Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator. Sign up for the webcast today !

B2B 60

B2B Research Software Roadmap Reporting Tools 60

The Product Guy

NOVEMBER 9, 2017

Why do I need a framework? A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer product roadmap and strategy. While salary increase is a complex subject with variables outside of our control, I believe that having a clear product roadmap and strategy is every Product Manager’s responsibility.

Framework 138

Framework Agile User Testing Research Software 138

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research? The outcome?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

The Product Manager Coach Blog

MAY 7, 2024

Core Responsibilities of a Staff Product Manager: St rategic Oversight: Setting the strategic direction for products, ensuring decisions align with the company’s broader objectives, and effectively responding to market dynamics. They are crucial in crafting policies and frameworks that shape the organization’s approach to product development.

Product Management 52

Product Management Product Manager Data Visualization B2C 52

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. But you do need to choose.

User Testing 102

User Testing Workshop B2B Leadership 102

Lenny Rachitsky

APRIL 16, 2024

But surprisingly, I’ve never seen a great framework for how to think about this work. Below, guest author Ken Rudin shares his home-grown ARIA framework. Most recently, at ThoughtSpot (an AI-enabled analytics vendor) he helped transition their growth motion from a traditional sales-led B2B SaaS model to product-led growth.

Onboarding KPIs 101

Onboarding KPIs Customer Experience Analytic Tools Data Visualization 101

Product Innovation Educators

MAY 3, 2021

Our guest, Jay Haynes, is helping that problem by creating the first and only JTBD software for product, marketing, and sales teams. Often, especially for B2B products, we have multiple different groups with different needs interacting with our product. Focus on the job beneficiaries, because they’re your true market. [15:07]

Framework 70

Framework Weak Development Team Travel Customer Experience 70

Userpilot

MARCH 8, 2022

An iterative product framework for identifying and pursuing the right opportunities to create value. Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School. How to create a scalable product organization.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

The Product Coalition

JANUARY 10, 2019

The most popular frameworks, like agile, are more about the general approach your office takes. The Jobs To Be Done Framework (JTBD, for short) is different. User knowledge is one of the pillars of product management (along with market and technical acumen), so you should really have your own way of getting into your users’ minds.

Framework 60

Framework Research Software User Testing Feedback Software 60

Product Innovation Educators

MAY 3, 2021

Our guest, Jay Haynes, is helping that problem by creating the first and only JTBD software for product, marketing, and sales teams. Often, especially for B2B products, we have multiple different groups with different needs interacting with our product. Focus on the job beneficiaries, because they’re your true market. [15:07]

Framework 62

Framework Weak Development Team Travel Customer Experience 62

The Product Coalition

MARCH 19, 2023

Each such level requires a different skill level and different frameworks, and moving from one to another (at least to doing it well) might take time and practice. Even when I created a strategic roadmap, it refined the already existing product and extended it, but it didn’t create a whole new thing.

User Testing 141

User Testing Framework B2B Document 141

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. This speaker emceed the conference and presented on Lean Product Management: How to Achieve Product-Market Fit. Start at the bottom and work your way up: Market: 1. Feature set 5.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

Gainsight

NOVEMBER 13, 2023

Once seen as a support mechanism primarily for B2C enterprises, it’s now recognized as a pivotal strategy for fostering lasting success in B2B businesses and beyond. It unveils a roadmap, explaining how to seamlessly integrate a community into the heart of the Customer journey. Let’s take a closer look.

Customer Experience 52

Customer Experience B2C B2B Books 52

The Product Guy

MAY 7, 2020

Relative to other standard roles defined in an organization such as Ops, Marketing, Tech etc., A PM may receive help from specialists in the organization such as Researchers, Project Managers, Product Marketing etc. There are many frameworks available on building products and the approach varies individual to individual.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Userpilot

AUGUST 30, 2023

Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product.

Customer Experience 99

Customer Experience User Testing Customer Feedback Research Software 99

Mind the Product

MAY 9, 2019

I’ve worked in B2B tech marketing for about eight years, as a product marketer for a large portfolio of niche software, and now as the marketing manager for Mind the Product’s growing collection of events and community-building initiatives. In Marketing, in Product, in Operations… test, learn, test again.

Product Research 148

Product Research User Testing Weak Development Team Embedded Analytics 148

Good Product Manager

JANUARY 28, 2018

Sales Is Trying to Change My Product Roadmap! Another topic that we’re hearing about regularly in our work with b-to-b product teams is the challenges of making progress on a strategic roadmap when salespeople are always “requesting” features or capabilities that threaten to derail your roadmap. ProductCamp St.

Agile 60

Agile Events Roadmap User Testing 60

Good Product Manager

JANUARY 28, 2018

Sales Is Trying to Change My Product Roadmap! Another topic that we’re hearing about regularly in our work with b-to-b product teams is the challenges of making progress on a strategic roadmap when salespeople are always “requesting” features or capabilities that threaten to derail your roadmap. ProductCamp St.

