Userpilot

JULY 22, 2023

What is a land and expand strategy? In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! Select the right expansion strategy for your product, business goals, and pricing model (i.e.

Feedback Software 84

Feedback Software User Testing Strategy Onboarding KPIs 84

Intercom, Inc.

JULY 30, 2018

As an Inbound Sales Development Rep, I face the challenge of not having any control over the leads that get passed to me. Of course getting ahead of your number is always a good thing and having a pacing plan allows you track just how far ahead, or behind, you are so you never let off the gas too early.

Inbound 157

Inbound Strategy Outbound User Testing 157

Intercom, Inc.

NOVEMBER 9, 2021

By allowing support teams to get ahead of known problems and provide help to customers before they need to reach out, proactive support has enabled major companies to scale their support without increasing headcount, drive down inbound conversation volumes ( in some cases by up to 80% ), and maintain incredible customer satisfaction ratings.

Customer Experience 118

Customer Experience Inbound User Testing User Friction 118

Userpilot

MARCH 29, 2024

In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy. To create a successful activation strategy , you must first define your product's value proposition. Let’s dive in!

Branding 100

Branding Analytic Tools Feedback Software User Testing 100

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

The Product Bistro

NOVEMBER 13, 2021

Of course, for a few days/weeks/months my analytics will be screwed until all the old cached data from Google and other crawlers has been flushed. As I started this with a bent to highlight my specific skills that I could market (strategy, pricing, inbound marketing analysis) the posts were heavily tilted to the practical.

Analytic Tools 195

Analytic Tools Embedded Analytics Inbound Customer Experience 195

Userpilot

JULY 5, 2022

Best Free Online SaaS Training/Courses. Google Digital Garage offers has a free programming basics course where you’ll learn about coding languages and how coding can help you achieve specific tasks. This free course introduces you to the core concepts of cloud computing. Product Management Courses – Product School.

Analytic Tools 52

Analytic Tools Research Software Inbound Data Visualization 52

Intercom, Inc.

NOVEMBER 14, 2018

There are many parts to a high-performing sales organization – the right people, processes and strategy, to start. As you can see in the chart above, we segment inbound leads by business type – small business, mid-market and enterprise – to ensure we’re delivering the right number of leads to each of our teams.

Data Visualization 188

Data Visualization Outbound Inbound KPI 188

Intercom, Inc.

OCTOBER 22, 2019

Here’s an example from LB’s own career: at LinkedIn, when her team of SMB AEs were short on inbound pipeline, she had her reps take an entire day off their calendars to focus on prospecting. At the director and VP level, you should be thinking about strategy and proactive, not reactive, work.

Weak Development Team 123

Weak Development Team Inbound Outbound Framework 123

Userpilot

MAY 19, 2021

You hear many people chanting the same things about how this one specific tactic gave them +1000% in ROI, and then you look at your own strategy and wonder why it’s all crickets. Venture Harbour’s Influencer Marketing Strategy That Has Led to 9 Successful Businesses. SaaS Inbound Marketing. Source: Hubspot.com. Social Media.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 74

Research Software User Testing Outbound Marketing 74

Intercom, Inc.

JANUARY 5, 2023

Of course, this doesn’t mean shutting down all your channels, crossing your fingers, and hoping for the best. By determining these costs, you can draw useful insights for strategies to tackle them. ” No inbound chat, no inbound email. Getting rid of friction. We then interviewed the company to find out more details.

Customer Experience 138

Customer Experience Customer Feedback Feedback Software User Testing 138

ProductPlan

MARCH 17, 2020

How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Before we go any further discussing the activities of a strategic product manager, let’s review the key parts of developing and implementing a product strategy.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Intercom, Inc.

OCTOBER 13, 2022

For the past year, our product and engineering teams have been building game-changing features that will help you manage inbound support volume, make your work faster and easier, provide a high-quality customer experience, and help your customers get the most out of your product. Three, they are slow.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

freshtrax

JUNE 16, 2021

Of course, you’re going to want to be doing keyword research for the Japanese market, as part of your international SEO. Inbound links will also work for Japanese search engines, and since content marketing is not really a huge part of Japanese SEO, affiliate advertising will still appear. International SEO. Credit: [link].

User Testing 111

User Testing Research Software Customer Experience Inbound 111

Usersnap

JULY 11, 2021

One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle. Of course, every email should be optimized for each user request. And it will be a great inbound marketing channel for new prospects too.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Intercom, Inc.

MAY 8, 2019

During the course of her time there, she’s seen HubSpot grow from a small, plucky startup into a billion dollar household name. Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018. And yet, bafflingly, 66% of companies aren’t asking their willing(!)

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Userpilot

MARCH 8, 2022

How product strategy uses a company's vision to fuel profitability. Galina is a product leader with strong customer success and digital strategy background and 10+ years of experience in all aspects of software product management (discovery, productization, go-to-market strategies, scaling, and lifecycle management).

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. Goals are important aspects of the product strategy.

Product Research 96

Product Research User Testing Customer Feedback Research Software 96

Userpilot

NOVEMBER 20, 2022

A marketing roadmap template provides a starting point for your strategy. Some broad templates you may use include the go-to-market strategy , new user onboarding, and in-app campaign roadmap templates. Marketing strategy roadmap. A marketing strategy roadmap is, thus, a general marketing plan for the company.

