Remove Certifications Remove Exercises Remove Positioning
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How to Become an Influential Leader

Sequent Learning

You can’t dictate to anyone because you don’t have positional power like a CEO might. Understanding what influence is and how it operates lays the groundwork, but to effectively exercise influence, you must first establish yourself as someone worth following (this is fundamental to effective leadership).

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B2B Product Manager Magazine July 2020

Product Management University

We’re also serving up helpful tips on delivering more valuable product integration, a simple recipe for business requirements, positioning and product demos. 13 video lessons that take you from market analysis through launch, complete with B2B examples, hands-on exercises, and templates. In This Issue.

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B2B Product Manager Magazine August 2020

Product Management University

It’s as simple as positioning, marketing and selling high-value business outcomes instead of features & benefits. 13 video lessons that take you from market analysis through launch, complete with B2B examples, hands-on exercises, and templates. You can deliver new solutions without building new products.

Magazine 130
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B2B Product Manager June 2020

Product Management University

“PRODUCT” Market Analysis vs. “SOLUTIONS” Market Analysis: 3 Key Differences That Impact Products and Positioning. Perhaps you’re pipeline is thinner than normal and there’s an executive push to up-level your positioning so that you’re engaging more decision-makers. Certification included.

B2B 130
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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Defining the product vision is a high-stakes exercise, which makes it all the more important to avoid some common pitfalls product managers encounter: confusing the company’s vision with their product vision, defining a vision that’s too abstract to be useful in strategic planning, or combining the “what” and the “how” in the product vision.

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Understanding Product Management

The Product Guy

Hence it is critical that one is aware of the best practises of the role and develops his own philosophy which results into maximum positive leverage for the organization. Mushrooming of training sessions and certifications on PM reflects the situation quite well. . This is my motivation behind writing this article. Product Roadmap.

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How do you Become a Product Manager?

Mind the Product

I’ve done courses in related areas like software development, marketing and project management but hold almost no formal certifications. If you’re still not sure where to start, go get a copy of Pieter Levels’ Bootstrappers Handbook and follow the exercises at the end of each chapter. Are training courses worth it?