Product Management Unpacked

MAY 13, 2020

This approach not only gave the brand man — eventually the brand manager — ownership of a given brand, but it also allowed P&G to better differentiate the various brands in its portfolio. In many ways, the role of a brand manager has informed the modern-day product manager role.

Reporting Tools 173

Reporting Tools Research Software Technical Review User Testing 173

Split

MAY 15, 2024

The key to this differentiation lies in the strategic use of feature flags. The Benefits of Differentiating Deployment and Release Feature flags are more than just a technical tool – they are a critical enabler of modern, user-centric software development practices.

Feedback Software 52

Feedback Software Reporting Tools User Testing Customer Experience 52

Sachin Rekhi

JUNE 15, 2015

One of the most rewarding experiences I’ve had at LinkedIn is the opportunity to see Jeff Weiner’s leadership in action. His disciplined approach to leadership has transformed the concept in my mind from an amorphous set of soft skills to a key competitive differentiator in scaling organizations. The importance of repetition.

Leadership 78

Leadership Messaging Vision Differentiation 78

People-First Product Leadership

MAY 6, 2024

I bring this up given a reference Brene Brown and Amy Webb made to Harvard leadership and innovation expert, Linda Hill — the “biggest challenge to digital transformation is not technology, it's people.” Thanks for reading People-First Product Leadership! Acknowledge you are not alone. They are present and engaged.

Customer Experience 59

Customer Experience Feedback Software Technical Review Customer Feedback 59

Roman Pichler

APRIL 3, 2018

Think, for instance, of Google’s vision “to organise the world’s information and make it universally accessible and useful” Where will you play? For example, cost leadership (low prices), differentiation (uniquely desirable products and services), or focus (niche markets)—three options originally suggested by Michael Porter.

Strategy 256

Strategy Product Research Weak Development Team Systems Review 256

Userpilot

NOVEMBER 23, 2023

That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Many companies lack differentiation strategies and drive product development by copying competitors. How is the outcome-based roadmap different from regular roadmaps?

Feedback Software 83

Feedback Software Analytic Tools Product Research User Testing 83

Userpilot

JANUARY 20, 2024

Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. Conducting competitor analysis enables you to identify key differentiators and identify effective messaging strategies.

Messaging 71

Messaging User Testing Research Software Analytic Tools 71

The Product Coalition

MARCH 23, 2022

While the use of the framework is evident at the execution stage, it is equally applicable during business prioritization to identify product-market fit, competitive differentiation, and strategic alignment. Whom you are selling to, and their incentives and pain points should inform the desirability of the solution. Ecosystems? —?As

Framework 119

Framework Reporting Tools Technical Review Systems Review 119

UX Planet

JANUARY 24, 2024

For Senior, Lead, and Staff Levels: Depth, leadership, and innovation are your tickets. Infuse your portfolio with stories of strategic decisions and team leadership. While it’s not necessary to detail every step of your process, your portfolio should still captivate and inform. Don’t: Overloading with information.

UX 89

UX Data Visualization Feedback Software Customer Feedback 89

Gainsight

SEPTEMBER 22, 2023

For example, what truly differentiates HubSpot from Klaviyo? Technology companies, in particular, adopted these points of differentiation to gain market share. Thought Leadership Think of any well-established company. Thought leadership can help raise your company’s profile and increase brand—and product—awareness.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Userpilot

SEPTEMBER 14, 2023

Product marketing managers develop product positioning , messaging , and differentiation strategies. Irrespective of the type, all product managers must have some common key skills, like strategic thinking, leadership, and customer empathy. One of their main jobs is product positioning and differentiation from existing products.

Research Software 84

Research Software Analytic Tools Feedback Software Product Research 84

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. The strategy should also have information about the UX team, processes, and guidelines. Once you start implementing your UX strategy, keep testing and experimenting and use the insights to inform future iterations. Book the demo!

Research Software 79

Research Software Analytic Tools Feedback Software User Testing 79

Intercom, Inc.

