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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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What is Customer Sentiment Score & How to Measure It?

Userpilot

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. A good sentiment score varies by industry.

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Meet the team: Intercom’s Brand Studio on evolving our brand

Intercom, Inc.

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. And lately, they’ve been quite busy with our brand refresh project. In this episode of Inside Intercom, we chat with some of the team behind the brand: Scott Smith , Creative Director.

Branding 222
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How to Create Restaurant Branding Strategies

The Product Coalition

A well-thought restaurant branding helps to create an emotional connection with distinguished customers and makes your restaurant distinctive from others. Regarding the hospitality industry, the number of restaurants may cross your imagination. So how to differentiate your restaurant from others?

Branding 155
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Rightpoint Launches Cadillac's Reimagined In-Vehicle Experience

Every company is either an experience company today or will need to reinvent themselves to become one. Because experience - how we make people feel - is the final competitive differentiator for any organization.

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Customer Experience author Elizabeth Dixon on the CX that makes an impact

Intercom, Inc.

From the CEO and the management team to the intern fresh out of college, every employee or business owner has unique qualities that position them to bring excellent customer experiences to life. And for Elizabeth Dixon , even the smallest action can cause ripples that turn customers into loyal advocates. Very excited.

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Post-Pandemic Mobile App Improvement Strategies by Industry | Travel & Hospitality, Retail & Shopping, Food & Drink

Alchemer Mobile

We won’t waste your time by belaboring the point that COVID-19 has dramatically impacted almost every industry in the world. According to a report by Statista , this is how various industries have been impacted by the pandemic. According to a report by Statista , this is how various industries have been impacted by the pandemic.

Travel 246