Ronke PM

MAY 8, 2024

Table of Contents What does culture-driven leadership mean? The importance of culture-driven leadership in product management. Influential product leaders manage their teams with well-being in mind, necessitating culture-driven leadership. What does culture-driven leadership mean? Final thoughts.

Leadership 94

Leadership Reporting Tools Product Management Product Manager 94

Mind the Product

MARCH 20, 2020

Melissa begins by describing how there are over 11,000 open Head of Product positions available in the EU today – one of which could be yours. How can you position yourself well now for a future as a product leader, and, once you get the job, what do you do? Then challenge yourself by asking how you can build on that story.

User Testing 253

User Testing Product Research Customer Feedback Customer Experience 253

The Product Coalition

MARCH 18, 2022

You could have more competition, and the core value prop is not differentiated enough. They return your phone calls, buy more licenses, leave positive reviews, etc. A 10%+ churn signifies you have serious leadership, cultural, or operational issues. Perhaps the sales team isn’t trained adequately. They’re also voluntary.

Customer Experience 205

Customer Experience User Testing Customer Feedback Onboarding KPIs 205

The Product Guy

SEPTEMBER 27, 2016

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James Alexander Founder and Head of Product, Vizibility.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Product Management University

FEBRUARY 12, 2024

Be a Positive Person That Salespeople Love To Work With There’s a lot to unpack here, but DO NOT interpret this as “do whatever sales asks.” It’s more about demonstrating stronger leadership. That credibility is often what differentiates you in the end. The Most Basic Rule of Product Positioning 3.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

The Product Coalition

MARCH 23, 2022

With the actual definition of management as processing facts in differentiation to leadership, the emotional side and the caring for products and the team seams to fall short. Is management even the right word, or is it more kind of a Product Leadership? Also this is not what most Product Managers do!

Product Management 155

Product Management Product Manager Differentiation Management 155

The Product Guy

OCTOBER 25, 2016

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James Alexander Founder and Head of Product, Vizibility.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

People-First Product Leadership

FEBRUARY 4, 2025

communications skills in a tech PM role) became a differentiator, allowing me to approach problems from fresh angles. Pivot 3: Product Manager to AI-Integrated Leadership Coach AI Integration Strategies: Personalized AI-Powered Assessments : Advise Wizly on data twins to attract and retain participants as well as clients.

Data Visualization 52

Data Visualization Reporting Tools Research Software Technical Advisors 52

People-First Product Leadership

OCTOBER 22, 2024

They’ve learned to be adaptable, embrace community, and promote positive coping strategies. Share People-First Leadership How Leaders Should be Thinking About TQ As Scott Belsky describes it, we’re now in a time of “ scaling without growing.” People-First Leadership is a reader-supported publication.

Technical Review 59

Technical Review Data Visualization User Testing Customer Feedback 59

Sachin Rekhi

APRIL 12, 2020

The most successful businesses realize this and work hard to continually protect their strategic position. Hamilton narrowly defines a successful strategy as creating a route to persistent differential returns for your business. Counter-positioning. But I found the Netflix example to be a more interesting one. Switching costs.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Product Management University

AUGUST 21, 2023

Without that leadership, products can and will flounder at every turn. Let’s say your target customers are investing strategically in their technical support area as a way to differentiate in an otherwise commodity market. Like players at each position on any sports team, every product has a role. Here’s an example.

Product Management 246

Product Management Product Manager White Paper Vision 246

Intercom, Inc.

JULY 28, 2022

Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. Sanj: Well, it’s a pretty long one.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

Intercom, Inc.

JUNE 8, 2021

Download your copy of the thought leadership paper now. and collect positive reviews from our customers,” says Vlada Masevich, Head of Customer Success at Survicate. Conversational support positively impacts your whole business. Enhanced customer satisfaction (58%).

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

BrainMates

JUNE 22, 2025

The Growth Stage of the Product Lifecycle (Part 3) By Jana Paulech At a Glance The growth stage of the product lifecycle begins after achieving product-market fit, requiring sustained exponential growth and a strong, evolving value proposition and positioning to capture and expand the target market.

User Testing 52

User Testing Weak Development Team User Friction Product Research 52

Intercom, Inc.

JULY 25, 2019

Or is it like, “Hey, if this is a consistent pattern then we need to make sure no one ever repeats, we’ll have a principle about the positive behavior that we want.” It’s the predictability of the leadership team, it’s the predictability of you, of me. .” Is there a principle to be found in that? Paul: Basically, yeah.

