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Should You Be A Product Manager?

The Secret PM Handbook

Product management is a hot, hot profession right now. It’s one of the most important roles in a product company , especially in high tech. If you’re wondering about this, or want to scope yourself against a basic set of guidelines for product managers, this post is for you. Have you built something?

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This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. It put all the activities I do as a product manager into perspective. One test of a new framework is how well it explains “previous observations.” Breakthrough!

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431: How to use Jobs-to-be-Done rankings – with Doug Stone

Product Innovation Educators

The steps in ranking and valuing Jobs-to-be-Done—for product managers We have talked a few times about Jobs-to-be-Done in past episodes. It is a customer discovery tool for uncovering the unmet needs of customers—the tasks they want to complete or objectives they want to achieve. Then quantitatively test them.

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470: Strategies for enhanced product innovation in organizations – with Andy Binns

Product Innovation Educators

Insights for product managers on fostering innovation in corporate environments Today we are talking about how established organizations can innovate, resulting in new products and ventures. Joining us is Andy Binns, a management advisor, award-winning author, and speaker on innovation and change.

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Mental Models for Product Managers – Part 2

The Secret PM Handbook

In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).

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Should You Be A Product Manager?

The Secret PM Handbook

Product management is a hot, hot profession right now. It’s one of the most important roles in a product company , especially in high tech. If you’re wondering about this, or want to scope yourself against a basic set of guidelines for product managers, this post is for you. Have you built something?

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How Are You Going to Fix Onboarding?

The Secret PM Handbook

That’s a question I actually got in a product management job interview a while ago. Without doing some research, we have no idea whether this is an aspirin problem, or an operating room problem. Then I’d go do some research on onboarding. Why aren’t customers successfully using our product?