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Succeeding with Product Portfolio Roadmaps

Roman Pichler

If you havent worked with the GO Product Roadmap, then youll benefit from reading the article The GO Product Roadmap and watching the video below. The product teams hence have to figure out what their specific contributions will have to be. It is also guided by the portfolio roadmap.

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What is PLG Lifecycle Email Marketing? Stages, Types of Emails & How to Master

Userpilot

Main questions to answer here: What is the product or service for? How can I help users discover the product’s value as quickly as possible? How this can be done via lifecycle email marketing: Send getting-started videos, infographics, checklists/simple setup wizards, or feature introductions as part of your welcome email series.

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GO Product Roadmap Checklist

Roman Pichler

Applying the criteria will significantly increase your chances of creating a realistic, actionable product roadmap that clearly describes the value your product should create and that aligns stakeholders and development team members. Goal Outcome-based : Clearly state why it is worthwhile to progress the product.

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The Product Strategy Cycle

Roman Pichler

I view the roadmap as a product plan that describes how you intend to implement the strategy and which specific benefits or outcomes the product should provide over the next, say, 12 months, based on the needs and business goals stated in the product strategy. I call these outcomes product goals.

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My Product Strategy Model

Roman Pichler

The roadmap in figure 1 describes how the product strategy will be implemented in the next six to twelve months; it communicates the specific benefits the product will achieve; and it aligns and guides the stakeholders and development teams. You can simply copy the next product goal into the backlog together with its features.

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OKRs and Product Roadmaps

Roman Pichler

This is useful when meeting the product goal results in a new major release or product version, for instance, iOS 17.4 The fourth row lists the product’s features. These are the outputs that are required to meet the goal. The fifth and final row captures the metrics to determine if a product goal has been met.

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How to Get Started with Outcome-Based Product Roadmaps

Roman Pichler

Additionally, they have to be coarse-grained and are limited to three to five capabilities per goal. You can learn more about using the GO Product Roadmap by watching this YouTube video. But before you build your outcome-based roadmap, ensure that a valid product strategy exists.