Product Innovation Educators

OCTOBER 19, 2020

How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . She has many great tips for us that take the mystery out of naming. .

Naming 116

Naming Branding Customer Experience Consulting 116

Alchemer Mobile

APRIL 27, 2021

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” The post What Product Management Metrics Really Measure?

User Testing 245

User Testing Product Management Product Manager Customer Experience 245

Alchemer Mobile

APRIL 27, 2021

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” The post What Product Management Metrics Really Matter?

User Testing 162

User Testing Product Management Product Manager Customer Experience 162

Dear Strategy

DECEMBER 21, 2020

On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – especially when some of those brands are positioned as premium and some are – well – not! And so I ended up going with another brand altogether. Let’s say I have two brands in my portfolio.

Branding 52

Branding User Testing Product Research Workshop 52

Alchemer Mobile

APRIL 11, 2022

While Kat hasn’t had a brand logo tattooed on her (yet), she has gone so far to name her dog after one of her favorite brands, Chaco. In this episode, Kat and Robi talk about why community and emotional connection are the keys to brand evangelists whether it’s a shoe brand, DJ, or football team.

Download 246

Download Branding Naming Strategy 246

Roman Pichler

APRIL 5, 2022

The following list shares sample rules, which are based on my book How to Lead in Product Management : Always have cameras turned on in online meetings and mute yourself if you don’t speak. Many product management meetings I have attended were working meetings, or workshops, where product decisions were taken. Stay present.

Weak Development Team 265

Weak Development Team Product Management Product Manager User Testing 265

The Product Coalition

AUGUST 8, 2023

Choose a Name for your Business The next step to starting your business is choosing a name for it. The name you choose for your business should be easy to remember and defines the business. After you choose a name for your business, you must choose the same domain name for the internet presence if it is available.

Banking 104

Banking Government Finance Naming 104

The Accidental Product Manager

JULY 16, 2018

There are few product manager jobs that come with as much brand name recognition as those jobs that are associated with the top food brands. We’re talking about being a product manager for a really big company like Kraft Heinz, Kellog, and Mondelez. The Problem With Being A Top Food Brand.

Branding 56

Branding Product Management Product Manager Customer Experience 56

TechEmpower - Product Management

JULY 24, 2023

Where do you stand on your brand? Do you have a name, a logo, and have you thought about brand positioning? What are some examples of similar brands? Content Management How often will the application’s content need to change? A Product Manager? Do you have the internal staff to manage changes?

Reporting Tools 208

Reporting Tools Analytic Tools Development CTO Coach 208

Roman Pichler

JUNE 1, 2020

Effective stakeholder management starts by embracing the right attitude: See the stakeholders as equal partners; take an interest in their perspective, ideas, concerns, and underlying needs; build trustful connections with the individuals; and encourage the stakeholders to work together. Increase your product management expertise.

Weak Development Team 305

Weak Development Team Product Research Customer Experience Workshop 305

Product Innovation Educators

MARCH 4, 2024

Product management insights from Molson Coors’s non-alcohol portfolio transformation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. Also, this episode is sponsored by PDMA, the Product Development and Management Association. Pace yourself. [15:31]

User Testing 111

User Testing Vision Naming Branding 111

NextBigWhat

OCTOBER 23, 2020

There are high chances that you might not have heard or seen this brand. He named the company as Kalimark which meant colour in Tamil. 1959 – The brand Bovonto is introduced for the main grape flavoured cola product. And company started getting recognised by this name later. All thanks to brand loyal customers.

Branding 52

Branding Advertising Naming Customer Experience 52

The Product Coalition

MARCH 3, 2024

In the ever-evolving world of marketing, understanding your customers isn’t just about knowing their names and numbers, it’s about predicting their next move. Imagine knowing which customers are about to make a high-value purchase, who might abandon your brand, or what content will spark their interest. Here’s how: 1.

Data Visualization 116

Data Visualization Analytic Tools Marketing Customer Experience 116

Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. What is SaaS account management?

