Intercom, Inc.

MAY 19, 2020

“We have reduced friction between teammates, which has saved us from long-winded conversations that stemmed from misunderstandings” Key takeaway: “This type of ongoing communication throughout the prioritization process has a definite cost, but the number of benefits from this approach is worth it.

User Testing 245

User Testing Research Software Product Research Feedback Software 245

UX Planet

FEBRUARY 1, 2024

With this plugin, you will get unique avatars for each design, helping you differentiate yourself fro, others. However, they I have definitely noticed a new found uniqueness in my designs which collaterally gives me inspiration during the creation process. Then, this plugin was made for you (upgrade necessary for access).

ChatGPT 72

ChatGPT Entertainment Research Software Differentiation 72

Product Management University

APRIL 8, 2024

Building a Market-Facing Product Management Discipline The definition of “market” has more than its share of ambiguities. Pepper in some competitive differentiation. Before we dive into those, let’s look at a few opportunities where product management teams can take a much stronger leadership role in the organization.

Leadership 147

Leadership Marketing Product Management Product Manager 147

Johanna Rothman

MARCH 14, 2024

Cutting overhead is definitely not personal—it’s all about how managers perceive an employee’s value. While managers can determine how different various developers, testers, UX, etc people are, very few managers can differentiate one agile coach from another. Worse, many staff jobs are commodity positions.

User Testing 100

User Testing Agile Banking Consulting 100

UX Planet

JANUARY 29, 2024

It is very brave, distinct and definitely will Designed to “respect the heritage of both brands, while modernising for the future”, the refresh returns to an earlier iteration of Eurostar, the very first in fact, in 1994. The new Spark logo is not just memorable, it moves, connects revitalises any composition. Those lines are limitless.

Wireless 77

Wireless Travel Branding Differentiation 77

Intercom, Inc.

JANUARY 28, 2019

A great partnership between product and sales needs to be based on shared definitions of success and an agreed upon process to collaborate. Marketable – be attractive enough to differentiate itself from competitors. You need to differentiate. Faster horses will get you only so far.

Software Review 193

Software Review Differentiation Roadmap Customer Experience 193

Product Management University

OCTOBER 22, 2019

I can even remember a time or two when we lost a deal because our attempts to differentiate with technical explanations made us sound like the worst solution. The easier way to differentiate your product and highlight superior value is to shift the value narrative from customer problems & features to customer outcomes. 995/person.

Differentiation 20

Differentiation Positioning Demo Definition 20

Product Management University

DECEMBER 7, 2020

If you’re wondering what the problem is with this approach, it’s the problem definition itself. “80% of our customers are telling us that the customer experience has become their primary vector of differentiation because products and services commoditize so quickly theses days. Storytelling Example.

Reporting Tools 147

Reporting Tools Product Marketing Data Visualization Marketing 147

Userpilot

OCTOBER 13, 2022

In fact, the only differentiator you can use to stand out from competing parity products is price. To do that, you need to use different differentiators like better quality, superior customer support , better customization, or greater usability. Product parity definition. They’re necessary to enter the race.

Product Research 96

Product Research User Testing Feedback Software Research Software 96

Roman Pichler

JANUARY 8, 2019

For revenue-generating products, you should also investigate if the product is still effectively differentiated: Do users have a compelling reason to choose it over competitors’ offerings? Finally, establish a portfolio management process and track your products’s life cycle stage.

Product Research 216

Product Research Customer Experience User Testing Analytic Tools 216

Johanna Rothman

FEBRUARY 13, 2024

However, too many organizations don't differentiate between what they need to ship as experiments and when to finalize the product. Not the customer and definitely not the organization. That allows me the most flexibility in my product development. They persist on working on products that don't offer enough value for anyone.

