Product Officer at Canva shares the strategic tools needed to understand and manage products through the various phases of an organisation’s growth. Watch the talk in full or read on for the overview.

3 Templates for Uncomplicating Your Product Management Process

In this workbook, you’ll find a comprehensive set of templates product development and cross-functional teams can adopt to better leverage your existing skills and your data.

Collaborate?—?Creating a Shared Understanding is Always Worth the Effort.

The Product Coalition

The more abstract and new a concept is, the more effort it takes to have a shared understanding with others.‍ ‍ Continue reading on Product Coalition ». design-thinking productivity leadership design-process creative-process

Leadership Tip #7: Be Wary of Spending Time on Non-Promotable Tasks

Johanna Rothman

What do you appreciate about your office culture? Maybe someone circulates get-well or congratulations cards. Someone might bring cookies to work or arrange birthday celebrations. I know of people who arrange retirement/transition lunches. All these actions are nice things.

TEI 334: Making product management effective regardless of the product emphasis in an organization – with Monika Murugesan

Product Innovation Educators

How product managers can excel in both supportive and challenging organizational environments.

Tools for agile product teams by Gavan Moule

Mind the Product

In this #mtpcon Digital APAC session, sponsored by Lucid, the company’s customer success manager Gavan Moule takes us through ways we can facilitate Agile workshops and team working using Lucidspark virtual whiteboards.

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4 Approaches to Data Analytics

As the analytics landscape continues to evolve, application teams who need to embed dashboards, reports, and other analytics capabilities in their applications can choose from dozens of solutions. How do you differentiate one solution from the next?

Building a Successful Market Penetration Strategy in Three Steps

The Product Coalition

Market penetration strategies can be defined as an effort of increasing market share for current products or services of the firm by marketing activities. In fact, market penetration has never been an affordable strategy that might burn the company budget in a short time.

How to acquire Gen Z users

NextBigWhat

Consumer founders! Too many startups rely on paid ads. tiktok_us’s growing popularity + current undersaturation of ads = room to shine organically. 6 examples on how to acquire gen-Z users for free, examples from social, creator, commerce, learning, food startups and more.

Product Love Podcast: Mike McDerment, co-founder & executive of Freshbooks

ProductCraft

This week on Product Love, I sat down with Mike McDerment, co-founder and executive of Freshbooks. Freshbook is an invoice and accounting software. Before Mike founded Freshbooks, he worked at his own design firm.

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Building an industry product by Nick Eales

Mind the Product

In this ProductTank Cardiff talk, Nick Eales, Chief Product Officer at Aforza, explains how to create and sell compelling products from scratch. The critical points of his talk include: What is an industry product?

Embedded Analytics Product Fit Guide - A Product Manager’s Handbook

Adding embedded analytics to your software doesn’t have to be an overwhelming task. This guide is the perfect companion for SaaS product managers. It will walk you through the process of choosing the right analytics provider step by step.

How to Be The Product Manager Developers Love

The Product Coalition

Become the PM that gets along with the delivery team — even if you don’t code. Continue reading on Product Coalition ». startup ux technology product-management business

Human-Centered Participant Recruitment: An Approach to Facilitate Positive Participant Experiences

Generation Focus

Research recruitment is a comprehensive process involving several elements, including identifying qualified participants, describing the structure of the study to prospects, ensuring their interest and commitment to the study, obtaining informed consent, scheduling participants, and providing support until the study is complete.

TEI 334: Making product management effective regardless of the product emphasis in an organization – with Monika Murugesan

Product Innovation Educators

How product managers can excel in both supportive and challenging organizational environments.