Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 92

User Testing Product Research Product Marketing Customer Feedback 92

The Product Coalition

JUNE 14, 2020

Using Sean Ellis Test For Measuring Your Product/Market Fit Sean Ellis, who is the author of “ Hacking Growth ,” as well as the first marketer at Dropbox and the guy who coined the phrase “ growth hacking ,” has a simple technique that helps product teams to measure whether they reached their product/market fit or not.

User Testing 89

User Testing Product Research Product Marketing Testing 89

ProductPlan

JANUARY 21, 2021

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. 10 Ways to Rapidly Test Your Startup Idea. Write down your product concept.

User Testing 126

User Testing Startups Product Research Testing 126

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

User Testing 94

User Testing Feedback Software Research Software Product Marketing 94

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

Research Software 90

Research Software Analytic Tools Feedback Software Data Visualization 90

ProductPlan

JANUARY 21, 2021

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. 10 Ways to Rapidly Test Your Startup Idea. Write down your product concept.

User Testing 105

User Testing Startups Product Research Testing 105

The Product Coalition

JANUARY 21, 2020

Why you should work at a StartUp: Clarifying Reasons The number of people looking for jobs at StartUps has been growing year after year in the last decade, a modest number of students are already planning to work in this type of company since the early years of the University.

Startups 78

Startups User Testing Customer Experience Data Visualization 78

Mind the Product

FEBRUARY 27, 2018

The smarter your investment in testing, the better your chances of product success. Here’s what we’ve learned based on our experience of adopting a testing mindset and seeing your way through innovative product development. Product/Market fit Cannot be Planned. Chaos Report 2015. Reduce the Costs of Failure.

User Testing 98

User Testing Product Research Product Marketing Testing 98

ProductPlan

JANUARY 21, 2021

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. 10 Ways to Rapidly Test Your Startup Idea. Write down your product concept.

User Testing 52

User Testing Startups Product Research Testing 52

Lenny Rachitsky

MAY 2, 2024

Discuss: Compare perspectives within the group, focusing on understanding points of disagreement rather than building consensus. Decide: Make decisions independently post-discussion to minimize group influence. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Travel 65

Travel Education Framework Startups 65

The Product Coalition

OCTOBER 28, 2019

What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. Finally, make sure to focus on the highest value product initiatives.

Startups 74

Startups User Testing Product Management Product Manager 74

Bain Public

JANUARY 21, 2020

In collaboration with Notman House and chosen from a list of 13 startups, starting January 2020, we will be providing our Product Capability Building Program for Pre-Seed Founders, pro bono to LUCA Theory, a rising Montreal startup. We care about user problems and how products fit into their lives. Who is LUCA Theory?

User Testing 52

User Testing Feedback Software Startups Customer Experience 52

PMLesson's Ace the PM Interview

JANUARY 14, 2019

Sanaz Alexander is a product manager at the Disney ABC Television Group Software Solutions team based in Burbank, CA. In this Path to PM blog post, Sanaz and I discuss applying lean startup principles to media products. The most important lesson I have learned as a startup PM is to measure twice and cut once.

Reporting Tools 61

Reporting Tools Startups User Testing Data Visualization 61

The Product Coalition

APRIL 11, 2019

How we used the Superhuman’s Product-Market Fit model to learn what to build and whom to target A few months back I read an amazing Blog post by Rahul Vohra about how Superhuman was able to reach Product-Market Fit. How to make great things better Next, using the group that reported they were very disappointed (i.e.

User Testing 65

User Testing Data Visualization Product Marketing Feedback Software 65

ProductPlan

FEBRUARY 7, 2019

Problems yearn for solutions, needs long to be met, and markets are waiting to be addressed. This reality beckons startups and established firms to introduce new products that will scratch that itch and deliver satisfaction. Knowing when you don’t have product-market fit is simple.

User Testing 78

User Testing Product Marketing Marketing Research Software 78

Innovatemap

SEPTEMBER 24, 2020

An explainer video can help you reveal a brand update, break down a new product concept, or focus on the value of a specific feature. Three ways to use explainer videos in your product marketing. It helps them celebrate the work that went in by different groups of people.”. Reveal a new brand or a brand update.

Product Marketing 52

Product Marketing Marketing Customer Experience Branding 52

The Product Bistro

JANUARY 25, 2021

Now, the general consensus seems to be that the MRD is dead as the Dodo, replaced by a product backlog, groomed by a product owner, and lean startup techniques that encourage build/test/evaluate/pivot cycles until you achieve the magical “product-market fit” that is the manna from heaven to a modern corp.

User Testing 195

User Testing Development Team Review Customer Experience Product Research 195

Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

Product Research 141

Product Research Customer Experience User Testing Entertainment 141

The Product Coalition

MARCH 13, 2022

Many startups feel that the only thing preventing them from selling their product is a great demo. Here’s how to use your product demo smartly, and avoid demo abuse. Photo by Pixabay on Pexels When I joined eBay back in 2011, the largest group on the Israeli R&D center was actually a content operations group.

Feedback Software 154

Feedback Software Demo Data Visualization User Testing 154

Userpilot

APRIL 30, 2024

He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Marty Cagan is the founder of the Silicon Valley Product Group (SVPG), a consultancy firm that helps companies build successful products.

