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Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 1] Below are four examples of how this can be achieved. This can help you create a new strategy and evolve an existing one.
Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
Listen to the audio version of this article: [link] Confusing Vision with Strategy For a product vision to be effective, it is best captured by a simple, easy-to-understand statement or slogan. For example, the vision for a presentation tool like Microsoft PowerPoint or Google Slides might be “inform and inspire people.”
His LAUNCH Code framework offers a practical approach to product launch management that any organization can implement. This example revealed a deeper structural issue: The company needed to move up-market from a commoditized position to remain competitive. Building the Right Culture Culture plays a vital role in launch success.
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Join Christian Bonilla, VP of Product at UserTesting, as he reveals tips for taking ownership of the product vision to guide the development process. In this webinar, you’ll learn: Steps to creating a product vision that leads to better outcomes. How to position your vision as an umbrella for the productstrategy.
Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. As Chandra shares below, his framework sits on top of the best strategy wisdom out there (e.g. What exactly is productstrategy?
Most of your companys products are likely to be in this categoryunless you work for a start-up. Examples of core innovations include Microsoft Windows and Microsoft 365, formerly known as Office. The longer-term growth potential of core products, however, is low, and so is the amount of risk and uncertainty present.
So, how do you get started with product analytics ? In this article, we’ll talk about: What product analytics is and why you need a solid strategy. Key steps to build and improve your product analytics strategy. What is product analytics? Why should you have a product analytics strategy?
Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. For example, his business unit needed to coordinate holidays across three regions: Sweden, Taiwan, and Japan.
Ideation, discovery, research, and analysis all inform the development of a productstrategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of productstrategy often presents challenges for product leaders.
How product managers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. This example demonstrates how to balance different business needs when exploring a new product idea.
Waterfall) Product type (AI vs. non-AI products) Market focus (B2B vs. B2C) He emphasized that these contextual factors significantly impact a product manager’s role. Requirements Engineering Following roadmap creation, requirements engineering emerges as a crucial activity where productstrategy meets technical execution.
Watch the Full Roundtable Or keep reading for the full recap and a preview of the exclusive 20-framework strategy guide available to members of The Product Way. We put together a complete strategy breakdown with 20 frameworks, real-world examples, and targeted guidance for both PMs and CPOs. Want to go deeper?
In both instances, Id recommend using an overall portfolio or bundle strategy in addition to the individual productstrategies. Take Microsoft 365 again as an example. If I were in charge of the suite, Id use a portfolio strategy that guides and aligns the strategies of Word, PowerPoint, and Excel. [1]
Whether you manage a feature, a product, or a whole suite of products, you likely have some goals that you're trying to meet. But do you have a strategy? Strategy and goals are different. It's your strategy that allows you to make decisions that help you meet your goals in the first place.
Instead of preparing perfect presentations for the boardroom, successful product managers: 1. Incorporate diverse viewpoints into productstrategy 4. As organizations grow, product management roles typically become more specialized and focused on smaller components of the overall productstrategy.
Keep learning, stay excited, and lead by example. Make sure everyone involved in the product feels the momentum. Shobhit Chugh Watch Shobhits Full Tip on YouTube: [link] Want More Practical Product Management Advice?
Turning Strategy Into Outcomes: Influencing Stakeholders To Achieve Alignment By Erica Wass At a Glance This blog outlines how successful productstrategy depends on aligning cross-functional stakeholders, not just building a strong plan. In product management, strategy alone isn’t enough. Priorities are clear.
You use them to take a fresh look at something that might feel overwhelming or vague — whether it’s a roadmap or a strategy — and start with what’s truly essential. While it would have been easy to blame the productstrategy, marketing, or any number of other potential targets, they weren’t at the heart of the problem.
“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into productstrategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
For example, in a recent Lenny’s Podcast , Archie Adams shared that Shopify runs experiments with cohort analysis after 1, 2, 3, 4, and 5 years as the CEO’s vision is to build “the right things for commerce 100 years from now” Looking for specifics? Now it's your turn: What product sense challenges have you faced?
Gathering insights about target users through user research, such as surveys and interviews, is essential to tailor products effectively and enhance user satisfaction. 6 Goal-Oriented Questions Understanding user goals helps align productstrategies with long-term business priorities and aspirations. uncover deeper insights.
What product analytics is and why it matters How to implement product analytics tools effectively What is embedded analytics? Defining embedded analytics and its role How embedded analytics transforms product analytics How do they work together? Product analytics can help you understand where users struggle.
These are businesses offering similar products or services within the same geographic or digital footprint. For example, if you sell dog grooming kits, youll want to include other companies that sell similar kits in your region. Compare this analysis to your productstrategy and positioning.
