Product Talk
MAY 18, 2022
We see similar tendencies on the marketing side. Maybe they feel like they already have their own market research, and you should just listen to their market research. Another example involved a bank that had strong company policies that meant their product teams were not allowed to talk to customers.
Roman Pichler
MARCH 14, 2017
Product managers used to do the upfront market research, product planning, and requirements definition work. Many organisations that have adopted Scrum like banks, retailers, and media companies traditionally don’t have a product management group and hence no product mangers.
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Melissa Perri
JUNE 29, 2017
I went on being called a Business Analyst as I worked at banks and other financial services companies. I was doing a workshop for a very large bank when one of the attendees chimed in. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. I rarely thought about it after that.
Intercom, Inc.
NOVEMBER 18, 2019
We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. When they were introduced in the late 1960s, businesses weren’t sure consumers would ever embrace a machine over a bank teller, and everyone feared they’d run tellers out of jobs.
Mind the Product
MARCH 20, 2020
Quoting Georgie Smallwood, CPO of European digital bank N26, Melissa explains that the skills of a product leader are essentially those of a product manager but with wider scope. Start today, by analysing all the information available – customer and user research, market research, and user data.
The Product Coalition
FEBRUARY 1, 2018
While researching “market research”, I found it’s one of those topics that can be overwhelming, simply because I had to go through endless sources, most of which are very similar, and each carrying only a small piece of the puzzle. What’s Market Research? Do not confuse the term with “marketing research”.
Userzoom
JULY 31, 2019
Usually, we think data lives somewhere on a server; my bank account balance is at my bank’s server, my viewing history is on a server somewhere at Netflix. My bank and Netflix own that data and I have to trust them to keep it all accurate. If I want to transfer money to another bank, I have to ask my bank to do this for me.
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