First Round Review

NOVEMBER 13, 2018

Superhuman founder and CEO Rahul Vohra walks us through the framework his startup used to make product/market fit more actionable, detailing the survey and four-step process that were key to measuring and optimizing it.

Product Marketing 111

Product Marketing Engineering Marketing Product Research 111

First Round Review

NOVEMBER 12, 2018

Superhuman founder and CEO Rahul Vohra walks us through the framework his startup used to make product/market fit more actionable, detailing the survey and four-step process that were key to measuring and optimizing it. Continue reading at First Round Review »

Product Marketing 111

Product Marketing Engineering Marketing Product Research 111

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. What are those 8 dimensions for startup onboarding strategy? it is the same as a car manufacture ally with software startup working on AI tech to develop autonomous eclectic car AI-based apps.

Startups 123

Startups Strategy Technical Review B2B 123

The Product Coalition

JULY 6, 2022

In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). In this article, we will look at what Lean product management is, how it can help you and how it can help your startup build great products that your customers love. In the startup context.

Startups 124

Startups Feedback Software User Testing Product Research 124

Userpilot

AUGUST 29, 2022

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? In this article, we’re going to cover everything you need to know about engineering as marketing, including: What is engineering as marketing? Best practices for implementing it.

Research Software 84

Research Software Engineering User Testing Marketing 84

Userpilot

OCTOBER 15, 2023

Marketing your SaaS is a complex task involving many roles, one being a growth marketer. But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? The structure of a growth marketing team depends on the size and needs of your company. What is growth marketing?

Analytic Tools 99

Analytic Tools Feedback Software Data Visualization User Testing 99

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

The Product Coalition

DECEMBER 6, 2023

Here is how a product strategy can help you create business results, even when the market is not in your favor. I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. Product strategy is a special kind of strategy.

Product Strategy 107

Product Strategy Research Software Strategy User Testing 107

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. During my time in the EDC, I participated in startup brainstorming sessions. What is a Go-to-Market Strategy?

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. You started off in engineering, I believe.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Product Innovation Educators

MARCH 21, 2022

What product managers need to know about launching products. Today we are talking about go-to-market planning and what is involved in planning the launch of products. He is a technology product leader who has led teams as founder, early hire, and executive at companies including Facebook, Craft.co, and KCG holdings.

User Testing 62

User Testing Marketing Strategy Customer Experience 62

The Product Coalition

JANUARY 13, 2021

Educating the market is hard enough as is, but there is one thing without which you cannot succeed. You Cannot Educate the Market if the Need Isn’t There Last week I talked about ways to educate the market , ones that can actually work despite the fact that educating the market is hard and usually not recommended.

Education 114

Education Marketing User Testing Weak Development Team 114

The Product Coalition

OCTOBER 28, 2019

What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. It’s important for an early-stage startup with limited resources.

Startups 74

Startups User Testing Product Management Product Manager 74

Product Management University

NOVEMBER 29, 2022

Product demos are one of the most critical components of strong product marketing and sales for SaaS organizations. A great product demo creates an urgency to buy, while a bad product demo sends prospects running. Product demos usually come before free trials in a sales sequence, if trials are offered at all.

Demo 130

Demo Research Software Product Research User Testing 130

Userpilot

MAY 1, 2024

Before starting his own venture, Lenny worked in the product and engineering teams of companies like Airbnb and Neustar. How did Lenny Rachitsky get started in product management? Following the acquisition, he transitioned from engineering to the product team , marking a pivotal moment in his career.

Feedback Software 78

Feedback Software Analytic Tools User Testing Customer Feedback 78

Userpilot

AUGUST 30, 2023

Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product. Product management and leadership speakers. Product growth speakers.

Customer Experience 100

Customer Experience User Testing Customer Feedback Research Software 100

Intercom, Inc.

SEPTEMBER 10, 2020

As an engineer by training, in pressure situations he tends to “lean to the quant.” Yet in Mark’s experience working with and mentoring startups, he’s found that many entrepreneurs go with intuition over information. The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Data Visualization 226

Andrew Chen

FEBRUARY 12, 2024

When I asked them their biggest learning on the trip so far, they said- We have to learn how to pitch our startup in the “American” way More self promotional, emphasizing the future not the past, talking about what it could be not what it is, playing up even small bits of proof points, etc. And they downplay their achievements or omit them.

User Testing 108

User Testing Product Research Testing Startups 108

PMLesson's Ace the PM Interview

JANUARY 14, 2019

In this Path to PM blog post, Sanaz and I discuss applying lean startup principles to media products. How did you break into product management? You’ve moved quite a bit in your PM journey, from Zynga to the first PM at a startup, and now you’re a PM at Disney. This is the reason most startups fail.

Reporting Tools 61

Reporting Tools Startups User Testing Data Visualization 61

Split

APRIL 30, 2018

At Split, our first hire was a Quality Automation (QA) Engineer. In fact, most companies don’t hire a QA engineer until around 20 employees. I believe that a QA engineer should be one of the first 10 hires of a technology company. Devs do QA – We expect our engineers to do their own testing.