Customer Experience 87

Customer Experience User Testing Feedback Software Workshop 87

Usersnap

DECEMBER 19, 2023

Definition of 1-to-5 Rating Scales Surveys 5 Types of 1 to 5 Rating Surveys 1. Semantic Differential Scale 5. Conclusion Check Usersnap’ templates for easy making 1-to-5 survey Definition of 1-to-5 Rating Scales Surveys At its core, the 1-to-5 scale is elegantly straightforward. Satisfaction Scale 2. Likert Scale 3.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Alchemer Mobile

JULY 13, 2021

A good product experience is the primary driver behind product differentiation and ultimately, lasting customer satisfaction (measured through CSAT and NPS ) and loyalty. Beforehand, make sure your team is aligned on: Their definition of product experience. After you’ve socialized your ideas, it’s time to set time for a formal kickoff.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

NextBigWhat

DECEMBER 28, 2020

Note that the core product management skills, i.e.empathy, customer centricity continues to be the important elements of the PM role, but in order to avoid yada yada gyaawn, let’s focus on the actionable new skills which will truly differentiate the great product managers from average ones, given the tailwinds. A lot of it.

Research Software 137

Research Software Feedback Software User Testing Product Management 137

Intercom, Inc.

JULY 29, 2020

Differentiating storytelling and personality in content is key for a few reasons. For example, a definitional post on in-app messaging will take a different approach than a post that seeks to impart an opinion or a new insight on the way in-app messaging should be done.

Data Visualization 271

Data Visualization User Testing Branding Customer Feedback 271

Product Management University

DECEMBER 13, 2019

Before you build products or features or create any positioning, start with the solution — the customer’s definition of what they’re doing, why it’s critical to their business and the obstacles standing in their way. The Definition of a Business Solution. Both equate to more revenue! Related Articles.

Research Software 100

Research Software Product Research User Testing Workshop 100

The Product Coalition

JUNE 9, 2023

The key to understanding which level you are at lies in understanding where your differentiation is — at the product level, the solution level, or the problem level (that is, you are tackling a problem almost no-one else does). It definitely wasn’t the first handheld computer. Each level requires a different marketing strategy.

Education 121

Education Marketing Weak Development Team User Testing 121

Gainsight

JANUARY 18, 2024

The cost of starting a business is lower than ever, products are commoditized, and markets are saturated, which means achieving true differentiation is tough. So, how can you differentiate your company in this environment? Customer Success (CS) definitely owns one part of the journey, but not until after a contract is signed.

Education 52

Education Customer Experience Data Visualization Advertising 52

Pragmatic Marketing

FEBRUARY 25, 2020

“But it doesn’t help the customer understand our unique differentiator vs. any other option in the market.” “As product marketers, it's important for us to understand the subtle differences,” she said, providing these definitions: A feature is the smallest element or component that solves a specific job.

Messaging 91

Messaging Research Software User Friction White Paper 91

Pragmatic Marketing

FEBRUARY 25, 2020

“But it doesn’t help the customer understand our unique differentiator vs. any other option in the market.” “As product marketers, it's important for us to understand the subtle differences,” she said, providing these definitions: A feature is the smallest element or component that solves a specific job.

Messaging 91

Messaging Research Software User Friction White Paper 91

The Product Guy

AUGUST 13, 2020

It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . In a well structured company with clear product definition, this may only take a couple days of training. In our daily life, there are so many products being used and promoted.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

The Product Coalition

MARCH 7, 2023

This was an insight that I heard from many users, and although we had many features in our app that differentiated us from competitors, I developed a stronger understanding of why our users thought the capability to mix different players in the same bet, is a big differentiator, through this question.

User Testing 132

User Testing Customer Feedback Customer Experience Data Visualization 132

The Product Cafe

MARCH 24, 2024

Ignoring the Competition ⛔ Failing to acknowledge and differentiate from competitors can make your messaging feel stale and undifferentiated. Here’s how to approach this with intention and insight: Clear Audience Definition ✅ Begin with a laser-focused understanding of your target audience.

Messaging 52

Messaging User Testing Feedback Software Customer Feedback 52

UX Planet

JANUARY 18, 2024

Micheal Craig @toptal.com Understanding where to draw the line is what differentiates a persuasive designer from a deceptive designer. A team which sees the potential greater benefits of the design with users’ wellbeing in mind, would definitely not hesitate in going ahead with the design. Everyone is happy!!

