Userpilot

JULY 16, 2024

In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth. This process grants you a competitive advantage and fosters brand loyalty. Apple differentiates itself through brand image and reputation.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. Typically, when brands claim this, it’s more of a marketing technique and less of an actual pillar in their product strategy. Message centers. So, we won’t waste your time. Love Dialog. Rating prompts.

User Testing 257

User Testing Customer Experience Feedback Software Customer Feedback 257

Alchemer Mobile

APRIL 21, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Education category. Surveys and Messages. But the category is broad, and consumer expectations and behavior varies dramatically between industries. Working in Mobile Education in 2021.

Feedback Software 246

Feedback Software Research Software Education Technical Review 246

Userpilot

AUGUST 12, 2024

They may abandon the page if the messaging and positioning are confusing or contradictory. Anthony Pierri knows this, and after helping over 200 businesses improve their homepage, he’s hosting the talk “ How to Rewrite Your Homepage With Sharper Positioning & Messaging ” on October 8th. Register now. Book a seat.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

Intercom, Inc.

SEPTEMBER 15, 2022

And when typing a message, there is a lot more room for ambiguity and misunderstanding, even when the interlocutors know each other well. Together, they’ll talk about the evolution of emojis, recent trends in business messaging, and how organizations can use emojis to build better relationships with their customers. Enter the emoji.

Messaging 129

Messaging Reporting Tools Research Software Data Visualization 129

UX Planet

JANUARY 16, 2024

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

Branding 98

Branding User Testing Product Research Data Visualization 98

UX Planet

JUNE 9, 2025

But enough “close enough” decisions create: Brand erosion: Colors shift, headings wobble, the product stops feeling cohesive. Dev receives Slack message, Word/Google docs (or worse, email). Off-brand Grays & Blues Why It Happens: Dev eyeballs color; monitors calibrated differently. Dev fixes some items, replies “done.”

Software Review 91

Software Review Reporting Tools Feedback Software Systems Review 91

Userpilot

JUNE 2, 2025

This leads to errors like sending a product update notification at 1 AM or showing the wrong message to the wrong user segment. 78% of users churn in the first week after installation when brands dont have a clear engagement strategy based on regular push notifications. One swipe, and your user is back in the app. Source: Reddit.

Analytic Tools 100

Analytic Tools Data Visualization Onboarding KPIs User Testing 100

Userpilot

AUGUST 3, 2022

Solid messaging strategies are the key to grabbing your audience’s attention and nurturing their interest in your product. But how you can create a really good messaging strategy that will support your product marketing goals? In this article, we’ll be discussing everything you need to know about messaging strategies.

Research Software 98

Research Software Feedback Software Messaging Reporting Tools 98

Alchemer Mobile

APRIL 28, 2021

issues with supply chains, global price drops, and budget constraints impacted each brand differently. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Utilities category. Surveys and Messages. Interaction and Response Rates.

Feedback Software 234

Feedback Software Systems Review User Testing Travel 234

Userpilot

OCTOBER 28, 2024

It involves delivering consistent messaging across all channels. This means using the welcome survey discussed above to learn what users expect from your brand. Gamification involves integrating game mechanics like challenges, rewards, and feedback to boost enthusiasm for your brand. A deep sense of loyalty to your brand !

User Testing 105

User Testing Customer Feedback Customer Experience Onboarding KPIs 105

Product Innovation Educators

FEBRUARY 1, 2021

Visual storytelling makes a huge difference for businesses because audiences want to get to know the brands they’re buying from, but they often don’t want to take the time to read content that delivers authenticity and transparency. We visualize those messages so that audiences will consume them far more often and voraciously. [8:13]

Data Visualization 257

Data Visualization Positioning Strategy User Testing 257

UX Planet

JUNE 30, 2025

For instance, a 2024 Statista study noted generative AI usage in financial services jumped to 52% of firms actively using it (up significantly from 2023). The study found nearly 98% of banks (and insurers) either already use or plan to use generative AI in the near term — the highest among industries.

Data Visualization 73

Data Visualization Banking Reporting Tools Analytic Tools 73

Alchemer Mobile

APRIL 13, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Food and Drink category. Shopping apps typically see relatively low retention due to high marketplace competition and consumers being loyal to multiple brands at the same time. Popular Phrases.

Feedback Software 232

Feedback Software Research Software User Testing Systems Review 232

Intercom, Inc.

JUNE 8, 2021

Study after study shows how important a great customer experience is to today’s consumers. The pandemic has transformed the way we do business and build relationships with customers – highlighting the need for digital-first solutions and personalized, conversational messaging. That time is over.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

freshtrax

MAY 30, 2025

We somehow landed on matcha, and he told me about a video hed recently seen saying, “You know, some Chinese matcha brands are deliberately misleading consumers into thinking they’re buying Japanese products.” A significant number of matcha products featuring Japanese-style branding are actually produced in China.

User Testing 97

User Testing Branding Naming Customer Experience 97

Intercom, Inc.

MAY 25, 2021

The resulting study, Drive Conversational Experiences for a Future-Ready Customer Support Strategy , found that: Messenger-based support is now the second most used support channel. Messaging is rapidly becoming a key channel for customer support. Messaging provides a faster, more efficient customer experience.

User Testing 260

User Testing Customer Experience Customer Feedback Product Research 260

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! Utilizing message mapping ensures all team members’ alignment in their communication across various channels. Let’s get to it! Book the demo!

Messaging 100

Messaging User Testing Research Software Analytic Tools 100

Intercom, Inc.

APRIL 11, 2018

Like many great inventions, messaging wasn’t born out of necessity. In 1963, MIT researchers Tom Van Vleck and Noel Morris wrote a program for it,SAVED, which created a user interface for people to see these messages on their own screen, and a scheduler that cut down message transmission time. The evolution of messaging.

