Intercom, Inc.

AUGUST 13, 2020

This launch is a meaningful one for us because our Support team partnered hand in hand with the Product team to develop many of the features. We’ve always used Intercom to provide support for our customers and, as our customer base has grown, we’ve seen first hand the needs for better reporting and workflows in Intercom.

Data Visualization 212

Data Visualization Reporting Tools Research Software Feedback Software 212

Intercom, Inc.

MARCH 7, 2022

Last month’s shiny new updates will not only allow us to improve the efficiency of your teams, but your customers can also enjoy the most personalized engagement on the market. Get customized support with Premier Services. Get customized support with Premier Services. New dynamic reply times.

Data Visualization 104

Data Visualization Reporting Tools Customer Experience Onboarding KPIs 104

Intercom, Inc.

OCTOBER 22, 2018

At its core, it is designed to save time – especially for support teams. Cleo, one of our early adopter customers, found that Answer Bot resolved one in five of all of their inbound conversations. Your customers get instant, real resolutions and your team gets more time to focus on the more complex conversations.

Customer Experience 106

Customer Experience Inbound Events Product launches 106

Mind the Product

NOVEMBER 10, 2017

By definition, a cohort is a group of people who have a common characteristic during a period of time. In the world of cohort analysis for digital products, a cohort is a group of users who have performed a common action or set of actions during a specific timeframe on your website or app. Paying customers in May.

Analytic Tools 263

Analytic Tools Research Software Feedback Software User Testing 263

Userpilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. With a proper marketing team, you can experience better conversion rates and greater demand for your product. What is B2B marketing team structure?

B2B 97

B2B Research Software Feedback Software Customer Experience 97

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. While this might seem daunting, if not downright impossible, the success of your product does depend on it. Product planning.

Outbound 99

Outbound Product Manager Product Management Customer Experience 99

Userpilot

MARCH 15, 2022

Successful product launches stand on the back of an effective GTM strategy. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. They can be used when launching a new product into an existing market, expanding to new customers, or emerging markets.

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. Are you ready to dig in?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

AUGUST 18, 2024

Best-selling author and go-to-market advisor Maja Voje has helped hundreds of companies, including Google and Rocket Internet, build and grow successful products. In an upcoming talk , she’ll take a deep dive into the specifics of launching AI-first products. You must ensure that they address user needs and pain points.

Feedback Software 105

Feedback Software Research Software User Testing Product Research 105

Pragmatic Marketing

OCTOBER 11, 2019

And it was it was product marketing it looked at it smelled like product marketing. So one of the things in my role here at Pragmatic and one of the things we see all the time is that product marketing is not always the same company to company. And then I think we look in the market for validation.

Product launches 70

Product launches User Testing Research Software Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

And it was it was product marketing it looked at it smelled like product marketing. So one of the things in my role here at Pragmatic and one of the things we see all the time is that product marketing is not always the same company to company. And then I think we look in the market for validation.

Product launches 70

Product launches User Testing Research Software Product Research 70

Userpilot

SEPTEMBER 16, 2024

Let’s explore four real-life examples of how top SaaS companies implemented market development strategies to expand their reach and grow their user base. Slack localized its product for international markets, boosting its global user base. Diversification Diversification involves introducing new products to new markets.

Research Software 105

Research Software Analytic Tools Feedback Software Definition 105

Userpilot

NOVEMBER 20, 2022

A high-level strategic plan is the life force of a successful product marketing campaign. It connects business objectives to your marketing efforts and covers every important detail. Some broad templates you may use include the go-to-market strategy , new user onboarding, and in-app campaign roadmap templates.

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Product Marketing 98

Userpilot

AUGUST 14, 2023

You need to know what in-app communication to implement to attract, engage, and retain a bigger customer base while maximizing revenues. TL;DR Growth marketing is achieving exponential and sustainable growth by implementing high-impact tactics across the user journey. A/B test landing pages to increase customer acquisition.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing Customer Experience 98

Gainsight

JANUARY 25, 2024

Manual customer training, i.e., 1:1 sessions with Customer Success Managers (CSMs), PDFs, webinars, etc.—had But it’s quickly falling out of favor, diminishing the customer experience, and putting unnecessary pressure on already strapped customer-facing teams. had its day. What’s the solution? What Changed?

