2017 Differentiation Systems Review 
Product Innovation Educators
MARCH 3, 2025
The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018. An AI system, properly implemented, doesn’t have these same motivationsit simply reports what it finds in the data.
The Product Guy
OCTOBER 9, 2018
However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. What systems/metrics/processes do we need to measure and track winning? Where do we play? And where do we not play?
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Product Innovation Educators
MARCH 4, 2025
The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018. An AI system, properly implemented, doesn’t have these same motivationsit simply reports what it finds in the data.
Mind the Product
SEPTEMBER 25, 2017
Five years ago, including embedded analytics in an application was a powerful way for product teams to differentiate their applications, reduce customer churn, and charge more for their products. Likewise, they don’t want it to take over 24 hours to update the system when someone’s security rights change.
Intercom, Inc.
DECEMBER 4, 2019
That clarity is one of the main reasons I was so excited to join Intercom earlier this year – the company entered an industry dominated by impersonal and disconnected tools like ticketing systems and email with a vision to “make internet business personal.”. 1 Poor definition of value proposition and feature focus.
Intercom, Inc.
JULY 21, 2022
We use a multi-touch attribution system. We spent a lot of time and effort setting up that foundational system, making sure that our data was really good. A lot of folks outsource performance marketing to agencies or use a simpler attribution system, which is fine and correct if your budget is smaller. Here’s Andrew.
UX Planet
JUNE 30, 2025
The shift was dramatic: global AI adoption rocketed to 78% of all organizations — up from just 20% in 2017 — while an extraordinary 91% of bank boards formally approved Gen-AI programs, according to NTT and McKinsey. and UK saw case studies of improved support due to AI. IDC estimates the banking industry will invest about $31.3
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