The Product Coalition

OCTOBER 1, 2020

Rich Mironov - Medium Nir Eyal Author of the best-seller ‘Hooked’, Nir is a don when it comes to behavioural psychology and how it applies to product development. Dobreva - Medium Jackie Bavaro Jackie co-authored ‘cracking the PM interview’ and much of her content on Medium is around this theme.

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Userpilot

MAY 1, 2024

Here are 5 episodes that we recommend you listen to (or watch on YouTube): Good strategy, bad strategy | Richard Rumelt – Lenny interviews bestselling author Richard Rumelt on the essential characteristics of a good strategy , common pitfalls that lead to a bad strategy, and more. Lenny’s Podcast homepage.

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Nir Eyal

NOVEMBER 8, 2018

Jean Twenge, author of the book iGen and an article in The Atlantic that got a lot of attention titled, “Have Smartphones Destroyed a Generation?” The post The Truth About Kids and Technology: Jean Twenge (iGen) and Nir Eyal (Hooked) Discuss Tech’s Effect on Children’s Mental Health appeared first on Nir and Far.

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Nir Eyal

SEPTEMBER 4, 2018

Nir’s Note: This post part of a series on cognitive bias co-authored by Nir Eyal and illustrated by Lakshmi Mani. I waited two years for this sequel and I’ve got enough popcorn and diet soda […] The post Fundamental Attribution Error: Why You Make Terrible Life Choices appeared first on Nir and Far.

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The Product Guy

NOVEMBER 21, 2016

Nir Eyal // Author Nir is the author of the bestselling book Hooked: How to Build Habit-Forming Products. He also created Google Ventures’ sprint process and authored the book Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. Building Products. Design, Illustrated in 3 Charts.

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First Round Review

APRIL 23, 2018

Hooked author Nir Eyal has seen an epidemic of employees who get so distracted at work that they don’t have time to do their job. Here, he shares tactics that'll help you fend off distractions and help reinstate focus and creativity. Continue reading at First Round Review »

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PMLesson's Ace the PM Interview

JANUARY 31, 2022

The Lean Product Playbook Author: Dan Olsen When the Lean Startup movement began, it took the product management world by storm. Inspired: How to Create Tech Products That Customers Love Author: Marty Cagan Inspired is another titan in the realm of best books on product management. Crossing the Chasm Author: Geoffrey A.

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The Product Coalition

JUNE 28, 2020

In other words, rare and few are Apps which can be said to belong to the ‘Facilitator’ quadrant of the Manipulation Matrix model ( to be elaborated soon ) proposed by Nir Eyal?—?A Ideas discussed here solely represent the thoughts and beliefs of the author and have nothing to do with organizations he is part of. Disclaimer 1.

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Feedback Software Customer Experience User Testing Customer Feedback 181

Lenny Rachitsky

FEBRUARY 11, 2024

Brought to you by: • Sidebar —Accelerate your career by surrounding yourself with extraordinary peers • Whimsical —The iterative product workspace • WorkOS —The modern API for auth and user identity — Jake Knapp and John Zeratsky are the authors of best-selling books Sprint and Make Time.

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Alchemer Mobile

OCTOBER 22, 2020

by Nir Eyal. Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Best Product Management Books. How to Build Habit-Forming Products. Why are campus sexual assaults on the rise?

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Nir Eyal

NOVEMBER 8, 2018

Jean Twenge, author of the book iGen and an article in The Atlantic that got a lot of attention titled, “Have Smartphones Destroyed a Generation?”

Technology 83

Technology Books Article 83

First Round Review

APRIL 24, 2018

Hooked author Nir Eyal has seen an epidemic of employees who get so distracted at work that they don’t have time to do their job. Here, he shares tactics that'll help you fend off distractions and help reinstate focus and creativity.

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Revulytics

AUGUST 23, 2019

We recently shared a Q&A with Nir Eyal about a webinar Revulytics sponsored that covered some of the ideas in his New York Times best-seller, Hooked: How to Build Habit Forming Products. Now, he’s written a new book, Indistractable: How to Control Your Attention and Choose Your Life.

