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446: Winning at new products – with Bob Cooper, PhD

Product Innovation Educators

Some companies will retreat and cut their spending by cutting bolder long-term innovations, and we saw in the recession around 2010 that was a bad strategy. When you do a portfolio review and re-rank all the projects, you find out that a few of them that look shiny and bright at the beginning are not quite so shiny and bright over time.

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5 Machine Learning Lessons for Product Managers

Mind the Product

An ML system would probably catch more mistakes but would be far more expensive to build. Take a look at the image below of Instagram in 2010. You forget that your dataset also includes December and Christmas holidays that skew your data due to unusual user activity and behaviour. Lesson 4: Find Counter Metrics.

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Why we never hired a designer. Part 2

UX Planet

The results may be slightly less consistent, but that’s a trade-off better addressed by hiring specialists in design systems. As a designer, you can either specialize in a specific area, like design systems or UX research, gradually growing in seniority and eventually becoming a valued expert or consultant.

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Applying the ‘Target Customer Scenario Canvas’ to Cross the Chasm

The Product Coalition

Figure 1: Technolgoy Adoption Life Cycle Explore the Battlefield Geoffrey Moore suggests in his book “Crossing the Chasm” to create different target customer scenarios and select the target niche market based on a scoring system. The scoring system shows large potential to win this niche market. Wiley, 2010. of Anything.

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Minimum Viable Products: Why You Should Test before Investing in Ideas

The Product Coalition

MVP: Test an Idea Before Investing In It In 2010, businessman Joel Gascoigne came up with an idea to create an app that would allow social media users to plan the date and time of posting. Developers find out the opinion of users and implement vital features, release a product and evaluate the feedback, reviews, and comments of the audience.

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How To Build an Instagram-like App in Five Steps

The Product Coalition

Instagram’s key features Instagram began in 2010 as a photo-sharing platform. Familiarize yourself with the peculiarities of their products and read customer reviews. But you can develop a project idea into something revolutionary, related to photo sharing and rating. Note their advantages and disadvantages.

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Why Accessibility Matters in a Post-Pandemic, Majority-Digital World?

The Product Coalition

link] According to Pinset Masons, a qualifications body discriminated against a blind systems manager when it failed to make its computer-based exam accessible to her. Reviewing in detail the WCAG guidelines will be useful, but if you want to get started quickly and see how compliant or not is your web site?—?get