Feedback Software 80

Feedback Software Analytic Tools Product Research User Friction 80

The Product Coalition

FEBRUARY 27, 2023

YML partnered with Champion to evolve the iconic brand for a new generation. These plans outline event names, triggers (when the event is fired), and any parameters associated with the event — like page names, item names, etc. Every event was properly captured and the naming made it easy for our product team to jump in.

Data Visualization 127

Data Visualization Customer Feedback Customer Experience Analytic Tools 127

The Accidental Product Manager

SEPTEMBER 4, 2023

For the past few years the product managers at the big drug store chains have been struggling. What these product managers need is a new way to get people to want to come to their stores. The product manager’s goal is to make customers just as likely to stop in for medicine, consultations and lab tests as a candy bar.

Product Management 73

Product Management Product Manager User Testing Management 73

Alchemer Mobile

MAY 31, 2022

And consumers want to hear from the brands they use— 51% expect companies to ask them for feedback directly. . Surprisingly, many brands know little about their customers on an individual, human level. Even the most customer-centric brands are guilty of overemphasizing aggregate metrics, like star ratings and NPS.

Product Research 243

Product Research User Testing Customer Feedback Customer Experience 243

Product Innovation Educators

FEBRUARY 7, 2022

The value of patents and trademarks for product managers. Today we are talking about what product managers and leaders should know about intellectual property (IP) protection. Some organizations have a robust IP protection system that is part of their product management and development process while IP is an afterthought for others.

Artificial Inteligence 93

Artificial Inteligence Product Management Product Manager Differentiation 93

NextBigWhat

DECEMBER 28, 2020

As everything around us evolves, the product management role will get to play a crucial role in shaping up the new (digital) world. NoCode + API Product Management. It’s time to stitch them together and I believe, NoCode Product Management is going to be a crucial role in enabling businesses to go digital. Community).

Research Software 137

Research Software Feedback Software User Testing Product Management 137

Alchemer Mobile

OCTOBER 13, 2020

Yet at the end of the day, many brands know little about their customers on an individual, human level. Even some of the most customer-centric brands are guilty of overemphasizing aggregate metrics, like star ratings, net promoter scores, and trends in retention and per-customer revenue. We’re all different.

Product Research 246

Product Research User Testing Customer Feedback Customer Experience 246

The Product Coalition

NOVEMBER 23, 2021

To give a little background on startup V (not the actual name), the founder is a successful entrepreneur and has 20 years track record in running a successful heavy industry manufacturing business of about INR100 crores ($17m) annual turnover. They always ask do they need to do everything themselves or only something for the brand creation.

Startups 123

Startups Strategy Technical Review B2B 123

Userpilot

MARCH 8, 2022

of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. Melissa Perri is one of the most recognizable names in Product Management. CEO of Product Labs.

Technical Advisors 111

Technical Advisors Product Research Analytic Tools User Testing 111

The Accidental Product Manager

MARCH 6, 2023

The ease of doing this is one of the challenges that product managers are facing these days. Online product managers realize this and they are currently looking for ways that they can stand out from among all of the other sellers who are online. Since it is so easy to do, everyone seems to be doing it.

User Testing 65

User Testing Product Management Product Manager Advertising 65

Userpilot

JANUARY 16, 2024

Building an effective review funnel that converts is pretty straightforward, but brands can get lost on its value. TL;DR A review funnel is a system that helps businesses manage customer feedback and increase chances of receiving positive reviews. A review funnel is an automated system used to gather and manage feedback.

Feedback Software 96

Feedback Software Analytic Tools Data Visualization Systems Review 96

Product Innovation Educators

JANUARY 18, 2021

How product managers can understand and solve their customers’ problems. This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. . Summary of some concepts discussed for product managers. [3:16]

Product Management 106

Product Management Product Manager Naming Management 106

Reveal

NOVEMBER 1, 2023

Whether you’re dealing with customer demographics, supply chain logistical management , financial data , or presenting to executives, clients, or colleagues, you can adapt the visualization to align with their needs. You can apply that same theming and branding to your custom components. How Does Reveal Custom Visualization Work?