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The Basics of Product Management

JULY 17, 2020

Kano Model MoSCoW Method OKR Framework Nir Eyal Hooked Model. Nir Eyal Hooked Model. The concept of Nir Eyal’s Hooked Model is to introduce ‘hooks’ into your product that will make the user keep coming back to the product. Learn how to influence without authority.

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Framework Product Strategy Strategy Customer Satisfaction 52

Gainsight

JULY 13, 2022

Pulse 2022 includes an exclusive special product keynote session with Nir Eyal, author of Hooked, the book Product professionals and executives from Slack, WordPress, and more call a “must-read” for anyone interested in driving customer engagement and creating products that build habits.

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Analytic Tools Feedback Software Data Visualization Customer Feedback 59

Gainsight

MAY 7, 2019

As if that wasn’t enough, she’s also an award-winning bestselling author and the mind behind, “ Mobilized: An Insider’s Guide to the Business and Future of Connected Technology.”. Dan Olsen, Founder/Author of Lean Product. Martin Eriksson is a Product leader, speaker, author, and advisor. REGISTER NOW.

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Userpilot

JULY 18, 2022

Variable rewards are at the heart of Nir Eyal’s behavioral design framework called “The Hook Model.” The method was developed by Nir Eyal and it is a four-phased process used to build habit-forming products. The Hook Model is a product management methodology developed by American behavioral economist and author Nir Eyal.

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Amplitude

FEBRUARY 27, 2019

You’ll also learn from thought leaders like Josh Elman, former product lead at Twitter, Nir Eyal, author of Hooked and Brian Balfour, Founder/CEO at Reforge on how they develop successful engagement strategies.

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Analytic Tools Research Software User Testing Product Research 75

The Product Guy

NOVEMBER 21, 2016

Nir Eyal // Author Nir is the author of the bestselling book Hooked: How to Build Habit-Forming Products. He also created Google Ventures’ sprint process and authored the book Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. Building Products. Design, Illustrated in 3 Charts.

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Product Management Product Manager Magazine Product Research 60

Mind the Product

MAY 29, 2018

He is the co-author of the New York Times bestseller, The Lean Entrepreneur and has over 20 years experience helping companies bring high-growth products to market. Todd Lombardo, Co-Author of Roadmaps Relaunched. He is the co-author of both Design Sprint (O’Reilly, 2015) and Product Roadmaps Relaunched (O’Reilly, 2017).

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Gainsight

APRIL 26, 2023

Showstopping Speakers From Geoffrey Moore, Author of Crossing the Chasm, to Aaron Levie, CEO of Box, we’ve been inspired by some of the greatest minds in business. In fact, Moore and Levie were with us at the first Pulse all the way back in 2013.

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Reporting Tools Customer Experience Education Customer Feedback 52

Gainsight

AUGUST 19, 2022

Nir Eyal , author and educator, flew to Pulse 2022 all the way from Singapore to give a talk about Hooked: How to Build Habit-Forming Products, which we couldn’t have been more excited about. Eyal explained the reason a customer doesn’t take an action inside your product is “almost never” because of lack of motivation.

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Userpilot

MARCH 18, 2021

Nir Eyal’s Hook Model describes the process by which products create habits as: Trigger – Action – Variable Reward – Investment. This is a four-step model coined by author Nir Eyal in his book “Hooked.” The Hook Model. The four steps are as follows: Source: Hooked.

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The Product Coalition

AUGUST 7, 2018

Hooked Nir Eyal , Author of Hooked. Video 4 We join this talk in progress to hear Nir Eyal talking fairly fast about the concepts from his best-selling book Hooked.

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Research Software Customer Experience User Testing Customer Feedback 60

Gainsight

MARCH 28, 2019

These are all the right questions—and for the answers, I’m going to draw upon an excellent presentation from Wall Street Journal Bestselling Author, Nir Eyal. For more, check out Nir’s book, Hooked: How to Build Habit-Forming Products. This better not be about zombies again.

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User Friction Customer Experience Presentation Books 72

Gainsight

AUGUST 26, 2022

Geoffrey Moore , author and consultant, explained that SaaS companies have matured beyond simply developing product features to developing product experiences. During author and investor Nir Eyal’s session, the Product professionals in attendance learned a huge lesson in how to use customer feedback to create sticky features.

