Intercom, Inc.

JULY 28, 2022

Growth is arguably the most defining and sought-after trait of technology companies. It fluctuates, plateaus, goes up and down with each new round of funding, new competitor, new technological leap – or even a global pandemic or economic downturn. However, growth is seldom linear, as is all too clear in the current economic climate.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

The Product Coalition

MARCH 23, 2022

I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. While the SAAS model has disrupted this thought process, enterprise software very much depends on forward integrators.

Startups 126

Startups Fractional CTO Technical Review Software Review 126

Modus Create

MAY 28, 2024

As Modus Create CEO Pat Sheridan succinctly puts it in his article on the top digital transformation trends , “As enterprise leaders, we need to figure out how AI augments and supports overall digital initiatives before blindly investing.” to “What should we consider?”

Reporting Tools 64

Reporting Tools Data Visualization Research Software Weak Development Team 64

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. Now let’s look at the three product-led growth go-to-market types for SaaS companies. Dominant SaaS Growth.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity. Conduct deep market research through surveys and interviews to understand customer preferences and market trends.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

The Product Coalition

JANUARY 3, 2020

With IoT security gateways and data analytics services, IoT service providers help to deliver differentiated services that boost the efficiency of the organization by reducing the overall cost. Contus Contus, a leading Software as a Product company provides Digital Engineering services for global Enterprises.

Data Visualization 78

Data Visualization Analytic Tools Reporting Tools Artificial Inteligence 78

The Product Guy

AUGUST 13, 2020

A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities. It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . Better Products.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

BrainMates

FEBRUARY 26, 2019

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. Both have to build the customer’s view of the world.

Product Marketing 75

Product Marketing Feedback Software User Testing Marketing 75

ProductPlan

APRIL 29, 2022

The most common product launches occur when a company debuts a new product into an existing market. There’s already an existing market being served with relatively similar products. This means the messaging and marketing focus on educating the market about what differentiates their new product from the available alternatives.

Product launches 52

Product launches Research Software User Testing Differentiation 52

Ask Benny

JANUARY 25, 2020

You build the minimal capabilities to allow you to get into a product-market fit. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution. This approach is usually good for any feature even in big enterprises.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

Ask Benny

DECEMBER 4, 2019

You build the minimal capabilities to allow you to get into a product-market fit. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution. This approach is usually good for any feature even in big enterprises.

Product Management 109

Product Management Product Manager Weak Development Team Management 109

Mind the Product

FEBRUARY 19, 2019

Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. Gartner says : “Digital business transformation is the process of exploiting digital technologies and supporting capabilities to create a robust new digital business model”.

White Paper 122

White Paper Analytic Tools Technical Review Data Visualization 122

Reveal

OCTOBER 29, 2021

It’s one of the most popular visualization tools on the market that helps decision-makers make refined graphs, reports, and dashboards, and take the best case decisions faster. The plan is to incorporate Chartio technology across all of their products of which they’ll start with Jira. Or it used to be. Embedded Analytics Benefits.

Data Visualization 95

Data Visualization Analytic Tools Reporting Tools Research Software 95

Ask Benny

JANUARY 25, 2020

You build the minimal capabilities to allow you to get into a product-market fit. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution. This approach is usually good for any feature even in big enterprises.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

Ask Benny

JANUARY 25, 2020

You build the minimal capabilities to allow you to get into a product-market fit. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution. This approach is usually good for any feature even in big enterprises.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

The Product Guy

SEPTEMBER 27, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Guy

OCTOBER 25, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

The Product Coalition

JANUARY 16, 2022

As a product leader who is creating this roadmap, you need to treat it as a compass and plan not only for your team and the technology team but rather as the direction that the entire company needs to go in. Being plug-and-play, or aiming there, was our added value and a differentiator compared to other security products.

