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How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software productmanagers.
Today, ProductManagement University announced its Product Strategy Framework for B2B productmanagement. There are two key aspects that separate this framework from all the conventional product strategy frameworks. Here’s why that’s so important.
Unconventional ProductMarketing Skills to Drive More Revenue From Existing Products Today, ProductManagement University announced free training courses for productmarketingmanagers. It’s offering free eLearning versions of its ProductMarketing 101 Basic Skills Courses.
Today, ProductManagement University announced the availability of its Customer Outcome Framework for B2B. The Customer Outcome Framework The Customer Outcome Framework employs a top-down view of the customer, their highest-priority business outcomes, and the obstacles standing in the way of those outcomes.
Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker
Everyone working on a product is trying to achieve the same goal: product-market fit. But most products fail to do so. In this webinar, productmanagement expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook.
Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares how shes helped SaaS products scale from $1M to $10M in a year. Why Listen to This Episode?
As I strive towards becoming a product leader, I wanted to understand the best practises in productmanagement and in the process develop my own product philosophy. . This article explores multiple aspects of productmanagement. the ProductManager role is a rather recent phenomenon.
In a similar fashion, AI is changing how productmanagers learn best practices, and it will all be for the better when you see the results. Common Scenarios Before & After AI Here are a few common productmanagement scenarios that exemplify the stark difference between learning best practices before and with AI.
Learn Targeted Skills in Small Chunks On the Go Today, ProductManagement University announced the availability of 15 new micro learning courses for high technology productmanagers in B2B. ProductManagement University micro learning courses are offered in live virtual, onsite and on-demand e-learning formats.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. ” The problem?
How productmanagers should use the five-step model for creating team culture Watch on YouTube TLDR Productmanagers often face the challenge of significant responsibilities without formal authority. As productmanagers, we must navigate both these realms.
Sustainability in Product Development: More Than Just an ESG Initiative Sustainability in productmanagement isnt just about reducing waste. Teams that actively monitor product-market fit and performance metrics are better equipped to decide when to pivot, iterate, or retire a product.
How to achieve product-market fit – for productmanagers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for productmanagers, leaders, and innovators, having started in 1976.
Strong brand identity builds trust and motivates people to buy your products and services. In B2B organizations the same concepts apply to productmanagement and productmarketing teams for the same reasons. Engineers get paid to design and build products, and so on. Market & Industry Knowledge.
In this post, I include three tips for productmanagers new to JTBD style interviews, written by someone (me) who just completed his first round of JTBD interviews. I’ve used the job to be done framework to clarify for other members of our team the problem we’re solving for customer. More About The Product Mentor.
The below image is a simple framework but it is a growth platform that helps in setting up startups, mid-size or even big enterprises. In due course, the startups need to invest a good amount of time in organizing the strategy and roadmap to track the product performance to get an early product-market fit and scalability.
This is especially important because the entire product development process requires effort from multiple stakeholders, a huge investment of capital, and the time needed to develop these products. This is where frameworks come into the picture. What are the productframeworks? North Star Framework What is it?
One of the main reasons why products fail is because they don’t meet customer needs in a way that is better than other alternatives. That is the essence of product-market fit. In this talk at ProductTank San Francisco, I share advice from my book The Lean Product Playbook on how to achieve product-market fit.
Fundamentally, being a ProductManager is all about making sure that the right decisions get made, and for me the hardest decision has always been “what shall we do next?”. First we agreed framework for product decision making. We agreed that our number one priority had to be achieving Product/Market Fit.
The right productmarketing messaging framework can dramatically change your product’s position in the market and your productmanagement outcomes. How can you create a framework that resonates with your target audience and drives engagement? Productmarketingmanager persona example.
Before moving into venture capital, he played a crucial role as VP of Product and Design at Dropbox, guiding the company until its IPO in 2018. Prior to Dropbox, Todd led productmanagement for Twitter’s Content and Discovery teams after selling his startup, Cover, to Twitter in 2014.
At a product-first company like Intercom, our productmarketing team has always had a crucial role – and over the years, we have often discussed how we approach productmarketing. Of course, not all companies go about productmarketing in the same way. Every step of the way. Liam Geraghty: Hi there.
The biggest difference between productmanagement and portfolio management is productmanagement focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments. Here’s a bonus.
The term Product/Market Fit was coined by Marc Andreesen back in 2007 and it’s been a key goal for any new product or startup ever since. In this talk from Mind the Product San Francisco, Dan Olsen, the author of The Lean Product Playbook , tackles the key components of product/market fit and how to achieve it.
