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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Case study: Resolution Bot. Support teams get a lot of repeated inbound questions, which get tedious to answer. I think the ups and downs of that year – the things we are proud of, and the things we messed up – provide a good case study for how to approach an ML project. Achieving this balance in practice requires a lot of work.

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What is Competitive Analysis? [Example + Templates]

Userpilot

TL;DR Competitive analysis involves studying rivals' strengths and weaknesses to improve business strategies and stay ahead in the competitors' market. The Asana analysis report includes an analysis overview, pricing, and products/services, allowing comparison by name, size, revenue, pricing models, and key features.

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Sharpen your support strategy with the new Conversational Support Funnel report

Intercom, Inc.

Many support teams implemented the funnel and saw game-changing results, including reduced inbound conversation volume, faster resolution rates, and enhanced CSAT. But there was one problem – there was no quick way to gain a complete , visual view of how the funnel was working for your business. Boosted conversation ratings.

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Before you go whaling – automate your sales follow-up for the long tail

Intercom, Inc.

With a high volume of inbound leads, you have a long tail of small accounts that individually are worth less in ARR but collectively could mean a big pay day for your company. ” Personalize the message with variables: I use variables in my messages to add the lead’s first name and company name.

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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

These definitely play a role, but a study by SaaS Capital in 2020 found that one of the most influential factors is whether you are VC-backed or bootstrapped. In the study, they found that, on average, from a large sample size, SaaS companies spend 10% of their annual revenue on marketing. SaaS Inbound Marketing. Social Media.

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Sparking conversations: How every team can benefit from conversational support

Intercom, Inc.

What’s more, Forrester’s study, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed how conversational support can fuel customer retention and business growth across the entire business. Previously, it was ranked fifth for channel usage; now, it’s the second most used channel.

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The SaaS Marketing Playbook for Exceptional Growth in 2021

Userpilot

Outbound vs. Inbound. Inbound and Outbound Success Stories. In a 2020 study conducted across 5 countries and with over 10,000 people, the average daily time spent consuming content was 6 hours and 59 minutes. You need to cover with your content all organic searches related to your brand name. Content Marketing.