freshtrax

AUGUST 31, 2021

Since 2015, we began providing workshop-style services, mostly to Japanese enterprises, based on design thinking. Adopt a style reminiscent of the Japanese family crest symbol. In a world of technology, we dared to use a symbol that looks like a Japanese stamp (hanko), aiming to achieve a balance between digital and analog.

User Testing 105

User Testing Research Software Branding Workshop 105

freshtrax

JULY 2, 2019

Once you decide to sell your products in the Japanese market, one of the first things you need to do is decide whether you will sell via your own website, on a Japanese e-commerce marketplace, or maybe both. Top Japanese B2C e-commerce marketplaces. The Japanese e-commerce market is broken into 3 categories: 51.7%

User Testing 92

User Testing Research Software Reporting Tools B2C 92

freshtrax

SEPTEMBER 16, 2021

In Japanese, emoji is written as “???” However, around 2015, two Chinese-American women upset that there were only Japanese foods and not even Chinese dumplings started working to internationalize the emoji. Some are Chinese-style, some are Japanese-style, and the Samsung emoji has people asking, “Is this Ramen?”

Research Software 104

Research Software Data Visualization Government Systems Review 104

freshtrax

JULY 31, 2023

for a Japanese entertainment company. Rather than lumping “North American users” into a single category, we divided the users into groups according to the goals of this study and conducted the interviews while optimizing the questions for each user group. Can you tell us about that project in as much detail as you can?

User Testing 98

User Testing Product Research Customer Feedback Research Software 98

freshtrax

JUNE 4, 2019

Define the customer’s goals and desires by breaking down the “Customer job(s)” category into 3 jobs—functional, social, and emotional. Many Japanese use Yahoo! 2 companies that failed to localize their value proposition for the Japanese market. Here are two tips from Kisa on how to use the canvas effectively: 1.

User Testing 85

User Testing User Friction Customer Experience Research Software 85

The Product Coalition

FEBRUARY 17, 2021

At the same time, Korean players are very demanding in terms of proper translation and localization, so if you don’t approach it right you could wind up in trouble. However, people ages 30 to 50 play a lot of games as well, so don’t overlook this category of users. Of course, the mistakes did not go unnoticed.

Marketing 95

Marketing Crowdsource Weak Development Team Entertainment 95

freshtrax

MARCH 27, 2025

Success in other markets does not guarantee success in Japancompanies must localize not just their products but also their strategies. Brands Whose Businesses Live On in the Japanese Market. How can we build a strong, locally integrated team? How Do We Effectively Reach and Connect with Japanese Consumers?

Reporting Tools 52

Reporting Tools Research Software User Testing Branding 52

freshtrax

SEPTEMBER 10, 2019

In Japan, traditional media is facing issues of declining viewership and revenue in this new age of how Japanese are consuming media. In this article, we will explore some of traditional media’s creative and innovative survival strategies and how they are working in the Japanese market. In the United States, 93% of U.S.

User Testing 77

User Testing Research Software Customer Experience Advertising 77

freshtrax

SEPTEMBER 26, 2019

BASE FOOD officially launched in April of 2016 in Japan and became Amazon Japan’s top seller of the year in the food category for 2017. market, localization strategy between Japan and the U.S., Instead, BASE FOOD’s main focus for product localization is on the taste and texture. Prior to BASE FOOD’s entry into the U.S.

User Testing 73

User Testing Startups Customer Feedback Feedback Software 73

freshtrax

JANUARY 24, 2019

To enter a new market, understanding people qualitatively and quantitatively and localizing then are keys to success. Japanese people tend to have hesitation when telling their honest opinion or feeling in front of people or in public, and they often prefer being anonymous in order to tell honest opinion.

User Testing 78

User Testing Marketing Customer Feedback Research Software 78

Business of Software Conference

JULY 20, 2020

Two biggest categories of spending up by double digits during that time period which don’t forget encompass the Great Recession. What you’re seeing is people are not spending on you, because they’re spending on these other categories. So that’s even saying more Internet to the home and cellular communications.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75

freshtrax

MARCH 27, 2025

Success in other markets does not guarantee success in Japancompanies must localize not just their products but also their strategies. Brands Whose Businesses Live On in the Japanese Market. How can we build a strong, locally integrated team? How Do We Effectively Reach and Connect with Japanese Consumers?

Reporting Tools 52

Reporting Tools Research Software User Testing Branding 52