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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

Although they may seem like strong opinions, many of these tips echo the main tenets of software engineering: work with you’ve got, design solutions as needed, don’t repeat yourself, and keep it simple, stupid! Don’t add to your stack unless you’re certain that your use case will not be satisfied by existing software.

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The Differences, Pros and Cons Between Waterfall and Agile Methodologies

The Product Coalition

At the beginning of any software development project, managers think of which methodology is between waterfall and agile. It’s essential to follow clearly defined processes or software development life cycle (SDLC) to ensure software development quality. Waterfall and agile: A smart method or bad solution?

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How aligning product and marketing teams improves customer experience

Mind the Product

It wasn’t too long ago that designers and developers were disciples of strictly separate crafts – but today, someone who can do both well is quickly labelled a “unicorn”, and sought after by many a unicorn-thirsty start-up. As long ago as 2014, the Harvard Business Review was talking about how marketing can no longer rely on the funnel.

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How To Develop Into An Exponential Product Manager

The Product Coalition

Highly effective Product Managers develop themselves in 5 key areas. In some jobs, you can get by with just Competence, but in the unkempt, fuzzy, team-oriented domain of Product Management, you need both. Here are 2 actions you can take to develop your Craft Competence: Craft Competence ?? and others feel that.

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The Overnight Product Manager

The Product Coalition

Unfortunately internal promotion isn’t always positive A quick disclaimer: I’m a huge advocate of career development and internal promotion. What are the experienced chefs doing, and how does the kitchen work as a team? Key considerations to build product capability within an organisational include: What is the team topology?

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14 Can’t Miss Conferences for Product Leaders

ProductPlan

For a unique fast track to learning and inspiration, however, conferences cannot be beat. We’ve written about the best conferences for product managers here —today let’s review the can’t miss conferences for product leaders (executives, C-Suite, and the like). 14 Can’t Miss Conferences for Product Leaders.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc. Alternatives: AdRoll, Quantcast.