A productmarketingframework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing productmanagement , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.
This week’s Sunday Rewind takes us back to 2017 and a talk from Dan Olsen to ProductTank San Francisco that shares advice from his Lean Product Playbook on achieving product-market fit. Dan first runs through the five layers of his Product-Market Fit Pyramid framework. The layer above [.]
I recently came across the SPICEY framework by YouTube creator and author Nisha Vora. Nisha uses this framework as a way to think about changing your eating habits, but I quickly realized it can apply to continuous discovery habits, too. Think about what it would take to follow the SPICEY framework, even just for the next quarter.
How productmanagers can use the Planning Canvas to go from an idea to making money. Summary of some concepts discussed for productmanagers. [2:16] Productmanagement should take a back seat to development. Again, productmanagement is less involved than development. [17:41]
Productside | ProductManagement Courses & Training Refining Product-Market Fit and Scaling B2B SaaS Products Most startups dont stall because of bad ideasthey stall because they stop refining their product-market fit and what works. Everyones chasing the next AI feature or untapped market.
Mastering the craft of productmanagement is no easy task. I instead define a productmanager as driving the vision, strategy, design, and execution of their product. It's equally important for productmanagers to think about each of these four dimensions as having a concrete set of deliverables.
A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. He is a strategic practitioner, having spent 20 years leading product, marketing, and business functions for large international corporations. Product strategy is doing that at a product level.
Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a productmanager because I wanted to take a more strategic role at my company. Thus, I arrived at the Product Mentor program with ambitions to learn strategy development from a seasoned product mentor.
If you want to seriously develop a product growth competency, how do you ensure success instead of just haphazardly launching new products and features? The post An 8-Step Framework for Product Growth by Sylvia Ng appeared first on Mind the Product. Growth should be a mindset. Stage Your Company.
And that’s why it’s necessary to adopt the right productmanagementframeworks (the blueprint!) to guide product teams at every stage. Top-notch products. So, which productmanagementframeworks should your team use? The result? Let’s get right to it.
She cofounded the Radical Product Thinking movement of leaders creating vision-driven change, along with authoring the book Radical Product Thinking: The New Mindset for Innovating Smarter. Summary of some concepts discussed for productmanagers. [1:56] 1:56] What put you on the path to being a product leader?
A ProductFramework from Concept to Delivery: Part 1 Why “FE²AR” As a technology executive, I have seen my share of successful and not-as-successful products. The best products fail nowadays due to a lack of consideration of Ecosystems, an example that I will walk through in Part 2 of this article. Markets need solutions.
Many productmanagers and productmarketers are using surveys incorrectly. Summary of some concepts discussed for productmanagers. [2:15] 8:07] What’s your framework for collecting customer feedback? Many productmanagers and productmarketers are using surveys incorrectly.
It is, however, up to you to come up with this thinking, and even your suggestion, and facilitate this discussion in management until you are all aligned. For a single product, the best way to describe the product’s business results is through the phases of the customer journey, as described in the metrics for pirates (AARRR) framework.
The value assessment framework allows you to identify gaps in any of the value layers — definition, delivery, and perception. Photo by Iain Kennedy on Unsplash When I was a product lead at Imperva, there was a feature that engineering kept telling me required a rewrite. This concludes the value assessment framework.
As the product owner, then you should own the product on behalf of the company and be empowered to have the final say, particularly if no agreement can be reached. Myth #2: The product owner is a tactical role focused on managing the product backlog. But this would be a mistake.
A platform owner who manages a platform as a collection of shared software assets. The SAFe product owner who owns the product details. A portfolio owner who manages a group of (related) products. SAFe Product Owner. The agile scaling framework SAFe uses its own product owner role, the SAFe product owner.
For productmanagers and productmarketingmanagers, a host of real-world situations come to mind where just-in-time learning has tremendous value. The training, framework, best practices, examples and artifacts are all there. Immediate application of new skills gives you faster results.
The Solutions Value Chain is a framework that helps you uncover real, strategic value for your customers—from the top of their organization all the way down to the people in the trenches doing the day-to-day work. As a productmanager, understanding these jobs and workflows is crucial. What is The Solutions Value Chain?
Product-market fit (PMF) is a tricky thing for startups. It’s that sweet spot where the needs of your target market perfectly align with what your product is offering, and if you’re a productmanager at an early startup, it’s your job to help your product find that fit.
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