article thumbnail

How to Become a B2B Product Manager

The Product HQ

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few.

B2B 52
article thumbnail

Starter KPIs for B2B/Enterprise

Mironov Consulting

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. Why KPIs from consumer companies don’t fit well with B2B/enterprise. Some B2B KPIs starting points, knowing that every company is different. [1] Let’s switch out of ERP systems and become currency traders.”

B2B 118
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product Model, Service Models, and Investor Valuations

Mironov Consulting

Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue.  Or B2B software services companies work the other side of the problem.  The

article thumbnail

Product in Practice: Getting Value Out of In-App Surveys Takes Iteration

Product Talk

While Orion had started with a B2C focus, they got a lot of inbound interest in the B2B space. This meant that they could attach information like the user ID to the Typeform page and review it as part of the responses users provided. Tweet This While this system wasn’t perfect, it worked pretty well for Ellen’s needs.

article thumbnail

Permission To Stay Focused

Mironov Consulting

  They are coming off customer calls, strategy sessions, renewal discussions, marketing automation planning sessions, compliance reviews, and industry analyst briefings that highlight improvements that must be made.  Crack the WIP Agilists and systems thinkers call this the WIP/Work in Progress.   Now.

article thumbnail

Best AI Design Tools: Insights & Tips From 50+ Tools

UX Studio

We have reviewed current AI design tools to understand their capabilities, strengths, and limitations so we can understand the impact AI will have on the design industry and on our work as designers. This is due to the following factors. Generative AI has taken the world by storm.

article thumbnail

Prioritization is a Political Problem as Much as an Analytical Problem

Mironov Consulting

At least in the B2B software product world, I haven't found that to be true. Things I frequently hear from B2B field/sales organizations: "Product doesn't understand how important this is.  They  Engineering/Product lack urgency." " "Engineering has 18 unfilled developer position.  We