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Product Positioning for Product Managers

Department of Product

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning.

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Taking Event Support from Sales Tactic to Product Strategy

Product Beautiful

As a product manager, you may view events as largely tactical and time-consuming endeavors. But the truth is that events aren’t just a sales and marketing tactic. Rethinking the Role of Events. While some product managers have a sales background, most don’t. First of all, let’s change the way we approach events.

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster. Risks Shifted to Fans: Customers whose expressed emotion has shifted from negative to positive, or from Risk to Fan.

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Tips for Becoming a Head of Product

Roman Pichler

Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Gain Experience in Managing Different Products.

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Product Strategies for Non-Strategists

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

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How to Build A Product Feedback Loop In SaaS: Steps and Examples

Userpilot

Incorporate feedback into your product strategy. It’s important, therefore, that you acknowledge those who respond – whether their feedback is positive or negative. Incorporate feedback into your product strategy Now, it’s time to put the collected data to use. A bug resolution announcement.

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Customer Sentiment in SaaS: How to Measure and Improve

Userpilot

Understand positive sentiment drivers and boost customer loyalty. Identify product enhancement opportunities. Personalize interactions to drive positive customer sentiment. Implement product improvements based on user feedback. Sentiment analysis helps you: Identify gaps and fix them to improve the customer experience.