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Feedback Software Customer Experience Fractional CTO Customer Feedback 52

Sequent Learning

APRIL 22, 2019

Hooked: How to Build Habit-Forming Products by Nir Eyal. Written for product managers, designers, marketers and entrepreneurs, Nir Eyal wrote an informative how-to guide for building better products. The Startup Playbook: Founder-to-Founder Advice From Two Startup Veterans by Rajat Bhargava (Author), Will Herman.

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ProductCraft

AUGUST 7, 2018

Product Love Podcast: Steve Johnson, author of Under10 Playbook. Full Transcript: Nir Eyal on the Product Love Podcast. About the Author. Skip to content. ProductCraft by Pendo. Best Practices. Perspectives. ProductStack. By Eric Boduch – Aug. Listen to the full episode here: Trending Stories. Best Practices.

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The Product Coalition

AUGUST 4, 2019

However, you need to make sure that the authors have actually lived through the experience. If you’re looking for a voice of authority on Product Management, this is a pretty great one! All age groups and industries are covered, ‘leaving no stone unturned’ as the author likes to put it. The next best thing is to pick up a book.

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Books Product Management Product Manager User Testing 60

Gainsight

JUNE 2, 2022

This year we are excited to have authors, speakers, and business experts Geoffrey Moore , author of Crossing the Chasm and Zone to Win , and Nir Eyal, author of Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.

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Analytic Tools Research Software Feedback Software Data Visualization 52

Product Innovation Educators

NOVEMBER 25, 2016

Check out this valuable resource of session recordings, including presentations and discussions by Ried Hoffman (Linkedin co-founder), Ben Silbermann (Pinterest co-founder), Nir Eyal (author of Hooked), and many more. Find it at https://news.greylock.com/productsf-2016-b753fa9159b8.

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ProductCraft

AUGUST 3, 2018

Full Transcript: Nir Eyal on the Product Love Podcast. About the Author. Trending Stories. Best Practices. Why a Little Humanity is Better Than That Extra Feature. Learning from Frankenstein: An Interview with Clay Turk of Invoca. Perspectives. Are Product Managers Like the Cobbler’s Kids? Tricia Cervenan.

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Revulytics

DECEMBER 16, 2019

Notable Speakers from the recent INDUSTRY conferences: Dan Olsen, Product Management Consultant, Author, and Trainer. BJ Novak, Acclaimed Actor & Author. Notable Speakers from the past editions: Nir Eyal. Author of the bestselling “Hooked: How to Build Habit-Forming Products”. Takeaways from @nireyal ??????

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The Product Coalition

FEBRUARY 5, 2019

Josh Fetcher is an author and business consultant. He has also co-founded and is CEO of Squibler , an app which helps authors correct their grammar and finish their writing in a shorter span of time. He has published books with other authors, where his main emphasis is on making work simpler, better organized and “less crazy”.

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ProductCraft

AUGUST 14, 2018

Full Transcript: Nir Eyal on the Product Love Podcast. About the Author. Trending Stories. Best Practices. Why a Little Humanity is Better Than That Extra Feature. Learning from Frankenstein: An Interview with Clay Turk of Invoca. Perspectives. Are Product Managers Like the Cobbler’s Kids? Adrienne Gajownik.

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ProductCraft

AUGUST 14, 2018

Full Transcript: Nir Eyal on the Product Love Podcast. Share Post: For years now, Nir Eyal has wondered: why do some products fail? I interviewed the Wall Street Journal b estselling-author back in March for an episode of Product Love. Today, we have Nir, author of Hooked. Nir Eyal: Absolutely, yeah.

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Research Software Product Research User Testing Customer Experience 66

ProductCraft

AUGUST 7, 2018

Full Transcript: Nir Eyal on the Product Love Podcast. About the Author. He is a father of four, avid cyclist, engineer, author and problem solver. Trending Stories. Best Practices. Why a Little Humanity is Better Than That Extra Feature. Learning from Frankenstein: An Interview with Clay Turk of Invoca. Perspectives.

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