Onboarding KPIs 97

Onboarding KPIs Roadmap Marketing Feedback Software 97

Lenny Rachitsky

MARCH 12, 2024

Creating a mix is a great strategy because it helps the world discover unknown-but-wisdom-rich people while still bringing listeners in with known names. Some of these inbound requests have turned into great episodes, but I find this channel to be the least helpful for finding great guests. People will start to come to you.

Technical Review 138

Technical Review Analytic Tools Research Software Feedback Software 138

The Product Coalition

FEBRUARY 22, 2021

Considering how multifaceted and cross-functional Product roles are, it is incredibly easy for Product Managers to get lost in the flurry of inbound requests. A Calendar Audit is a reality check and helps you course correct. A guide to understanding your time better Time flies, especially if you are a Product Manager. Calendar Audit?—?Activities

Product Management 123

Product Management Product Manager Technical Review Software Review 123

Intercom, Inc.

JUNE 1, 2021

Over the course of the past year, the customer support landscape has changed for good. For TrueCommerce , proactive support has reduced their inbound conversation volume by 20%. As brick-and-mortar businesses closed worldwide, companies and customers alike had to pivot to digital-first ways of doing business.

Data Visualization 232

Data Visualization Reporting Tools Research Software Customer Communications 232

Intercom, Inc.

JUNE 21, 2018

I hosted Max on our podcast, where he shares the strategies he’s used to grow Udemy and Sales Hacker, hiring tips for sales teams, and much more. As an online education platform, your users (course instructors) are making a big bet, where it may take a while to see results. If you enjoy the conversation, check out more episodes.

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

Intercom, Inc.

DECEMBER 28, 2022

Earlier this year we created Switch , Intercom’s personalized solution to high inbound call volume. In this special episode of Intercom on Product, our Co-founder and Chief Strategy Officer Des Traynor discussed ChatGPT with our Director of Machine Learning Fergal Reid, exploring what the technology might hold in store for us.

Reporting Tools 118

Reporting Tools Technical Review ChatGPT Customer Experience 118

Gainsight

SEPTEMBER 22, 2023

HubSpot shot to fame due largely to its laser focus on inbound marketing. Elevate the Customer Experience: Your customers have instant access to how-to guides, detailed courses, instructional videos, and full-fledged certification programs to make the most of their purchase—no waiting on hold or ad-hoc meeting required.

Education 52

Education User Friction Customer Experience Customer Feedback 52

BrainMates

SEPTEMBER 19, 2022

The product managers drive the team roadmaps according to set objectives aligned to company objectives, as well as the product strategy overall. These product managers are driving inbound and outbound activities, so they are part of the product team and the GTM teams. So product is quite central to your operations?

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

AUGUST 29, 2022

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. That being said, if you have the engineering resources available, engineering as marketing is an excellent strategy for lead generation since competition is lower than in traditional marketing channels.

Research Software 93

Research Software Engineering User Testing Marketing 93

Nulab

FEBRUARY 10, 2020

You’ll need to try a lot of strategies to find out what works best for you, but we’re happy to share what we’ve learned to help you along. Now, this is not an article on SEO; however, we’ll outline the main strategies you can employ to improve your SEO rankings, as it’s one of the most important steps in increasing your website traffic.

Data Visualization 102

Data Visualization Startups Analytic Tools Reporting Tools 102

Intercom, Inc.

APRIL 29, 2021

We recently sat down with Joei to chat about her new series, how to work unexpected new formats into your content marketing strategy, and balancing creativity with lead generation. So, I was approached to help build that organic content brand strategy about a year and two months ago. Don’t be afraid to try something different.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Intercom, Inc.

NOVEMBER 7, 2019

At Spendesk I am currently head of sales, so my main missions are about hiring and building the sales department on one side, and I also work around like all of the go-to-market strategy. It’s super important to think early on about what strategy you have. Nico: Of course.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

freshtrax

SEPTEMBER 24, 2019

Has Adjust changed its business strategy in Japan over time? A: The fundamental strategy of providing best-in-class mobile business intelligence has not changed. However, our customer base has expanded from mobile-first companies to more traditional, national brands as mobile becomes essential to every company’s marketing strategy.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Userpilot

OCTOBER 8, 2021

By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets. The emergence of the product-led growth strategy. To be clear: both of these user acquisition strategies still work in 2021. Source: Kommunicate.

Analytic Tools 97

Analytic Tools Research Software Data Visualization Product Research 97

NextBigWhat

OCTOBER 30, 2020

Kernel of a Strategy: A process to create a strategy. Operating Plan (OP1) is an annual planning document that covers the strategy for the next 12 months, ways of executing the strategy, and the budget required. Blue ocean strategy: Red oceans are all the industries in existence today – the known market space.

User Testing 52

User Testing Reporting Tools Product Management Product Manager 52

Business of Software Conference

NOVEMBER 16, 2023

Inbound Calls When new customers sign up, your system automatically sends them a number of emails – a generic welcome, a receipt, and maybe one or two others. does not regularly invest time in cold calling; all of their business comes from inbound sales. Of course, you want to give support – that’s not news.

Research Software 52

Research Software Feedback Software User Testing Customer Experience 52

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Gainsight

JANUARY 8, 2019

Pulse also offers hands-on classroom-style courses in the form of Pulse Academy Live, which takes place the day before Pulse. INBOUND | September 3-6, Boston, MA. INBOUND, hosted by Hubspot, brings together over 24,000 marketing, sales, and customer success professionals to share and discover new ways to delight customers.

Events 45

Events Inbound Data Visualization B2B 45