Analytic Tools 95

Analytic Tools Research Software Feedback Software Books 95

Intercom, Inc.

SEPTEMBER 10, 2020

Yet in Mark’s experience working with and mentoring startups, he’s found that many entrepreneurs go with intuition over information. Those risks can be fatal: Mark has found a 75% failure rate for both Series A and Series C startups (as he presented during his 2019 SaaStr talk.). I think that’s message-market fit.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Data Visualization 226

Andrew Chen

FEBRUARY 12, 2024

A few years back, a big group of Nordic founders came by Silicon Valley. Be an optimist You have to be an optimist about your own product, your own startup, and yourself. Investors First, let’s talk about startup investors. Investors First, let’s talk about startup investors.

User Testing 108

User Testing Product Research Testing Startups 108

Product Innovation Educators

JUNE 8, 2018

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Product-market fit case studies. Product-market fit is about finding an area where value is created for a group of customers – a market.

User Testing 48

User Testing Product Marketing Airlines Marketing 48

The Product Coalition

FEBRUARY 9, 2021

for building a new product venture, or, in this case, selling software to enterprise. The books have been grouped by topic and rough reading order. The Four Steps to the Epiphany: Successful Strategies for Startups That Win by Steve Blank?—?This Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel?—?Theil

Books 185

Books User Testing Product Research Inbound 185

Mind the Product

JULY 14, 2020

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016, her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. In this episode of The Product Experience, sponsored by Amplitude, learn how to apply this ethos to [.].

Feedback Software 102

Feedback Software Customer Experience Product Research Technical Review 102

Product Innovation Educators

JUNE 4, 2018

Product management and innovation is about creating value for customers by solving a problem they have. We accomplish this through a tangible product or an intangible service. Done correctly, we have a proper product-market fit — a product that satisfies the needs of a specific market.

User Testing 48

User Testing Product Marketing Reporting Tools Marketing 48

The Product Coalition

MAY 25, 2021

Even the smallest and tightest group of beta users still takes coordination effort and time that is crucial when you have an early product. Having an internal test kitchen where hypotheses can be proven or disproven quickly and with the smallest amount of effort reduces time and increases accuracy to market.

Research Software 109

Research Software Feedback Software User Testing Product Research 109

The Product Coalition

DECEMBER 19, 2021

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Shortly after I started, the CEO surprised me by saying I should hire a product manager.

Product Management 164

Product Management Product Manager User Testing Weak Development Team 164

The Product Coalition

MARCH 19, 2023

Level 2: Drawing the Lines After Imperva I joined eBay as Head of Product for Catalog and Classification within the Structured Data group. I got very detailed explanations about the deficiencies of the existing system, and why eBay needed a whole new approach for the creation of its product catalog.

User Testing 141

User Testing Framework B2B Document 141

Innovatemap

JULY 24, 2023

So earlier this month, we partnered with Tech:NYC and WeWork to offer startup founders digital product feedback and advice at the inaugural Tech:NYC Founder House. Together, Tech:NYC and WeWork provided office space, curated programming and exclusive access to experts for a group of 25 entrepreneurs. What did we learn?

User Testing 52

User Testing Customer Experience Customer Feedback Product Research 52

Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. The Product Experience is hosted by Lily Smith and Randy Silver. Acceptable use policies.

Product Research 111

Product Research Customer Experience Entertainment Consulting 111

Product Management Unpacked

AUGUST 15, 2019

Greg Coticchia, the executive director of Carnegie Mellon University’s new Master of Science in Product Management program, was recently a guest on The Pitchwerks Podcast , a weekly audio show hosted by Scot MacTaggart that talks about sales, marketing and startups. Those who sell the product – marketing and sales.

Product Management 157

Product Management Product Manager Product Research Management 157

Lenny Rachitsky

JANUARY 11, 2024

While at Google, Sam helped lead many of Google’s consumer products, including Gmail, Blogger, PageCreator, Picasa, Reader, Groups, and more recently Maps and Google Automotive Services. Sam was also a principal investor at Google Ventures, has founded six startups, and was the SVP of engineering at Box through their IPO.

CTO 96

CTO Automotive User Testing Document 96

Userpilot

DECEMBER 18, 2022

In 2022, the most prominent trends centered around increasing product adoption , personalization of product experiences based on user attributes, and making more data-driven decisions. Product Trend 2023 no 1: AI, Machine Learning, and more Automation – the remedy to layoffs? – adds Andrea. It might not be easy.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Product Research 91

Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. The Product Experience is hosted by Lily Smith and Randy Silver. Acceptable use policies.

Product Research 99

Product Research Customer Experience Entertainment Consulting 99

Roy Madden

JANUARY 29, 2021

You will be responsible for developing and executing the Feedly marketing strategy. It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Grow and lead the product marketing team.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

NOVEMBER 22, 2022

So let’s dive deeper and see how you can create both to improve your product marketing efforts. A user segment is a distinct group of customers with specific shared needs, characteristics, or actions. User segments are relatively high-level categorical classifications of groups of people. What is a user segment?

User Testing 95

User Testing Research Software Customer Experience Feedback Software 95