JULY 28, 2022

Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. It’s very transparent, very collaborative, and filled with really smart, amazing people.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

The Product Coalition

FEBRUARY 27, 2021

At Miro, we hold weekly product alignment meetings where teams present their problem framing, solution framing or post-launch recap stages of PADs to be challenged, receive feedback, exchange knowledge and ensure buy-in from the leadership team. Every product alignment meeting at Miro includes 10+ PMs, product leadership team and the CEO?—?Yes,

Product Research 153

Product Research User Testing Customer Feedback Product Management 153

Userpilot

MAY 8, 2024

Cultivate a customer-centric culture from leadership down. Additionally, by effectively meeting customer needs, companies can differentiate themselves in a competitive market, enhance their brand reputation, and ultimately increase revenue. So make sure your users can get the information and help they need right away.

Data Visualization 88

Data Visualization User Testing Customer Feedback Analytic Tools 88

Intercom, Inc.

JANUARY 24, 2023

The Intercom Messenger before reinvention Product We had compelling ideas for powerful new features, but our information architecture and card-based navigation were not set up to house them. Market All business messengers had become homogenised, we needed to differentiate. This deck helped leadership understand and buy into the work.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Userpilot

MAY 1, 2024

Differentiating your product – Lenny shares 7 ways companies can differentiate their products, including focusing on affordability, product quality, niche markets , and more. Identify their challenges, features that spark their interest, and solutions that can be rapidly tested.

Feedback Software 75

Feedback Software Analytic Tools User Testing Customer Feedback 75

Intercom, Inc.

OCTOBER 14, 2019

The old world: one-way flow of information from seller to buyer. In past versions of the buyer-seller relationship, salespeople largely controlled the flow of information. As a sales professional, I understand how this information disparity benefits salespeople by increasing their control and leverage in a deal.

Research Software 162

Research Software Software Review Customer Experience Differentiation 162

Usersnap

NOVEMBER 10, 2023

In his book “Start with Why” , Simon Sinek boldly claims that the ‘Why’ behind your actions matters more than the ‘What’ This principle isn’t limited to leadership or personal motivation; it extends to every facet of the business, including product roadmaps.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

Userpilot

SEPTEMBER 14, 2023

Both teams need to work closely with other teams and stakeholders to ensure everybody has the information they need to do the work. Their collaboration ensures that the product value is effectively communicated to the target audience, resonates with customers, and differentiates the product in the market. What is product management?

Product Research 78

Product Research User Testing Research Software Feedback Software 78

Intercom, Inc.

JUNE 3, 2021

It may take a bit of a leap of faith to invest in a differentiation strategy that won’t immediately translate into ROI, especially in a pandemic, but you can’t sacrifice innovation and sustainability for short-term revenue. The general gist of that is you need to be both differentiated to be attractive to buy in the first place.

Strategy 228

Strategy Feedback Software Research Software Software Review 228

ProductPlan

AUGUST 10, 2023

It’s not sexy and won’t land the leadership team any TED Talks. Once an idea gets rejected, put in the backlog, or slotted into a roadmap, whoever suggested it should be informed so they know their idea was taken seriously and followed up on. However, they don’t fundamentally shake things up much.

Reporting Tools 94

Reporting Tools Feedback Software Product Research User Testing 94

Intercom, Inc.

JUNE 8, 2021

Download your copy of the thought leadership paper now. In a crowded marketplace, 32% of respondents say that being able to scale their support has given them increased differentiation or advantage relative to competitors. For Jean-Bernard Baptiste, a Senior Manager of Customer Support at HubSpot , this makes sense. Customers want it.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

Mixpanel

APRIL 27, 2020

Neil Rahilly, Mixpanel’s VP of Product and Design, walks us through how product management leadership priorities change as you move from startup through scale up and all the way to enterprise. That’s an invaluable source of information. Startup: Set ruthless priorities.

User Testing 89

User Testing Customer Feedback Differentiation Startups 89

Intercom, Inc.

