The Value of Product Feature Comparisons

Proficientz – Product Management University

How valuable are product feature comparisons? Product feature comparisons are highly overrated in B2B. The post The Value of Product Feature Comparisons appeared first on Proficientz. They only tell you HOW a competitive product works. They don’t tell you WHY buyers do or don’t prefer it. Whether verbalized or not, most buyers want an explicit answer to the question, “Why should I buy from you?”

Mixpanel 2018 Product Highlights

Mixpanel

Time period comparison in Insights. It’s super flexible, so you can choose a comparison period starting or ending on any date, in just a couple clicks.

Product vs. Project Management

The Product Bistro

While there are article after article posted about the difference between the product manager role and the product marketing manager role, there is one more relevant comparison that ought to be made, how does a product manager differ from a project manager.

Product Owner vs. Product Manager Exploration

280 Group

Regardless of which role or title you may have, you should have at least a basic understanding of the Product Owner vs. Product Manager comparison; similarities, differences, and overlap.

Top 10 industries for monetizing data: Is yours one of them?

for the hospitals Analysis and comparison of payors by dimensions such. Monetizing the. data exhaust Top 10 industries with data. monetization opportunities Recognizing the commercial. value of data Customer data will no longer be relevant only to an organization’s marketing and financial.

This Week in Product: Aug. 24, 2018

ProductCraft

For the Love of the Checkmark Every Bad #ProdMgmt Competitive Analysis Comparison Grid I’ve Ever Seen pic.twitter.com/6CXS8z1pFd — Jeff Lash (@jefflash) August 23, 2018 Comparison grids are a pet peeve of mine.

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Retention, cohorts and visualizations

Inside Intercom

Whilst the above grid of squares can be useful, and augmenting them with sparklines helps, there are still comparisons that are difficult to make. In some cases it’s more important that the viewer sees the comparison, not the data.

Why we decided to retire our most popular report

Mixpanel

Time range comparisons to see how trends change month over month, year over year, etc. We even used Insights’ time comparison feature to easily view the 30 days before and after the change was made. Today, Mixpanel says goodbye to Segmentation.

What is Good Product Strategy?

Melissa Perri

They would compare this to other problems and determine how big it is in comparison. “What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. He was on edge.

Product Business Case: Three Steps to Keeping It Grounded in Reality

Proficientz – Product Management University

Here are three steps for creating more realistic product business cases and simplifying apples to apples comparisons for multiple product investment opportunities. Have you ever seen a product business case, especially for a new product, that didn’t look like a blockbuster? They’re rare.

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Creating a Competitive Analysis Matrix

Actuation Consulting

Complex products can include twice that many feature comparisons. Remember this is a qualitative comparison. How to Use a Competitive Analysis Matrix. Recently we’ve discussed the SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. Today, we’re going to consider a tool that drills down to the product feature level and allows the product team to compare competitors’ products to your solution. This tool is the Competitive Analysis Matrix.

Moving Beyond Anecdotes: Augmenting Customer Stories with Data

Revulytics

By comparison, respondents said they spent nearly half the month managing email and attending meetings.

Life Beyond Google Analytics: Pick the Best Tools for the job

Mind the Product

Cohort comparison gives you the tool to see such user cohort data. Google Analytics gives you very limited cohorting options in comparison to platforms like Mixpanel, Hotjar, Appsee and others. Google Analytics as Your Default Platform?

Technology Transformation – Adobe Lightroom

The Product Bistro

Compared to the existing product – The yardstick of comparison isn’t the competitors (Apple Photos, or Google Photos), but the prior version of Lightroom. Introduction. One of the most challenging tasks in product management is a major architecture shift of a product.

What sample size do you really need for UX research?

Userzoom

Most UX research we see use Within Subject experiments because it allows for a more apples-to-apples comparison of both A and B with an explicit question at the end (preference) and comparison of both options. Demystifying sample size.

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How Op-Eds Can Make Product Visibility Catch Fire

Pragmatic Marketing

This is especially helpful if your op-ed consists of a product comparison, a before-and-after comparison or a trend that can be visualized with charts or—better yet—infographics. Op-eds have received a lot of national attention recently. From an anonymous White House official sharing his (or her) opinionated observations with the New York Times , to taking a stance on Nike’s motive to use a controversial figurehead to sell shoes.

15 Must-Have Resources for Ionic App Developers

Appsee

Take a look at a comparison piece between Ionic vs. React Native , or Changing the behavior of a 3rd party Angular Component. . Whether you’re a pro or an amateur, digging through the web to find the right resources for building an Ionic app can be time-consuming, not to mention frustrating.

What to keep in mind when you are naming your product

Craft.io

And in a world where new apps are often described by comparison to existing tools that’s not very surprising. What’s in a name? That which we call a rose. By any other word would smell as sweet; William Shakespeare, Romeo and Juliet.

Sales, Positioning and the Nobody Zone

Proficientz – Product Management University

After the information gathering is complete, the comparison of potential solutions begins. There’s an old saying: “buyers are liars!”

How to Evaluate Associate Product Manager Programs

PMLesson's Ace the PM Interview

The comparison can also be reversed in favor of big companies, which enjoy vast resources at their disposal, tremendous brand recognition that can aid future recruiting efforts, and mature products that people know and love.

Helping Consumers Distill the Signal from Noise

The Product Coalition

Build self-checking mechanisms Price comparison websites exist to meet an information gap?—?while To many, a familiar saying on the consumer mindset is wanting products to be “better, cheaper and faster”.