Here’s an example – A company is growing by acquisition, and is now faced with the integration / consolidation of two different products. I’m including a number to reinforce the need for quantification when developing problem statements for real, even though this example is not focusing on quantification.
Such personas can benefit all company departments: Product management teams can prioritize their backlog items based on the jobs-to-be-done that matter most. Good personas open the door to following a user-centric product development strategy. For example, here’s our user persona example of a Product Manager.
2 Unique value proposition should be the major criterion for making decisions Roger Cauvin, founder at Dadnab Productstrategy should drive all product decisions. Feedback from users and prospective customers is useful to: Understand whether the product or a feature is, in fact, delivering the unique value proposition.
For example, if youre working on strategic foresight , maybe you start by reviewing your productstrategy. Dont just show up and simply declare the strategy. And no, I dont mean just watching a few videos or attending a course (though that can help). I mean a plan thats grounded in action. Form a point of view.
I have been helping her reshape how product management is perceived in the company by building a solid productstrategy, team structure, roadmap, processes, and more. The company desperately wants the product team to take more responsibility and ownership, but the team doesn’t seem to succeed.
For example, you could track metrics based on product lifecycle stages. Each stage will require you to ask different questions, such as: Introduction : Is there a product-market fit? To make this happen, it’s good practice to tie product usage with financial performance. Growth : How do we scale?
You will then consider: How do you do it differently from them, and Why that is better for the customer By building a strong value proposition and positioning, you can confidently market your product to the right audience to sustain growth. You will also be able to identify closely related customer markets that you can expand into.
Despite these hurdles, such setbacks highlight the critical role of PoCs in enabling teams to "fail fast," refine strategies, and ultimately achieve success with intelligent, AI-powered solutions. One example of an organization we worked with is Drexel University. AI projects thrive on high-quality data and finely tuned models.
The SpaceX Raptor engines are a great example. Then, hearing the idea repeated — delete, delete, delete — I started to think about products in general and roadmaps specifically. A roadmap with a dedicated budget, resources, and clear goals aligned to your strategy. All products bloat over time. Eliminate the bloat.
When data collection is messy, product managers lose visibility, teams waste hours chasing answers, and user experience suffers. Heres how data fragmentation hurts your productstrategy and development: Fragmented data can cause flawed strategic decisions Every product decision starts with a question: Whats driving retention ?
First, she started interviewing different teams within her company to understand the workflow, shadowed the teams to see what their day-to-day looked like, gathered examples of vendor orders, and went through the process for the top five countries her company served. She also learned about the KYC process for the top countries they served.
10:08 ) Annual planning as an example ( 16:48 ) Tactical tips for staying less busy ( 25:20 ) Question two: Do I actually have good taste? ( 38:09 ) Question three: Why does my job feel so frustrating? ( 43:29 ) Question four: Am I really listening? ( 43:29 ) Question four: Am I really listening? (
It’s a missed opportunity that can limit growth and leave you exposed to competitors with scalable analytics strategies. Intelligent caching strategies reduce database strain, ensuring responsive insights during peak demand and supporting analytics at scale. This isn’t a minor inconvenience. You’re not alone.
In this Patreon-exclusive article , part of our Roadmap to Mastery series, we explore: Why these challenges are difficult even for seasoned PMs Practical frameworks to approach them with confidence A case study where structured planning improved both collaboration and customer satisfaction What Youll Learn: How to push back without damaging trust Techniques (..)
Internalization (i18n) Internalization means designing the product to support multiple languages and formats from the beginning. For example, English is LTR, while Arabic isRTL. Example: means frustration in Italy, but hold on inIsrael. Writing systems Layout. link] Font. link] Tonality Tailor the tone of voice for each market.
It bridges the gap between observation and action, transforming scattered (and messy) information into clear, prioritised insights that can drive productstrategy. For example: P01: Jane — Onboarding The above signals Test Participant 1 , Interviewer Jane , on the theme of Onboarding.
I explore the concept from different perspectives in product workshops I run, and in my Competitive ProductStrategy class. The concept was easy to grasp, as there are so many practical examples which match intuition. An example I use in my class applies utility theory from economics to eating bananas.
Definition and Core Components Outsourced software product development refers to the practice of delegating all or part of the software development lifecycle to an external partner. This can include: Productstrategy: Roadmap definition, market research, feature prioritization.
Top Robinhood Interview Questions These are examples of real interview questions asked at Robinhood as reported by candidates. What strategies would you use to avoid model drift in a production system? Behavioral Why do you want to work at Robinhood? Tell me about yourself. Tell me about a time you made a mistake.
For example, here is the result of a ChatGPT conversation where I kept asking it to make it more with the prompt being the true essence of Confluence. Currently, Boris is focused on building and leading productstrategy at Modus Create, driving growth and innovation within its internal product team.
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