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Strategic Portfolio Management 3 of 10 – How To Use a Portfolio Vision to Lead Products

Product Management University

Here’s why a portfolio vision is so critical to the success of your products and how it elevates Product Management, Product Marketing, Sales and Customer Success teams to plan and execute more strategically. Think of your portfolio vision as the ultimate “strategic goal/outcome” your target customers want from your portfolio of products.

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A Step-by-Step Guide to Constructing a Persona Workshop

Mind the Product

With a smooth career path and eight years industry experience, Eric is considered a successful engineer. How do you collectively build your marketing persona through a workshop? Preparing for a Persona Workshop. Market research and having a customer proxy are prerequisites for a persona workshop. His name is Eric.

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The Leadership Side of Product Management – What Does It Really Mean?

Product Management University

The leadership side of product management reaches its pinnacle when you have the complete trust of executives, marketing, sales, engineering, finance, customer success, and customers. Using Customer Knowledge to Establish a Clear Vision and Priorities That Stick. The real question is, how do you get there?

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Leadership in Product, Connect and Explore Workshop Series.

Bain Public

Career Development Program Details: Whether you are a Founder or part of the Product, Engineering or leadership team, you need actionable strategies and impactful techniques that drive results today. We already knew we could deliver expert guidance via a series of on-site workshops. We deliver content via a series of virtual workshops.

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The one thing that can make or break your product and team: the vision

The Product Coalition

In speaking with many product people (PMs, designers, engineers, data scientists) over the last few months?—?I’ve I’ve realized that people use the words mission, vision and strategy interchangeably. Positioning it as a Q&A for readability (and to mix things up a bit) Mission, vision, strategy?—?I’ve Not going to lie?—?I’ve

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A New Era and a New Framework

Dear Strategy

The original idea was to have a blog post that went along with every podcast episode in the hopes that search engines, and perhaps even a few actual humans, might find that content and be drawn into my ever-expanding marketing funnel. Cue evil laugh]. And the numbers now indicate what that order should be.

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Role of a Product Manager: Unraveling the Key Responsibilities & Role in Business Success

Sequent Learning

Product managers act as the bridge between stakeholders, engineers, marketers, and other teams. Key Responsibilities of a Product Manager Visionary Leadership : They define the product vision , aligning it with company objectives and strategizing the product roadmap. Product Development and Roadmapping : Collaboration is the key.