Roadmap 151

Roadmap Data Visualization Customer Experience User Testing 151

The Product Coalition

DECEMBER 5, 2019

You build the minimal capabilities to allow you to get into a product-market fit. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution. This approach is usually good for any feature even in big enterprises.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

Ask Benny

DECEMBER 4, 2019

You build the minimal capabilities to allow you to get into a product-market fit. If you would have built it the right way, you would have wasted expensive resources on engineering problems instead of discovering how to come with a differentiative solution. This approach is usually good for any feature even in big enterprises.

Product Management 78

Product Management Product Manager Weak Development Team Management 78

The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

Enterprise 114

Enterprise User Testing Feedback Software Technical Advisors 114

The Product Guy

JANUARY 5, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

The Product Guy

APRIL 4, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

ProductPlan

JUNE 22, 2021

In fact, without them, the market would view the product as incomplete. Explicit requirements are where a product team captures key differentiators and competitive advantages. Imagine an enterprise SaaS company that wants to build a lead-generation form into the free version of its app. What Are Implicit Requirements?

User Testing 52

User Testing Reporting Tools Customer Experience Document 52

The Product Guy

FEBRUARY 18, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

Mind the Product

NOVEMBER 14, 2017

Once the products/services with the segments being targeted (SMB, mid-size/large enterprises, industry types) are mapped out, you can start to rationalise the product/market fit as it relates to your own product. Is the technology evolving over time and embracing cutting-edge computation models, techniques and tools?

Technical Review 75

Technical Review Systems Review Analytic Tools Research Software 75

Reveal

OCTOBER 14, 2021

In today’s digitalized and technology-oriented world, customers require much more than static data visualization or simple reporting. A legacy system is a complex, outdated system, technology, or software that no longer meets users’ expectations. Reveal Embedded Analytics. So, why haven’t they modernized their systems?

Analytic Tools 59

Analytic Tools Data Visualization Research Software Reporting Tools 59

UX Studio: Product Management

OCTOBER 2, 2023

Our journey has led us to partner with startups and enterprises in more than 250 projects worldwide. These leave an exceptional first impression and differentiate our clients from competitors. They also provide expertise in brand naming, go-to-market strategies, and campaign development.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Birst BI

DECEMBER 18, 2018

According to Gartner, more than 3,000 CIOs ranked Business Intelligence (BI) and Analytics as the top differentiating technology for their organizations. The mainstream arrival of Artificial Intelligence (AI) brings with it the potential to finally meet the demand for actionable, enterprise-wide, fact-based decision making.

Data Visualization 89

Data Visualization Analytic Tools Artificial Inteligence KPI 89

The Product Guy

MAY 15, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Gainsight

JULY 11, 2023

We also narrowed our go-to-market focus to the customer segment generating our highest growth rates and best net revenue retention. Within months of optimizing our positioning and messaging, we saw an immediate increase in demand for our platform from ideal customers: Customer success leaders at mid-sized and enterprise tech companies.

Education 40

Education Vision Customer Experience Differentiation 40

Amplitude

JANUARY 23, 2020

Whether you’re a marketer, developer, or executive, you no longer need to submit a request with a data scientist or centralized analytics team to understand how a product feature performed. By Anastasia Fullerton, Product Marketing Manager at Amplitude. In the past, the challenge product teams faced was building functional technology.

Data Visualization 58

Data Visualization Government Analytic Tools Feedback Software 58

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. A customer in the market for a Porsche is likely not considering a Volkswagen and visa versa. The market will judge.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Under 10 Consulting

DECEMBER 28, 2019

Before the demands of others overwhelm you, you need to prepare yourself to be the business and market liaison to the product team. Learn the key capabilities, particularly those that are competitive differentiators. Update your market expertise. In no time, your calendar will be full and you’ll have a zillion emails.

Technical Review 52

Technical Review White Paper Reporting Tools Product Management 52

The Product Guy

JUNE 15, 2017

if you recently discovered a new competitor that you think would be valuable for others to know about, or if you want to highlight how a potential new feature could be a differentiator for your company’s solution vs. others). Or if your company is more Marketing-centric, sync with the Marketing team.). Solicit feedback.

User Testing 117

User Testing Feedback Software Customer Feedback Research Software 117

The Product Guy

FEBRUARY 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60