Agile 60

Agile Events Roadmap User Testing 60

Amplitude

SEPTEMBER 21, 2020

To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take. However, conversion funnels are not a one-size-fits-all framework. The funnel framework represents the customer journey. B2B SaaS Funnel Analysis. B2B SaaS products help users complete a business task.

Analytic Tools 124

Analytic Tools Research Software User Testing Data Visualization 124

ProductPlan

DECEMBER 21, 2020

And what does it mean for the product leaders steering the ship and plotting out roadmaps ? That means it’s much cheaper to start new companies and attack both existing and emerging markets. To evaluate whether or not to shift to product-led growth, Bush recommends using the four-step MOAT Framework. Red Ocean.

User Testing 104

User Testing Research Software Customer Experience Product Research 104

Userpilot

JULY 5, 2022

Small but regular improvements are a more reliable way to achieve product-market fit. Publishing a public roadmap enhances communication with your customers and shows you’re listening to them to make the product satisfy their needs. Ultimately, this results in the reshaping of the landscape in the particular market niche.

Feedback Software 94

Feedback Software Analytic Tools Research Software Product Research 94

Arpit Rai

OCTOBER 29, 2019

What’s the difference between product management in B2B/SaaS and B2C? Following are some of the differences I can think of: Customer Research: B2B PMs tend to speak with customers a LOT more than B2C customers. In B2B, you’re not always the primary user of your product. B2B or B2C and why? B2B is more exciting to me.

Analytic Tools 52

Analytic Tools Research Software Feedback Software B2C 52

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Ronke PM

OCTOBER 5, 2023

Product teams and their multidisciplinary partners embody customer centricity by using a first principles framework to deconstruct problems into smaller fragments and utilize them to create creative, innovative solutions. If the product or organization does not have a client advisory board, they create one with power users of their products.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

Intercom, Inc.

NOVEMBER 11, 2021

We’re here to find out more about his new product design framework — they call it Value Paths — for healthy, sustainable growth. Over the years, Samuel has realized the product you spend so much time marketing is just a path to help people solve a problem. Value Paths: a framework for sustainable growth.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Userpilot

DECEMBER 18, 2022

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year. – adds Andrea.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Product Research 91

Userpilot

JULY 13, 2022

The Product Board blog deals not only with roadmaps but also other aspects of product management like product-led growth. Many product teams around the world use her Continuous Discovery Framework and tools like Opportunity Solution Trees to build products that better solve the problems of their users. Product Manager HQ. Hacker Noon.

Blog 94

Blog Analytic Tools Research Software Feedback Software 94

Arpit Rai

OCTOBER 29, 2019

What’s the difference between product management in B2B/SaaS and B2C? Following are some of the differences I can think of: Customer Research: B2B PMs tend to speak with customers a LOT more than B2C customers. In B2B, you’re not always the primary user of your product. B2B or B2C and why? B2B is more exciting to me.

Analytic Tools 40

Analytic Tools Research Software Feedback Software B2C 40

BrainMates

SEPTEMBER 4, 2023

Product-led growth is a go-to-market strategy that relies on using your product as the primary vehicle to acquire, activate, and retain customers. It’s also essential to understand how product-led growth differs from growth driven by marketing or sales functions. But what is it exactly, and how do we make it happen?

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

Mind the Product

AUGUST 28, 2017

He has been the product manager for this B2B audience. He thinks a product manager should be allowed to be flexible with the framework they use, “ultimately it’s about shipping, and you know if you’re shipping or not”. Roadmaps are important: “They enable others to get lined up, marketing efforts, client/customer support efforts.

Analytic Tools 142

Analytic Tools Research Software User Testing Customer Experience 142

Bain Public

SEPTEMBER 24, 2019

They prioritize conflicts and manage revenue targets, resource constraints, and market demands. Defining the ‘why’ behind your roadmap Product management is a discipline responsible for defining the ‘why’ behind your roadmap. The key is using the right decision-making framework.

User Testing 40

User Testing Product Management Product Manager User Friction 40

Intercom, Inc.

NOVEMBER 21, 2019

No one knows this better than Sprout Social’s Director of Marketing Strategy, Tara Robertson. Tara joined the company in 2017 and has been instrumental in helping the company scale and retain more customers through a unique customer-centric approach to marketing. . A different approach is the Jobs-to-be-Done framework.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Good Product Manager

SEPTEMBER 21, 2015

That is not a guarantee of success, but it is difficult to create and sustain a successful offering in the market that does not satisfy customer needs. Read my take & download our decision framework [link] #prodmgmt #agile. Unfortunately, this is one area where organizations struggle. — Jeff Lash (@jefflash) August 17, 2015.

Product Research 60

Product Research User Testing Customer Experience Product Management 60