Customer Experience 52

Customer Experience Research Software User Testing User Friction 52

Userpilot

MARCH 8, 2022

In 2018, Perri published a popular book entitled “ Escaping the Build Trap : How Effective Product Management Creates Real Value ”. The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory.

Technical Advisors 116

Technical Advisors Product Research User Testing Analytic Tools 116

Userpilot

MARCH 29, 2024

TL;DR Brand activation involves building awareness for a company through engaging interactions with potential customers. Dropbox invests in customer loyalty programs to drive word-of-mouth. Userpilot showcases brand values on Product Hunt to attract like-minded people. Let’s dive in! Why is brand activation important?

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Mixpanel

FEBRUARY 23, 2021

You can’t sell a product without delivering value to users who know they want your product to begin with. But as pervasive as product-market fit is as a concept, it’s notoriously hard to measure, track, and optimize with any degree of certainty (if such a thing even exists). Customers start to demand your product.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Usersnap

FEBRUARY 14, 2023

In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. You may be wondering, is it so black and white?

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Mironov Consulting

DECEMBER 2, 2019

It’s typical for professional services firms and custom development shops to have pro ject -based resource pools. The company makes money by marking up development/design time , so there’s strong incentive to start new paying work as soon as current engagements finish. and focus on volume sales rather than single customer demands.

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

Intercom, Inc.

MARCH 29, 2022

We were joined by more than 2,500 customers, partners, and others who wanted to learn more about our product, goals, and the path ahead. We’re sharing the entire recording of New at Intercom – if you didn’t make it, or just want to experience it all over again, here’s your opportunity.

Customer Communications 118

Customer Communications Feedback Software Reporting Tools Events 118

Userpilot

JUNE 18, 2024

Here we will share the best books, webinars, podcasts, and blogs for such a role: Books : Gain foundational knowledge with “Positioning” and “The Launch” to establish customer perception and avoid launch pitfalls. There is an abundance of tools for product marketing managers.

Research Software 52

Research Software Analytic Tools Feedback Software Product Marketing 52

Centercode

AUGUST 14, 2020

Some are scaling down the number of product launches to focus their resources on a select few. Some are reimagining the use of existing products for new markets and new audiences. Meanwhile, internet companies with products relevant to these new circumstances are boosting their output to meet the demand.

Reporting Tools 64

Reporting Tools User Testing Feedback Software Customer Experience 64

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. There is an abundance of tools for product marketing managers.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Usersnap

JULY 11, 2021

In the old days, customer support was something most companies sucked at. But times changed and so has customer support. A lot of businesses now take customer support as a service and an important part of their business operations. Bring your customer support to the next level, and your business too.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

ProductPlan

SEPTEMBER 28, 2022

Product-led growth is a business strategy in which a company uses its product as the primary tool to gain customers. Companies using a product-led growth strategy expect their product will sell itself. These companies make it easy for potential customers to try their products. Try before you buy.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59

Userpilot

JUNE 12, 2024

Here are five best practices that will get you there: Merge product marketing strategies with customer insights : Use tools to collect user feedback and incorporate it into marketing plans. Understand customers greatly : You can use various CRM tools to understand your customers better.

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

JUNE 26, 2024

Starting a career as a product marketing manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product marketing manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Research Software 40

Research Software Feedback Software Analytic Tools Product Marketing 40

The Product Coalition

JULY 8, 2019

Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”. The State of Product Marketing today Product Marketing is like Customer Success was 5 years ago; misunderstood but easily thrown around.

Data Visualization 60

Data Visualization Definition Product Marketing Onboarding KPIs 60

Intercom, Inc.

JULY 22, 2019

When you’re gearing up for a big product launch, creating help content is often the last thing on your mind. There’s so much that goes into preparing for product launches – ensuring your beta testing goes smoothly, locking in your marketing campaign, getting your sales team up to speed. Why doesn’t it do X or Y?” “Why

Product launches 178

Product launches User Testing Customer Feedback Article 178