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Assumption Testing: Everything You Need to Know to Get Started

Product Talk

A regular cadence of assumption testing helps product teams quickly determine which ideas will work and which ones won’t. And sadly, most product teams don’t do any assumption testing at all. In this article, I’ll cover assumption testing from beginning to end, including: Why should product teams test their assumptions?

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Building Skills: Setting Pilot Teams Up for Product Operating Model Success

Product Talk

I know you teach and designed our Defining Outcomes course. When we were going back and forth designing our Defining Outcomes course—both of us have executive experience. We were worried our course would be too easy, because we literally start with: Revenue is price times quantity. Not unreliable tests, right?

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Ask Teresa: How Can You Test a Customer’s Willingness to Pay?

Product Talk

Question: How do you test a customer’s willingness to pay for a solution? A Better Approach: Run a Demand Test We can simulate the buying experience and see if it resonates with people. With demand testing, we want to observe actual behavior. Let’s dive in. What are they paying to solve that problem today?

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Product in Practice: Testing Assumptions Was Tricky But the Convo Team Didn’t Give Up

Product Talk

Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Amanda Wernicke , Craig Fogel , and Jason Ruzicka knew they needed to test assumptions with users, but found that a virtual assumption test over Zoom wasn’t working for them.

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Product in Practice: How Passion.io Applies Continuous Discovery to the Employee Experience

Product Talk

It emphasizes the importance of understanding users and building, testing, and iterating quickly. These are some of the questions on the quiz that Eva and her CEO created to test employees’ understanding of Continuous Discovery Habits. Introducing Continuous Discovery Habits to Passion.io Click the image to see a larger version.

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How Product Management Strategy Turns Struggles into Structure

Productside

Productside | Product Management Courses & Training How Product Management Strategy Turns Struggles into Structure We’ve worked with hundreds of teams stuck in reactive delivery cycles, constantly shipping features but never sure if they’re actually moving the needle. Define: Prototype and test potential solutions before scaling.

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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

Product Verification In discussing product verification, Nishant highlighted how this crucial activity has transformed dramatically with the adoption of different development methodologies, particularly in the software industry. Conclusion Software product management is far more nuanced and context-dependent than many realize.