Hi Fly: A Lean Airline Story

Melissa Perri

This past year I took six trips to London. Five of those round trip flights were on Norwegian Air. I HATE Norwegian Air. Without fail, every one of my Norwegian Air flights were delayed at least 2.5 hours. But on one trip back from London, I got a surprising test message.

2015 Year In Review – Hardcore Product Management

PM Hardcore

Looking back over 2015 on this blog, I see quite a lot of meaty content! The topics have been hardcore product management-related. I hope you’ve enjoyed reading it as much as I’ve enjoyed sharing it.

Product Backlog Flows

Pragmatic Marketing

There are plenty of discussions in the agile community about how agile teams work and develop over time. Often neglected or poorly understood is how that work makes its way from the customer to the team. Below is a blueprint for creating an effective and efficient flow of work.

Agile 130

5 Indispensible Habits Of Great Product Leaders

Street Smart Product Manager

As a product management leader, there are many demands on your time. It’s easy to get sucked into working on the most pressing issues and on meeting other people’s expectations. As “do-ers”, it’s in our nature to jump on these issues immediately.

Product Management University Training: Everything You Need. Nothing You Don’t.

In a perfect world, there are a million things you should do. That’s not your world. Product Management University training makes you better at the things you will do. Schedule your personalized workshop and learn the market’s simplest Framework for managing, marketing and selling your products in your markets.

More Trending

Organizing a Large Product Backlog

Folding Burritos

Trying to organize a large product backlog is a tough thing to do. As times goes by, and the product grows, what was once a simple list of prioritized items gets unwieldy. Working from a huge list makes it very difficult to navigate and very easy to get “lost” in it.

What’s Different about Managing SaaS Products?

On Product Management

By Felicia Anderson SaaS provides a treasure trove of new user insights. As customers adopt Software as a Service (SaaS) in record numbers, those software providers that effectively leverage SaaS’ unique advantages will move into industry-leading positions. Companies that fail to do so will lose competitive ground. Here are 3 areas that every SaaS product […]. Guest Blogger Intuit Metrics Product Management SaaS/Cloud Strategy User Experience

The Dirty Dozen Roadmap Roadblocks

Product Powers

A good product roadmap is one of the most important and influential documents an organization can develop, publish and continuously update. It’s the one document that steers the entire organization in delivering on the company strategy. It's key to success, and yet many organizations struggle to produce effective roadmaps. In fact, many organizations don’t create one, even to publish internally. Or they do, but it is simply a collection of unrelated features and dates.

Don’t Fall in Love

Product Management 2.0

“One’s first love is always perfect until one meets one’s second love.” Elizabeth Aston. I was honored to participate in a podcast hosted by my friend Michael Hopkin.

Blog 52

Forget About Problems! Focus on Customer Goals for Higher Value Products

When you focus on customer business goals, you’re guaranteed to uncover their biggest obstacles. Eliminate the obstacles and by default, your solutions have strategic value. Unique Product Management Training, only from Proficientz. Download the overview.

The Product Kata

Melissa Perri

A while ago, I was introducing the Kanban Kata by Hakan Forss to a team that was struggling to meet their deadline. They had failed twice before and their jobs were in jeopardy. Implementing Continuous Improvement and Kata helped the teams create better processes and remove bottlenecks.

Interview With Hubert Palan, CEO of ProductBoard – Podcast Season 2, Episode 2

PM Hardcore

Here is the second episode of our new podcast season of All The Responsibility, None Of The Authority, crossposted from alltheresponsibility.com. I will be crossposting the new episodes from the new site to this feed as they are published (I’m a little behind now but will catch up!). Introducing Hubert Palan. Nils first met Hubert Palan in November 2014 at the Product Management Summit in San Francisco.

Amplify Your Agile Marketing by Walking on the Moon

Pragmatic Marketing

Now that this tune is stuck in your head, you’re probably thinking, “What the heck does a Police song from 1979 have to do with agile marketing?” We all know the genius of Sting, but was he really 35 years ahead of the curve for agile?

Agile 130

The Keys To Productive Brainstorming

Street Smart Product Manager

Let’s face it: brainstorming has gotten a bad rap. And deservedly so. How many of us have been part of a “brainstorming meeting” that turned out to be a total waste of time? Too many people. A purposeless agenda. Meandering conversations that go nowhere. And no follow-up afterward. Sound familiar? In fact, doesn’t “brainstorming meeting” … Continue reading The Keys To Productive Brainstorming.

Selling Data and Decisions to your Team

Speaker: Cait Porte, SVP Product and Customer Experience, Zmags

Gathering support for a product feature or enhancement is a critical skill for Product Managers. Talking to customers, working with key stakeholders in the business and convincing development that a feature is necessary can be a daunting task. Join Product Management expert Cait Porte as she covers how to sell your ideas internally by leveraging data to drive decision making.

You Won’t Believe What These Five Lenses Can Show You About Your Product

Tyner Blain

Fundamentally, product management requires you to assess, synthesize, and prioritize the needs which drive the creation of your product in the context of three main objectives: desirability, viability, and feasibility. While laudable, these objectives are too abstract to be actionable.

Missionaries vs. Mercenaries


One of my all-time favorite quotes in our industry comes by way of the legendary VC, John Doerr , where he argues that "we need teams of missionaries, not teams of mercenaries.” ” This point captures so much, and gets right to the heart of the most important trait of strong leaders, strong organizations, and strong product teams. This is not hard to spot, either way.

