The Accidental Product Manager

OCTOBER 1, 2018

Apple’s share of the movie market has been falling lately Image Credit: So just in case you didn’t realize it, Apple makes a lot of money from both renting and selling movies. Their share of the video rental / sales market has started to slip because of changing customer needs and new competitors.

Marketing 72

Marketing Product Management Product Manager Entertainment 72

The Accidental Product Manager

APRIL 24, 2017

The Scion brand is being retired by Toyota Image Credit: Aaron Van Dike. Scion was a separate brand that Toyota created way back in 2003. The brand was sold in the United States, Canada, and Puerto Rico. Toyota created the Scion brand in order to attract younger buyers. This is the year that they sold over 173,000 cars.

Differentiation 62

Differentiation Branding Customer Experience User Testing 62

Product Management Unpacked

AUGUST 8, 2018

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

User Testing 101

User Testing Product Management Product Manager Reporting Tools 101

Indicative

FEBRUARY 25, 2020

With the launch of Amazon Web Services (AWS) EC2 in 2006, computing power reached an unprecedented level of scalability. It’s this hunger for information that has given rise to the variety of BI solutions on the market today — each with their own value propositions. Then perhaps a week later, they purchased Brand Z snacks.

Analytic Tools 94

Analytic Tools Data Visualization Reporting Tools Feedback Software 94

The Product Coalition

MAY 21, 2020

It started out as ‘industrial design’ which was the commonly used term before mass-production became the most common way to get products to market. What they came up with certainly stood out in a market full of corporate beige. What it all came down to was who got to market first. A product designer.

User Testing 78

User Testing Research Software Data Visualization Feedback Software 78

The Product Coalition

JULY 8, 2020

In 2006, it became the World Trade Organization’s 150th member. It has made the local software development market one of the biggest tech scenes in the world. They are known as the most demanded on the market due to their rich expertise, skills, talent, and ability to adjust to the client’s needs.

Software Developers 78

Software Developers Software Development Reporting Tools Software Review 78

The Product Coalition

NOVEMBER 7, 2019

“I was working as a content manager for Sony Ericsson and had lots of relationships with the local marketing managers across the world and I understood their context well. By luck, it happened that the re-branding dev-teams were agile so they introduced me to it and I became the product owner for that *wait for it* project.

Agile 60

Agile Research Software Feedback Software Systems Review 60

UX Studio: Product Management

JULY 9, 2021

Super User Studio markets its services in starter service packages. The packages include short one-week sprints for defining visions and validating them with quick prototyping and longer packages for research services, branding, or design maturity audits. Founded in 2006, Plug & Play is a UX agency based in London and Surrey.

Research Software 52

Research Software UX User Testing Product Research 52

The Product Coalition

FEBRUARY 5, 2019

She studied Computer Science at Stanford and joined the company in its early stages, way back in 2006. He is very involved in content marketing discussions on his blog. In particular, he is interested in successful launch strategies and growth hacking visibility across the key marketing platforms. Check out her Medium profile !

Research Software 61

Research Software Analytic Tools User Testing Data Visualization 61

Intercom, Inc.

FEBRUARY 7, 2019

The most important piece of launch is a brand-new mobile experience, which is pretty awesome. We had a separate office, we had a separate brand, and so we had some freedom to try our own techniques. How do you see this market evolving in the next few years? Shishir: Thank you. Yeah, it’s been a big leap for us.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

Sachin Rekhi

FEBRUARY 19, 2009

While the online audio ad market is still nascent, the offline radio advertising market is still a $21B industry. These are your typical 30-60 second national brand ads, like Geico car insurance ads. The time is now for these dollars to move online in a meaningful away. Unfortunately early attempts were limited in success.

Advertising 60

Advertising Customer Experience Data Visualization User Testing 60

Business of Software Conference

MARCH 24, 2021

We’re best known for our product Basecamp which is a project management and collaboration tool We just launched a new thing called Hey recently which is a brand new email service. There are some questions around marketing. And I know you don’t do any marketing, haha. I can’t we don’t do market research.

Feedback Software 40

Feedback Software Research Software User Testing Data Visualization 40

Intercom, Inc.

OCTOBER 29, 2020

I never had any plans to be at one company for that long, but I just kept doing new and different things there – I started in product management and then did a combination of product management and marketing and design. So huge, huge growth during that time. What fuelled your desire to go smaller? Or what are you?”

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Userpilot

MARCH 11, 2020

Chances are this is ancient history for you and you don’t – but if you joined around the years 2006-2008, your relationship with Facebook probably started from an email with the following subject line: [Name of your friend] invited you to join Facebook! Designers will need different aspects of Notion than marketers.

Customer Experience 17

Customer Experience User Testing Dashboard Events 17

Userpilot

MAY 25, 2021

There has never been a larger growing market for microvideos than the one we see today. 81% of businesses use video as a marketing tool. SaaS businesses are increasingly using microvideos inside their knowledge base, to explain UI elements in-app, or to build brand awareness. Marketing microvideos.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Alchemer Mobile

JANUARY 4, 2023

Acquisition expands Alchemer’s ability to help brands close the loop with their customers. Founded in 2006, Alchemer helps businesses collect, analyze, and leverage customer and employee feedback to proactively drive better engagement, retention, and user experience. LOUISVILLE, Colo. About Apptentive.

Feedback Software 130

Feedback Software Research Software User Testing Customer Feedback 130