Data Visualization 97

Data Visualization Customer Feedback Analytic Tools Reporting Tools 97

The Accidental Product Manager

AUGUST 7, 2023

Clearly, for the product managers who promote musicians this was a major setback. However, product managers are never stopped for long and virtual concerts that were delivered online were then quickly created. That has helped artist product managers to zero in on their superfans. What is A “Superfan”?

Product Management 65

Product Management Product Manager Management Management 65

The Accidental Product Manager

MAY 16, 2022

What’s going wrong and what can J&J’s product managers do about it? This is not going to look good on anyone’s product manager resume. New brands such as Honest Co., The challenge that the J&J product managers are facing is that that the line of baby products represents the face of the company.

Product Management 65

Product Management Product Manager Management Management 65

Intercom, Inc.

JULY 26, 2022

As the name implies, customer success involves working with your customer to discover how your products and/or services can best empower them to reach their goals and objectives. . Customer success is important because it adds value to the brand-customer relationship. What is customer success management? This includes: .

User Friction 129

User Friction Customer Experience Data Visualization B2C 129

The Product Coalition

APRIL 2, 2023

If You Don’t Know What a Product Manager Is — Don’t Hire Me. If you really want me to be your product manager, then this is explicitly the kind of product manager I will be in our company. Being a Product Manager (PM) in a IT (Information Technology) services company may seem complicated. We are not.

User Testing 78

User Testing Technical Advisors Product Management Product Manager 78

Product Culture

AUGUST 30, 2023

Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly Name * First Name Last Name Email * Our Privacy Policy * You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at bruce@productculture.com. How do you manage the chaos ?

Naming 59

Naming Branding Information Management 59

The Product Coalition

AUGUST 23, 2023

By the look on the face of the product manager asking me, she didn’t want a canned answer; she was looking for a reason to believe, to rekindle her energy. Start with the why, not the what Have you ever worked to bring a product to life, execute an initiative or fulfill your day-to-day role as a product manager and wondered what’s the point?

Weak Development Team 130

Weak Development Team Customer Experience Technical Review Customer Feedback 130

Ken Norton

MAY 13, 2021

The McElroy Brand Management Memo is ninety years old -. Neil McElroy On May 13, 1931, an up-and-coming 26-year-old Procter & Gamble employee named Neil H. McElroy issued his famous “Brand Men”1 memo [pdf]. McElroy had an ulterior motive: he wanted approval to hire more people (don’t we all).

Product Management 52

Product Management Product Manager Branding Management 52

Product Innovation Educators

JANUARY 22, 2024

Five mindsets every product manager should cultivate I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This episode is sponsored by PDMA, the Product Development and Management Association. Learn more about them at PDMA.org. Immediately the lawyers called.

Research Software 118

Research Software Naming Product Research Download 118

The Product Coalition

DECEMBER 19, 2019

Why customer experience management is important Customer experience management?—?whose Today, we’re talking about customer experience management, and for that you won’t need any sinister tendencies at all. This process includes discovering the company, initially interacting with it, billing, and using and protecting the brand.

Customer Experience 79

Customer Experience User Testing Customer Feedback Weak Development Team 79

Product Innovation Educators

APRIL 10, 2023

The steps in ranking and valuing Jobs-to-be-Done—for product managers We have talked a few times about Jobs-to-be-Done in past episodes. His name is Doug Stone. Summary of some concepts discussed for product managers [6:03] Can you give an example illustrating why ranking and valuing Jobs-to-be-Done is important?

User Testing 91

User Testing Healthcare Product Research Artificial Inteligence 91

freshtrax

AUGUST 31, 2021

btrax recently underwent a major relaunch of its brand. In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. Limitations of relying on the “Silicon Valley” brand. Background to the Rebranding. btrax mood board.

User Testing 105

User Testing Research Software Branding Workshop 105