Product in Practice: Getting Value Out of In-App Surveys Takes Iteration
Product Talk
MAY 15, 2024
While Orion had started with a B2C focus, they got a lot of inbound interest in the B2B space. OneSignal allowed her to design a pop-up that linked to a Typeform survey where she could get more demographic information and prioritize who she wanted to talk to. If the first question of the survey is, ‘What’s your email address?’
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