Melissa Perri
JANUARY 4, 2020
2019: "How do I hire a Chief Product Officer? 2019: "I'm going to get my MBA so I can be a product manager." 2019: "I have 800 Product Owners who have never done the role before, can you help train them?" 2019: "Duh, of course I want my people talking to customers. 2019: "Product reports to the CPO."
Mind the Product
JANUARY 22, 2019
As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. The post Product Trends to Watch in 2019 appeared first on Mind the Product. He takes the concepts and turns them around in every possible way, showing how mapping can be used to evaluate countless different scenarios.
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Intercom, Inc.
DECEMBER 18, 2019
As 2019 draws to a close, it’s time to reflect on another amazing year at Intercom. That’s why we worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders about chatbots in 2019. This research culminated in our first ever “ Chatbot Trends Report.”
Product Innovation Educators
MARCH 4, 2024
In 2019, we recognized that we needed to expand beyond beer and changed our name to Molson Coors Beverage Company. 5:15] What did market research show about why consumers were switching to non-alcoholic beverages? In 2019, the organization established a clear aspiration as an organization, which was premiumizing our portfolio.
Speaker: John Little, Head of Product Marketing, Centercode
When it comes to delivering a solid product/market fit, customer validation is key. To get there, you need to commit to a vital blend of market research, strategy, and user testing. Join John Little, Head of Product Marketing at Centercode, as he explains a two-part approach to customer validation.
Mind the Product
OCTOBER 20, 2019
This week, 1,775 product people from across the globe came together for #mtpcon London 2019. C Todd Lombardo reminded us that all product managers make bad decisions and, to minimise the number we make, we need to spend more time doing effective product research – a combination of user research, market research, and product analytics.
Intercom, Inc.
NOVEMBER 18, 2019
We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. “Business leaders saved an average of $300,000 in 2019 from their chatbots” The lede? It doesn’t get much better than that. The study’s margin of error is ±4.1%
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