2015

Hi Fly: A Lean Airline Story

Melissa Perri

This past year I took six trips to London. Five of those round trip flights were on Norwegian Air. I HATE Norwegian Air. Without fail, every one of my Norwegian Air flights were delayed at least 2.5 hours. But on one trip back from London, I got a surprising test message.

2015 Year In Review – Hardcore Product Management

PM Hardcore

Looking back over 2015 on this blog, I see quite a lot of meaty content! The topics have been hardcore product management-related. I hope you’ve enjoyed reading it as much as I’ve enjoyed sharing it.

Product Backlog Flows

Pragmatic Marketing

There are plenty of discussions in the agile community about how agile teams work and develop over time. Often neglected or poorly understood is how that work makes its way from the customer to the team. Below is a blueprint for creating an effective and efficient flow of work.

Agile 130

A Guide to User Onboarding Techniques for Mobile Apps

UserTesting

Because of the rising cost of user acquisition on mobile apps, retaining users is more important than ever. The problem is that 80-90% of apps are deleted after being used once.

Blog 83

Build vs. Buy: Implementing the Right Experimentation Solution

Choosing Whether to Build or Buy. To build and deliver products that customers love, product teams at leading enterprises such as Uber, Netflix and Airbnb are focusing on experimentation as a critical business process. These teams are empowered to A/B test each new feature and gain valuable insights before rolling it out widely. After seeing what these companies accomplish with experimentation, you may be considering whether to build your own testing framework, integrate an open source solution, or invest in a commercial experimentation platform like Optimizely Full Stack. Download this whitepaper to discover: The key questions product teams must ask before choosing to build or buy. The most common requirements that enterprise teams have for experimentation. How to avoid key mistakes and plan for success when building an internal system.

More Trending

What Distinguishes the Top 1% Product Managers from the Top 10%?

Rahul Abhyankar

I came across this question on Quora and it got me thinking. It’s useful to understand what distinguishes the top 1% from the top 10% in any field. The top 10% in any field are likely some of the top notch performers in that field. The margin of difference is very small. Yet there must be that … Continue reading What Distinguishes the Top 1% Product Managers from the Top 10%? → Career/Leadership Product Management product management

Organizing a Large Product Backlog

Folding Burritos

Trying to organize a large product backlog is a tough thing to do. As times goes by, and the product grows, what was once a simple list of prioritized items gets unwieldy. Working from a huge list makes it very difficult to navigate and very easy to get “lost” in it.

What’s Different about Managing SaaS Products?

On Product Management

By Felicia Anderson SaaS provides a treasure trove of new user insights. As customers adopt Software as a Service (SaaS) in record numbers, those software providers that effectively leverage SaaS’ unique advantages will move into industry-leading positions. Companies that fail to do so will lose competitive ground. Here are 3 areas that every SaaS product […]. Guest Blogger Intuit Metrics Product Management SaaS/Cloud Strategy User Experience

Don’t Fall in Love

Product Management 2.0

“One’s first love is always perfect until one meets one’s second love.” Elizabeth Aston. I was honored to participate in a podcast hosted by my friend Michael Hopkin.

Getting Started with Product Experimentation

How Product Development Teams Reduce Guesswork and Innovate Faster. Product development teams are embracing iterative release processes such as agile and continuous delivery to mitigate risk and adapt to evolving customer requirements. This trend is enabling teams to be more productive and increase product quality. But how do you know if you are building the right product or feature? Experimentation can help your team prove whether you are building the right product and eliminate uncertainty and guesswork from your software development process. Download this whitepaper to learn: How experimentation fits in with the agile development process. Best practices for integrating experimentation into your release process. Key considerations when buying an experimentation solution. Ways to optimize performance and ensure security and compliance.

The Product Kata

Melissa Perri

A while ago, I was introducing the Kanban Kata by Hakan Forss to a team that was struggling to meet their deadline. They had failed twice before and their jobs were in jeopardy. Implementing Continuous Improvement and Kata helped the teams create better processes and remove bottlenecks.