Research Software 191

Research Software User Testing Messaging Government 191

Intercom, Inc.

NOVEMBER 30, 2021

Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. At a minimum, here’s what your conversational support tool should include: The ability to send targeted proactive messages so your team can preemptively resolve issues ahead of time. Proactive messaging.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Alchemer Mobile

APRIL 6, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Food and Drink category. Surveys and Messages. Food and Drink consumers also responded marvelously to brands who proactively asked for and acted on their feedback.

Feedback Software 243

Feedback Software Research Software User Testing Systems Review 243

Intercom, Inc.

OCTOBER 22, 2020

Today, numerous studies echo this sentiment: a recent report from Forrester found that brands with a superior customer experience bring in 5.7 And a recent study from Deloitte found that two-thirds of customers will switch brands entirely due to a poor customer experience. times more revenue than their competitors.

Data Visualization 218

Data Visualization Reporting Tools Customer Experience Customer Feedback 218

Intercom, Inc.

JUNE 19, 2018

Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away! Forward thinking companies are starting to make service a part of their product, with messaging at the core. Messaging is the dominant app on mobile, driving consumer interest in this channel.

User Testing 216

User Testing Reporting Tools Research Software Customer Experience 216

Intercom, Inc.

MAY 18, 2021

A commissioned study by Forrester Consulting on behalf of Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , reveals how conversational experiences are fuelling customer retention and business growth for global companies. Read the full study for more , or read on for some of our key takeaways.

Research Software 210

Research Software User Testing Customer Feedback Reporting Tools 210

Intercom, Inc.

MARCH 10, 2022

With lockdowns preventing in-store experiences, shoppers have gravitated towards brands that can provide the best online experience possible. In fact, 75% of consumers were more likely to favor brands that exhibited clear and frequent communication during the pandemic. But what’s the best way to stay ahead of these expectations?

Customer Experience 209

Customer Experience Technical Review User Friction Data Visualization 209

Userpilot

DECEMBER 18, 2024

Useful for studying behavior patterns and problem areas. Participant recruiting : Outsource the work of finding the right participants for your study, freeing you up to focus on the more important strategic parts. It analyzes past studies and data points to suggest new insights and build on previous research.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Intercom, Inc.

APRIL 30, 2020

Imagine putting our minds together to create powerful messages that speak to all of our customers, prospects, and brand followers. We’ll also connect with your marketing teams to discuss other joint content we can develop together, such as webinars, case studies, guest blog posts, and perhaps – one day soon – even joint events.

Feedback Software 223

Feedback Software Customer Experience Webinar Customer Feedback 223

UX Planet

MAY 25, 2025

Recent case studies (trust me, well get to Blikkets numbers in a sec) prove that getting granular with UX insightslike heatmaps, session recordings, and behavior analyticscan stop funnel leaks and actually increase conversions across every stage of your conversion funnel. And Im not talking about pretty visuals for the sake of it.

Data Visualization 98

Data Visualization Analytic Tools UX Feedback Software 98

Intercom, Inc.

MAY 18, 2022

With this data you can personalize every interaction on your site – send targeted messages by segment, personalize campaigns, view customer interactions and chat history, or even automate your chatbots by training them to recognize frequently asked questions. The problem with third-party data. . JavaScript.

Data Visualization 217

Data Visualization Analytic Tools Feedback Software User Testing 217

Intercom, Inc.

DECEMBER 21, 2018

Exchanging just six messages over live chat makes a visitor 250% more likely to become a customer. For B2B buyers, having an emotional connection to a brand is paramount, and they’re willing to pay for it too. Share real customer case studies. The key is personalizing how you present those case studies.

User Friction 172

User Friction Customer Experience B2B Messaging 172

UX Planet

DECEMBER 6, 2024

To do this, we will analyze effective strategies and refer to some key successful studies. Finally, personalization has reached a new level, with AI helping brands deliver more customized content and anticipate user needs in real time. This adaptability helps brands deliver a UX that grows alongside their audience.

Feedback Software 89

Feedback Software Research Software Analytic Tools Data Visualization 89

freshtrax

JULY 31, 2023

In this article, we will focus on a case study of user interviews and marketing strategies in North America, and introduce the benefits of research in different cultural backgrounds from the perspective of a business producer and a marketer who were involved in the project. However, TikTok did not come up at all.

User Testing 98

User Testing Product Research Customer Feedback Research Software 98

UX Planet

JULY 2, 2025

It sparked itself due to repeated occurrences of utilizing some applications that produced substantial frustration on my part, and that propelled this reflection on what it means to respect your users, cultivate a positive customer experience, and why some brands don’t care in the least about digital commitment levels with their users.

Feedback Software 76

Feedback Software Research Software User Testing Customer Experience 76

Alchemer Mobile

APRIL 14, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category. They also had a high inbound message response rate of 77% compared to the macro average of 72%. Music Apps.

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Alchemer Mobile

MAY 6, 2021

Depending on industry, issues with supply chains, global price drops, and budget constraints impacted each brand differently. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Personal Services category. Surveys and Messages.

Data Visualization 147

Data Visualization Reporting Tools Feedback Software User Testing 147

Product Innovation Educators

MARCH 4, 2025

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Intercom, Inc.

DECEMBER 10, 2021

Today, we’re unveiling the results of a new study that explores the impact that the global supply chain crisis is having on holiday shoppers and customer support teams. What to do: Communicate proactively and set expectations using targeted messages. Worried about supply chain issues messing with your holiday shopping plans?

Data Visualization 195

Data Visualization User Testing Reporting Tools Customer Experience 195