Engineering 68

Engineering User Testing Software Engineering Product Research 68

Userpilot

JULY 27, 2023

Engineering Manager: In charge of planning, designing, and overseeing projects. They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. Average salary: $192,383/yr. Average salary: $151,254/yr.

Research Software 95

Research Software Feedback Software Analytic Tools Onboarding KPIs 95

UserInterviews

MARCH 18, 2020

How a startup CEO used user research to grow his business, find product-market fit, and keep the focus on the user.

User Testing 45

User Testing Startups Product Research Engineering 45

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Amanda Ralph Product Management Consultant.

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

Product Management Unpacked

AUGUST 15, 2019

Greg Coticchia, the executive director of Carnegie Mellon University’s new Master of Science in Product Management program, was recently a guest on The Pitchwerks Podcast , a weekly audio show hosted by Scot MacTaggart that talks about sales, marketing and startups. Those who sell the product – marketing and sales.

Product Management 157

Product Management Product Manager Product Research Management 157

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Drives product success. Which roles exist in product management teams?

Data Visualization 94

Data Visualization Analytic Tools Feedback Software Research Software 94

The Product Coalition

MAY 11, 2020

Let’s say that you want to create an all-in-one service to create payment system to vendor, and since you are too eager to scale it up you instantly suggest engineers to create a microservices and then struggle heavily because in the end it’s too powerful and didn’t even get enough usage from stakeholder to be considered success.

User Testing 96

User Testing Product Management Product Manager Product Research 96

The Product Coalition

AUGUST 9, 2021

All Product Roles Are Not Alike Photo by Lennart Nacke on Unsplash My first gig as a Product Manager was in a Startup. The Product I worked on did not exist. To top it off, I had no real Product Manager experience. Understanding the Product Septet helps you find the right role that is best suited for you.

Product Management 155

Product Management Product Manager User Testing Management 155

The Product Coalition

OCTOBER 2, 2022

Becoming a great product manager isn’t about acquiring hard skills. So what makes a great product manager? I remember when I joined an early stage startup and started to develop hard skills. I learned SQL and JavaScript to gain autonomy and engineers’ respect. He had an engineering background and other hard skills.

Product Management 133

Product Management Product Manager Feedback Software User Testing 133

Lenny Rachitsky

JANUARY 11, 2024

While at Google, Sam helped lead many of Google’s consumer products, including Gmail, Blogger, PageCreator, Picasa, Reader, Groups, and more recently Maps and Google Automotive Services. Sam was also a principal investor at Google Ventures, has founded six startups, and was the SVP of engineering at Box through their IPO.

CTO 96

CTO Automotive User Testing Document 96

Intercom, Inc.

OCTOBER 8, 2020

For every company that’s executing the freemium model successfully, there are hundreds more that struggle and the tension it can create between sales, marketing, and product teams. Yet that hasn’t stopped them making big inroads into the enterprise market. Aligning sales, marketing, and product teams.

Software Review 205

Software Review Enterprise Technical Review User Testing 205

The Product Coalition

MARCH 17, 2021

A Growth PM focuses on all aspects of an already launched product to improve either customer retention, revenue or product market fit. Focusing on high level product features). Engineering Facing and High Abstraction Interface with Engineering?—?Internal Focusing on high level product features).

User Testing 116

User Testing Product Management Product Manager Product Research 116

Ask Benny

JANUARY 25, 2020

The most common case is in startups when the practice is to build things that do not scale (see also Do Things that Don’t Scale by Paul Grahm). As a startup, you do not always have the money to build a system that will scale properly if you succeed and grow. Technical debt can also be created even if you do the best engineering.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

Ask Benny

DECEMBER 4, 2019

The most common case is in startups when the practice is to build things that do not scale (see also Do Things that Don’t Scale by Paul Grahm). As a startup, you do not always have the money to build a system that will scale properly if you succeed and grow. Technical debt can also be created even if you do the best engineering.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

The Product Coalition

NOVEMBER 15, 2020

The tendency is to directly apply approaches from standard venture-backed startups or big business strategy because these are familiar (and easy to Google). The way to address the problem or pursue the opportunity is then informed by market trends and aggregated feedback. Trends and markets that are deemed too small are culled.

User Testing 106

User Testing Customer Feedback Feedback Software Product Research 106

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. A well-structured product team requires a product leader – either a product manager or a product owner.

Analytic Tools 84

Analytic Tools Feedback Software Research Software Product Research 84

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

FEBRUARY 18, 2024

The project was stuck in engineering for a long time. On one hand, he knew the project wasn’t in good shape and something needed to change, but on the other hand, engineering kept giving him fluff answers. Challenge Upwards The CEO, startup founders, or your management chain up to the CEO, have authority over you. That’s a fact.

Leadership 108

Leadership Presentation Engineering Positioning 108