Interview With Hubert Palan, CEO of ProductBoard – Podcast Season 2, Episode 2

PM Hardcore

Here is the second episode of our new podcast season of All The Responsibility, None Of The Authority, crossposted from alltheresponsibility.com. I will be crossposting the new episodes from the new site to this feed as they are published (I’m a little behind now but will catch up!). Introducing Hubert Palan. Nils first met Hubert Palan in November 2014 at the Product Management Summit in San Francisco.

Amplify Your Agile Marketing by Walking on the Moon

Pragmatic Marketing

Now that this tune is stuck in your head, you’re probably thinking, “What the heck does a Police song from 1979 have to do with agile marketing?” We all know the genius of Sting, but was he really 35 years ahead of the curve for agile?

Agile 130

How to Find Product-Market Fit Before You Design Anything

UserTesting

Product-market fit doesn’t happen by magic.

Drive Quality and Velocity with Feature Flags

Drive Quality and Velocity with Feature Flags. Launching a new feature is a risky proposition. Even the most well designed and researched features can have unforeseen consequences for your application performance and business metrics. Rolling back a poor performing feature can be time consuming and costly. However, it doesn’t have to be. Implement feature management and experimentation in your development lifecycle to reduce risk and prove impact when launching features. Download this whitepaper to learn: How to ship products faster with higher quality. The best way to launch features with less risk and more control. How to prove the impact of every feature release with experimentation.

The Keys To Productive Brainstorming

Street Smart Product Manager

Let’s face it: brainstorming has gotten a bad rap. And deservedly so. How many of us have been part of a “brainstorming meeting” that turned out to be a total waste of time? Too many people. A purposeless agenda. Meandering conversations that go nowhere. And no follow-up afterward. Sound familiar? In fact, doesn’t “brainstorming meeting” … Continue reading The Keys To Productive Brainstorming.

You Won’t Believe What These Five Lenses Can Show You About Your Product

Tyner Blain

Fundamentally, product management requires you to assess, synthesize, and prioritize the needs which drive the creation of your product in the context of three main objectives: desirability, viability, and feasibility. While laudable, these objectives are too abstract to be actionable.

Missionaries vs. Mercenaries

svpg

One of my all-time favorite quotes in our industry comes by way of the legendary VC, John Doerr , where he argues that "we need teams of missionaries, not teams of mercenaries.” ” This point captures so much, and gets right to the heart of the most important trait of strong leaders, strong organizations, and strong product teams. This is not hard to spot, either way.

Product Professional to CEO

Rahul Abhyankar

Google recently promoted Sundar Pichai to the role of CEO. Naturally, this received a lot of press with many articles talking about Pichai’s journey from a middle class family background in India, his education at Indian Institute of Technology (IIT), Stanford and Wharton, and working at McKinsey and Google. No doubt, it is a remarkable story of progress. Since Pichai … Continue reading Product Professional to CEO → Career/Leadership Product Management

A Guide to Designing Delightful Dashboards

Speaker: Daniel O'Sullivan, Product Designer, nCino and Jeff Hudock, Senior Product Manager, nCino

We’ve all seen the increasing industry trend of artificial intelligence and big data analytics. In a world of information overload, it's more important than ever to have a dashboard that provides data that's not only interesting but actually relevant and timely. Dashboards assist decision makers facilitate new ideas and business opportunities, increase customer approval rates, and analyze current business process. All of these activities play a vital role in providing the superior experience your customers demand.

A Trello template for your Product Backlog

Folding Burritos

Since publishing my article on how to organize a large product backlog , I got a lot of questions from readers that wanted more details on the workflow and how to set it up in Trello.

Techniques to Stimulate Innovation

Product Manager in Heels

Innovation is an area that every product manager from every organization wanted to focus on and hear more about. Trying to stimulate innovation is challenging especially when you don't have the proper resources to back or develop some of the ideas.

