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2021 Mobile App Engagement Benchmark Report

Alchemer Mobile

Today, we’re thrilled to release our 2021 Mobile App Engagement Benchmark Report. Apptentive’s annual mobile app engagement benchmark report serves as a baseline to help you understand your app’s engagement strengths and areas for improvement. Brands shifted focus to improving long-term retention. What’s New in the 2021 Report.

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Introducing: 2022 Mobile Customer Engagement Benchmark Report

Alchemer Mobile

This report contains data from the following app categories: Finance. Personal Services. Media and Entertainment. Business Services. Download a complimentary copy of the report now to see how your app performed against the marketplace and to help set new, data-backed engagement goals for 2022.

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418: Telling the product and brand story – with Sarah Panus

Product Innovation Educators

Insights on brand storytelling for product managers. This is a branding and messaging issue. We have to tell the product and brand story effectively. Sarah also speaks on topics for humanizing your brand. 2:14] What is brand storytelling? Brand storytelling educates, entertains, and inspires your audience.

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Gaming Analytics: How to Leverage Your Customer Data for Sustained Business Growth

Indicative

Gaming data is one of the most valuable sources of information out there. . gamers’ weekly leisure time going to playing games as of 2018 — companies are sitting on treasure troves of insight. You need an analytics solution and data strategy that can help make that information useful. . What Is Gaming Analytics?

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Using Dopamine Design to Enrich the Digital Banking Experience

UX Planet

Todays Fintech disruptors and neobanks are igniting our brains reward centers with flashy visuals, gamified challenges and social interactivity that practically beg us to keep coming back for more. It ultimately changes how we think about financial services. Wheres the brand identity?

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When are Customers the Most and Least Happy? A Data Analysis of Customer Sentiment by Season

Alchemer Mobile

But if you have a breather, we’re excited to share some data-backed mobile engagement findings, specifically surrounding how seasonality impacts customer sentiment! While we can hypothesize that the lack of Vitamin D certainly contributes to grumpier customers in the gloomier months, we needed data to support our claims.

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Mobile Surveys and Interaction Rates: 2022 Customer Engagement Benchmarks

Alchemer Mobile

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. In response, consumers interacted more with brands through their apps. On average, most brands only hear from less than 1% of their customers surveyed. Mobile survey benchmarks.