Customer Experience 59

Customer Experience UX Branding Differentiation 59

Lenny Rachitsky

APRIL 9, 2024

Furthermore, soft skills like product sense, communication, creativity, and being the glue that enables a team to operate at their very best will become even more important (and a differentiator among companies). That being said, I can definitely imagine AI tools will get good at pointing out UX challenges and suggesting best practices.

Data Visualization 124

Data Visualization ChatGPT Research Software Product Management 124

UX Planet

JANUARY 24, 2024

Even though you definitely don't want to build a portfolio like that, you can use those animation and 3D techniques to build eye candy elements in your portfolio like this one here, for our advanced class students. The differentiator? How you weave your narrative and context into your work.

UX 88

UX Data Visualization Feedback Software Customer Feedback 88

The Product Coalition

JANUARY 4, 2021

The key to understanding which level you are at lies in understanding where your differentiation is?—?at While the marketing strategy is typically not for you as a product leader to define, the unique value proposition definitely is. It definitely wasn’t the first handheld computer.

Education 151

Education Marketing Weak Development Team Advertising 151

ProductPlan

AUGUST 4, 2020

In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results. Through our customer discovery interviews we learned that we could differentiate GoToMeeting with several innovative “features.”

Weak Development Team 126

Weak Development Team Product Research User Testing Differentiation 126

Ask Benny

JANUARY 25, 2020

While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

Mixpanel

SEPTEMBER 21, 2023

But if you’re going to build a differentiating social network, it really has to be at least a 10x or 20x differentiator. But there’s definitely something to posting a Mixpanel chart, in particular. If you open Twitter or Reddit these days, you feel like you’re behind and that maybe those places are getting too big.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

Ask Benny

DECEMBER 4, 2019

While it is definitely a feasible and reasonable solution it is far from perfect and has some disadvantages, as I will try to depict below. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

Amplitude

NOVEMBER 20, 2020

We’ll start with something super simple and not linger too long on the theory and definitions. . The National Institute of Science and Technology differentiates measures and metrics as follows: “We use measure for more concrete or objective attributes and metric for more abstract, higher-level, or somewhat subjective attributes”.

Data Visualization 119

Data Visualization Analytic Tools KPI User Testing 119

The Product Coalition

JUNE 11, 2020

And the next ones usually go as “Now we have a better understanding of the main features our product has to have” and “Now we know they don’t have this feature we want to add, so it will be our differentiating point”. Sadly, all of these are huge delusion. I’m not saying the feature comparison isn’t useful.

Systems Review 78

Systems Review Feedback Software Differentiation User Testing 78

The Product Coalition

OCTOBER 9, 2023

To assist with the practicalities of product management, I propose segmenting user needs in a way that differentiates between the expressed needs that people volunteer, the unexpressed needs they do not communicate, and the unrecognised and potential needs they cannot accurately describe themselves. Do not believe what people say they do.

User Testing 121

User Testing Data Visualization Customer Feedback Customer Experience 121

Haines-Group

OCTOBER 30, 2023

Discuss with all the relevant stakeholders, get consensus, and make a reference chart of these rating definitions. But when you have one in hand it’s worth great sacrifice and cost to get it into the product because these are the capabilities that are most differentiating and that create the most buzz with customers.

Analytic Tools 78

Analytic Tools Customer Experience Product Research Differentiation 78

Product Management University

JANUARY 15, 2018

Getting there requires more focus more on the customer’s value chain and their definition of success versus your definition of success. When that happens, everything else falls into place with relative ease. Here’s the rub. Give this three-layered goal approach a whirl.

Telecommunications 113

Telecommunications Customer Experience B2B Differentiation 113

The Accidental Product Manager

APRIL 19, 2021

However, since then, they have changed their product development definition. What they have done is look for ways to customize the services that they can provide to their customers in order to differentiate themselves from the large stores and the online giants like Amazon. The number of stores has risen from 1,651 to 2,470 recently.

Books 118

Books Product Management Product Manager Events 118