The Business Value of Product Management — An Object Lesson

Product Management 2.0

This post was originally published on On Product Management. As much as we may focus on the role of Product Managers in building great products, it’s equally important to focus on the role Product Management plays with other groups in the company and top-line revenue overall.

What Makes a Great Product Manager?

Melissa Perri

It's a question I get asked often by my students, clients, and people in the community. What is it that separates the good Product Managers from the best? What qualities in my potential candidates will let me know this person is the real deal?

Turning Metrics into Dollars: How to Turn Your Analytics Data into a Real Financial Model for your Startup

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Some teams struggle to constantly optimize conversion rates without understanding the financial impact of those conversion rates. Sometimes that 0.1% increase isn't worth the engineering time we're spending! Early stage startups in particular may not need a four year business plan, but they need to start building out a model which will show how they can someday be profitable. At the very least, they need to be able to see the impact of a change in retention rates to their user growth.

Interview With Hubert Palan, CEO of ProductBoard, Part 2 – Podcast Season 2, Episode 2

PM Hardcore

This second part of our interview with Hubert Palan is the third episode of our new podcast season of All The Responsibility, None Of The Authority, crossposted from alltheresponsibility.com. I will be crossposting the new episodes from the new site to this feed as they are published (I’m a little behind now but will catch up!). This is part two of our interview with Hubert Palan, found and CEO of ProductBoard, and long time product management leader and executive.

Being Customer Focused

Product Management and Strategic Marketing

Product managers should be customer focused, yet most are internally focused-- and not by choice. You have probably faced these situations yourself, when you want to be more strategic, but like many product managers you are caught up in tackling the latest issue/ bug/ release planning.

3 Mobile UX Design Principles From Apps We Love

UserTesting

Getting people to download your app is a challenge. And even if you do, getting users to come back a second time can be even harder.

10 Things To Do To Appear ‘Innovative’

Street Smart Product Manager

Being “innovative” is all the rage nowadays. Companies big and small, tech and non-tech, are striving to seem innovative to employees and customers. I’ve worked at such companies, and I’ve helped many product managers working at such companies through my product help calls. As such, I’ve seen companies that are actually trying to be innovative, and those that seem more interested […].

The Top 5 Most Common Rapid Prototyping Mistakes

Speaker: Teresa Torres, Product Discovery Coach, Product Talk

When you think of "rapid prototyping", what comes to mind? If you work in digital products, you might think wireframes and mockups as a quick way to get user feedback on our designs. Rapid prototyping is quickly becoming ubiquitous, and with good reason. It is a powerful tool for thinking through different aspects of your product and answering questions to all sorts of design questions. They're also a great way to externalize what lessons you learn about your product along the way.

Why Not What – An Example

Tyner Blain

Forbes quoted Steve Jobs as saying “I’m as proud of what we don’t do as I am of what we do.” ” This is a really enlightened perspective – and a way to enforce focus from the top down.

Innovation vs. Execution

svpg

In my last article I discussed how we need to simultaneously learn fast in product discovery, yet still release with confidence in product delivery. I got a very good response from this article, as well as many questions as to how teams can get better at one or both. This quickly gets into a very deep discussion of culture. You can think of this as the characteristics of a strong innovation culture, versus those of a strong execution culture.

How to Design Your Customer Validation to Maximize Product/Market Fit

Sachin Rekhi

In my previous post I detailed how I typically go about documenting the initial set of product/market fit hypotheses for an early stage startup and each of the key elements that are important to capture as part of it.

Customers value Results, not Tools

Folding Burritos

As toolmakers , we tend to often be thinking (and talking) about the tools we make and the process of making them. We are Product Hunters , Thinkers , People , etc.

Maybe We Should Be Problem Managers Instead

Speaker: Steve Johnson, Founder and CEO, Under10 Playbook

Yet many product managers and most product owners are too busy with tactical issues that they never come close to addressing these issues. Is product management primarily supporting the tactics of other departments? Or is it a strategic role that is grounded in market facts? Personal experience with customers is the source of product management insights. Product managers need to look beyond UX to the entire customer experience through every step of the product life cycle.