Increase Performance in Cross-Browser Testing with Zero Effort – Here’s How

Amir Rozenberg

Now, here’s the comparison between the type summary: This table compares the total items, size and duration by type against the baseline. Introduction Are you used to getting a certain amount of data from your testing practices?

Benefits (and Caveats) of a Simple Estimation Process

Folding Burritos

As Product Managers, these scales are usually good enough to help us with point #1 (cost comparisons between different work items.). We’re all aware that we pretty much suck at estimating how long it will take to build a given piece of software. There are many reasons we fail at this. However, the core of the issue is simple.

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Creating Business Cases With Stronger Legs

Proficientz – Product Management University

But when multiple business cases are on the table, comparisons become relative. Markets are unpredictable, which makes the task of creating business cases questionable at some level. But there are three elements that can give your business cases stronger legs and improve the odds of getting new initiatives funded, especially when multiple business cases are vying for the same resources. Focus on Market Needs With High Strategic Impact.

The New Way to Sell Blog Post without Ebooks

I Wonder The Value

When I buy movie contents, it’s always a comparison with the price of Hollywood movie contents. When we buy sound contents, it’s always a comparison with the price of song on itunes store. Are you struggling to earn profit from Adsense?

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Overcoming ‘Innovator’s Block’: Designing Products with Metaphors

ProductCraft

If you are trying to gain new insights into teamwork, comparing your favorite professional soccer team to your favorite rugby team may yield few insights since it really is just a comparison of two similar things. Skip to content. ProductCraft by Pendo. Subscribe. Best Practices. Perspectives.

How to Set a Budget for Your Custom Software Project

Atomic Spin PM

This will give you a useful point of comparison when talking to outside developers. Software is never done—there are always more features and functions you could add. So how much should you budget for a custom software project?

The 4 crucial elements to writing killer user stories for “WOW” products

The Product Coalition

So, my recommendation: Always include a comparison or qualifier in the goal, something you might be later able to measure against. One of them is overlooked most of the time Source User stories done wrong.

K.I.S.S??—?my ass!

The Product Coalition

And that nothing will be changed until the project is shipped… That’s a silly comparison, many will say, and pull out the obvious examples: Google, Facebook, Instagram and even the the iPhone. K.I.S.S??—?my my ass!

Demystifying Statistics: What is p and what does p < 0.05 mean?

Userzoom

In our comparison between two prototypes, a statistically significant difference between Prototype A and Prototype B allows us to recommend Prototype B as the easier-to-use design with a higher level of confidence. Demystifying some of the common questions we get on statistics.

What is Product Management, exactly?

BrainMates

But the challenges you may experience pale in comparison to what you get to be in return. According to The Product Management Body of Knowledge, Product Management is: “A discipline that provides managerial focus to products that in turn will generate measurable business benefits.”.

K.I.S.S??—?my ass!

The Product Coalition

And that nothing will be changed until the project is shipped… That’s a silly comparison, many will say, and pull out the obvious examples: Google, Facebook, Instagram and even the the iPhone. K.I.S.S??—?my my ass!

Missionaries vs. Mercenaries

svpg

In my experience with product teams, there’s simply no comparison between the morale, speed and most importantly, the results, of a team of missionaries as compared with a team of mercenaries. One of my all-time favorite quotes in our industry comes by way of the legendary VC, John Doerr , where he argues that "we need teams of missionaries, not teams of mercenaries.”

Increase Performance in Cross-Browser Testing with Zero Effort – Here’s How

Amir Rozenberg

Now, here’s the comparison between the type summary: This table compares the total items, size and duration by type against the baseline. Introduction Are you used to getting a certain amount of data from your testing practices?

Engineering Burnout: What it is and how Experimentation and Continuous Delivery can help

Split

In the early 1980s, the Maslach Burnout Index was published – which surveys 22 different criteria to provide a deep view of burnout and give a basis of comparison for the problem. Recently I had the pleasure of speaking with a panel of talented technology leaders on the topic of burnout within engineering organizations. I have worked with startups and led engineering teams large and small.

Why You Should Launch Products In Private Beta

The Product Coalition

In comparison, It’s hard, if not impossible, to curate such quality feedback, once the product is released to the public in whole. Photo by NASA on Unsplash While building an internet company, every product leader inadvertently reaches the point when it’s time to lift the curtain and let the world know what he or she has been diligently working on over the past little while.

First Impressions Matter: Rethinking Our Website Header

StubHub

at least in comparison to someone more senior. By Michael Luzmore, User Interface Engineer In college, I was a teaching assistant for an introductory Design and Programming for the Web class, which, when I took it as a Freshman, gave me the basics in HTML, JavaScript, Python, PHP and CSS.

The art of competitive selling: how to sell your product in a crowded marketplace

Inside Intercom

Comparisons are clues. The SaaS industry has exploded in recent years due to relatively low barriers to entry, readily available venture capital funding and a deeper, more conscientious understanding of problems faced by internet businesses. With this explosion comes a proliferation in the number of competitors in every area , both direct and indirect. In today’s market, there is no such thing as a software company that doesn’t have any competitors.

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017; B2B Product Management podcast; SiriusFoundations Webcast

Good Product Manager

My post on the SiriusDecisions blog — SiriusDecisions 2017 SiriusView of Product Management Tools — provides a summary of the research as well as a comparison to the initial analysis of this category of product management technologies which we released in late 2014. SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.”

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SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017; B2B Product Management podcast; SiriusFoundations Webcast

Good Product Manager

My post on the SiriusDecisions blog — SiriusDecisions 2017 SiriusView of Product Management Tools — provides a summary of the research as well as a comparison to the initial analysis of this category of product management technologies which we released in late 2014. SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.”

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