FEBRUARY 5, 2019

Establish clear, differentiated roles on your sales team. Establish clear, differentiated roles on your sales team. They had information that you needed, and the best reps were very skilled at withholding that information in exchange for the information they wanted from you – who’s the decision maker?

Outbound 177

Outbound Strategy Inbound Customer Experience 177

The Product Coalition

MARCH 24, 2021

As Kim Garst states in her quote, the fundamental principle to win first reference customers in the mainstream market is to target a specific niche market as your point of attack and focus all your resources on achieving the dominant leadership position in that segment as quickly as possible. Marketing Success Through Differentiation?—?of

User Testing 129

User Testing Research Software User Friction Customer Experience 129

ProductPlan

JUNE 5, 2020

The Product Executive Certificate is geared toward senior-level professionals with experience in a product leadership role. It explores product leadership fundamentals and managing growth, among other takeaways. Details on financing, course material, and other helpful information can be found here.

Certifications 95

Certifications Customer Experience Artificial Inteligence Product Management 95

Amplitude

MARCH 11, 2020

I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management. Then they solicit feedback from internal stakeholders to inform planning.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

Mind the Product

SEPTEMBER 14, 2018

To innovate effectively, you have to be able to differentiate between the known and unknown problems you are trying to solve, and adjust your operations accordingly. This research will derive insights that not only helps you to understand how to incrementally improve your current product, but also inform your h2 and h3 innovations.

Customer Experience 166

Customer Experience User Testing Customer Feedback Product Research 166

The Product Coalition

DECEMBER 8, 2020

Porter differentiates between merely running in the same direction, s imple consistency, and working together to create synergy effects, reinforcement. But they do not stop there, the website data is shared with stores, tailored by location, to provide preference information from the website to inform the store design.

Analytic Tools 102

Analytic Tools Research Software Customer Experience Systems Review 102

Modus Create

MAY 28, 2024

Last October, the White House issued Executive Order 14110 to establish new standards for AI safety and security , and earlier this year, the National Institute for Standards and Technology (NIST) announced members of the US AI Safety Institute’s (AISA) executive leadership team.

Reporting Tools 64

Reporting Tools Data Visualization Research Software Weak Development Team 64

Bain Public

AUGUST 22, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Measure the impact of the released features output through data.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Intercom, Inc.

JULY 21, 2022

But for those who aren’t inclined to jump into those waters and try to convince their coworkers that there’s a new way to work, we need to do a little bit more in terms of holding their hand, showing them the value, and giving them more information. “Great leadership hinges on some sense of predictability. And that really helps.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Bain Public

NOVEMBER 29, 2020

Related read: Introducing the Bain Public SOAP™ Product Leadership Framework: A Practical Definition. The goal with Metro Media is to use geo-data and their hyper-local content coverage in combination with urban mobility as a differentiating factor from competitors. For more information, visit bainpublic.com or call 514–442–8487.

Transportation 52

Transportation Feedback Software Customer Experience Leadership 52

The Product Guy

DECEMBER 6, 2018

After every discussion with customers, sales, service, leadership and my colleagues, I was left with a laundry list of problems that needed my attention. For example, in one of the features, engineering leadership wanted me to cut down on the scope to accommodate the ask within the expected timeline.

Reporting Tools 140

Reporting Tools Customer Experience Product Management Product Manager 140

Product Warrior

DECEMBER 7, 2022

These informative years in my first product leader role taught me the importance of two key lessons I have used throughout my career, including CPO roles supporting multiple 9-figure acquisitions. Done well, you will align leadership and empower product teams leading to market differentiation and growth.

Weak Development Team 52

Weak Development Team Product Strategy Strategy Feedback Software 52

Gainsight

JULY 11, 2023

As the technology market enters a new era, Customer Success (CS) has become a critical differentiator for businesses. Generative AI can ingest, interpret, and then surface the content users need most to guide them to the right information—at the right time in their journey. The benefits of AI are felt at the CSM level, as well.

Analytic Tools 40

Analytic Tools Reporting Tools Data Visualization Generative AI 40