Product Professional to CEO

Product Leadership

Google recently promoted Sundar Pichai to the role of CEO. Naturally, this received a lot of press with many articles talking about Pichai’s journey from a middle class family background in India, his education at Indian Institute of Technology (IIT), Stanford and Wharton, and working at McKinsey and Google. No doubt, it is a remarkable story of progress. Since Pichai … Continue reading Product Professional to CEO → Career/Leadership Product Management

A Trello template for your Product Backlog

Folding Burritos

Since publishing my article on how to organize a large product backlog , I got a lot of questions from readers that wanted more details on the workflow and how to set it up in Trello.

Agile Metrics for Team and Product Progress

Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group

You’ve seen team metrics like velocity. Velocity is not an accurate measure of a team's progress towards "done." So what should you use instead? Join Johanna as she discusses the measures that are actually useful in understanding what your team does, where the work is, and how long the work really takes - and in addition, we’ll examine what it takes to explain the team’s progress to others in terms of the product backlog burnup chart, ways to talk about what’s done and not yet released, and how to show others working product.

Techniques to Stimulate Innovation

Product Manager in Heels

Innovation is an area that every product manager from every organization wanted to focus on and hear more about. Trying to stimulate innovation is challenging especially when you don't have the proper resources to back or develop some of the ideas.

Being Customer Focused

Product Management and Strategic Marketing

Product managers should be customer focused, yet most are internally focused-- and not by choice. You have probably faced these situations yourself, when you want to be more strategic, but like many product managers you are caught up in tackling the latest issue/ bug/ release planning.

The Business Value of Product Management — An Object Lesson

Product Management 2.0

This post was originally published on On Product Management. As much as we may focus on the role of Product Managers in building great products, it’s equally important to focus on the role Product Management plays with other groups in the company and top-line revenue overall.

What Makes a Great Product Manager?

Melissa Perri

It's a question I get asked often by my students, clients, and people in the community. What is it that separates the good Product Managers from the best? What qualities in my potential candidates will let me know this person is the real deal?

Connecting Analytics to Strategy - Keeping Your Corporate Objective In Sight

Speaker: Tom Evans, Senior Principal Consultant and Trainer, 280 Group

Data analytics has transformed the way many product managers approach product enhancements, creating strong demand for product managers with skills and expertise in defining and analyzing product metrics to make more valuable product decisions. But there is one essential element that is often left out of the conversation, and that is strategy. How does my product decisions support the overall strategy of the business, and am I tracking the right metrics based upon that strategy?

Interview With Hubert Palan, CEO of ProductBoard, Part 2 – Podcast Season 2, Episode 2

PM Hardcore

This second part of our interview with Hubert Palan is the third episode of our new podcast season of All The Responsibility, None Of The Authority, crossposted from alltheresponsibility.com. I will be crossposting the new episodes from the new site to this feed as they are published (I’m a little behind now but will catch up!). This is part two of our interview with Hubert Palan, found and CEO of ProductBoard, and long time product management leader and executive.

How to Design Your Customer Validation to Maximize Product/Market Fit

Sachin Rekhi

In my previous post I detailed how I typically go about documenting the initial set of product/market fit hypotheses for an early stage startup and each of the key elements that are important to capture as part of it.

10 Things To Do To Appear ‘Innovative’

Street Smart Product Manager

Being “innovative” is all the rage nowadays. Companies big and small, tech and non-tech, are striving to seem innovative to employees and customers. I’ve worked at such companies, and I’ve helped many product managers working at such companies through my product help calls. As such, I’ve seen companies that are actually trying to be innovative, and those that seem more interested […].

Why Not What – An Example

Tyner Blain

Forbes quoted Steve Jobs as saying “I’m as proud of what we don’t do as I am of what we do.” ” This is a really enlightened perspective – and a way to enforce focus from the top down.

Mixing Qualitative & Quantitative Data with Storyboarding

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Qualitative vs. Quantitative is a silly argument. Qualitative data from UXers should not compete against the quantitative data product owners need for their business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.

Innovation vs. Execution


In my last article I discussed how we need to simultaneously learn fast in product discovery, yet still release with confidence in product delivery. I got a very good response from this article, as well as many questions as to how teams can get better at one or both. This quickly gets into a very deep discussion of culture. You can think of this as the characteristics of a strong innovation culture, versus those of a strong execution culture.

What Job Do You Hire the Apple Watch For?

Product Leadership

After the recent Apple keynote, a friend sent me these questions: Is the watch now a permanent part of your purchase? Buy one every 2 years to pair with your iPhone? What would have to happen for you to say – it is not worth spending $350 to have a watch on my wrist? Why … Continue reading What Job Do You Hire the Apple Watch For? → Customer Value/JTBD Marketing/Pricing/Positioning Apple

Customers value Results, not Tools

Folding Burritos

As toolmakers , we tend to often be thinking (and talking) about the tools we make and the process of making them. We are Product Hunters , Thinkers , People , etc.

Rising to the top. as a female in technology

Product Manager in Heels

When I was getting my MBA, I would count the number of women compared to men for each class and at least 60% of them were men. In every class. It's become painfully evident to me in recent years that there is a gender gap not only in technology but in the workplace in general.

Creating the "Right" Product Roadmap With Data

Speaker: Sunil Parekh, Head of Product Management, SimplyInsured

Data can be qualitative or quantitative, and comes from multiple sources: customer interviews, product usage & funnel analytics, company financial performance, and internal stakeholders. How do you use that data to create a product roadmap that is aligned with your organization’s business needs?