Research Software 209

Research Software Feedback Software Product Research User Testing 209

Userpilot

AUGUST 8, 2024

They include the differentiation , quality, cost , focus, service, pioneer, niche, challenger, equivalence, requests-based , and upselling strategies. This is also the time to define your product’s positioning and unique value proposition (UVP). For example, Userpilot differentiates itself through its comprehensive feature suite.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

The Product Guy

APRIL 4, 2017

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James Alexander Founder and Head of Product, Vizibility.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

Product Management University

JANUARY 23, 2017

Product marketing’s top focus is helping salespeople understand their target customers as well as those customers understand themselves, and then positioning product solutions accordingly. It has to be a credible person that your salesforce respects and looks to for guidance and leadership in tough situations. No need to duplicate.

B2B 133

B2B Product Marketing Marketing Healthcare 133

Product Innovation Educators

OCTOBER 9, 2017

A competency on the path from product manager to product master is leadership. At the core of leadership is influence. Some think of leadership in terms of how many people report to the leader, but that’s not always true. Product managers are positioned to move into leadership roles.

Product Management 121

Product Management Product Manager Leadership Management 121

Product Innovation Educators

SEPTEMBER 6, 2021

What product managers need to know about positioning products to create value. Product strategy is about orienting the company toward the problems you’ll solve and how solving those problems for customers will positively impact the business. [4:07] Dan is the founder of ? 10:07] Where do we start with market segmentation?

Marketing 156

Marketing User Testing Research Software Product Research 156

The Product Guy

JANUARY 5, 2017

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James Alexander Founder and Head of Product, Vizibility.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

The Product Coalition

MARCH 24, 2021

As Kim Garst states in her quote, the fundamental principle to win first reference customers in the mainstream market is to target a specific niche market as your point of attack and focus all your resources on achieving the dominant leadership position in that segment as quickly as possible. Sources: (1) Levitt, Theodore. of Anything.

User Testing 158

User Testing Research Software User Friction Customer Experience 158

BrainMates

MAY 26, 2025

Step 4: Summarise Competitor Strategy and Positioning Once youve gathered your data, organise it into a simple comparison table. This can help highlight potential whitespace or opportunities to differentiate. Compare this analysis to your product strategy and positioning. Ask yourself: What story is emerging?

Data Visualization 40

Data Visualization Customer Feedback Product Management Product Manager 40

Sachin Rekhi

FEBRUARY 16, 2020

I find that a product walkthrough is often needed when you are trying to make the case to leadership to green-light a new venture based on the strength of your vision for it. OKRs are also important as the way you communicate your team's priorities, progress, and milestones to senior leadership and the executive team.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Intercom, Inc.

JANUARY 20, 2022

If you’re short on time, here are a few quick takeaways: A company’s differentiator, or the reason their customers choose them over others, only lasts as long as their ability to improve faster than others can copy. I think the two-way vulnerability and the transparency led to a symbiotic positivity and better ways of working.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Intercom, Inc.

DECEMBER 4, 2019

You are then happy to lose ground on certain aspects of the product while you develop a defensible position in the market. Obviously the first step to make all of this work is in defining a clear and differentiated value proposition that resonates with a segment of the market. 2 First-mover disadvantage. Navigating the pitfalls.

Branding 209

Branding Weak Development Team Technical Review Airlines 209

Tyner Blain

MARCH 2, 2025

Leadership tells us the big projects they’ve decided to do, it’s up to us to elaborate and execute.” The Alpha company shares information which positions the Alpha widget as being better than both the Zeta and Beta. Does positioning the Alpha widget against the Zeta widget help sales or hinder them?

Customer Experience 64

Customer Experience Weak Development Team User Testing Definition 64

Userpilot

FEBRUARY 24, 2025

A person without a formal leadership title. As one of the newest entrants in the Connected TV advertising space thats rapidly growing, they seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services. A person comfortable with data operations for ML AI projects.

Analytic Tools 52

Analytic Tools Data Visualization Technical Advisors User Testing 52

The Product Coalition

FEBRUARY 25, 2024

The rise of rival streaming services, such as Amazon Prime Video and Disney+, posed significant challenges, forcing Netflix to continually innovate and differentiate itself to maintain its competitive edge.

Analytic Tools 142

Analytic Tools Entertainment Customer Experience Data Visualization 142

Product Innovation Educators

MARCH 21, 2022

We managed it out of one giant spreadsheet about target persona, messaging, positioning, etc. Spend the first tier planning as a team, setting objectives, thinking about the target audience, talking to users, and figuring out messaging and positioning channels. Determine how to position your products to differentiate from competitors.

User Testing 156

User Testing Marketing Strategy Customer Experience 156

The Product Coalition

FEBRUARY 1, 2021

The Snitch, the Whip, the Bookkeeper, the Six Sigma Black Belt™ Like a job ad for a Scrum Master position, the equivalent for the Product Owner position also reveals excellent insight into an organization’s progress on becoming agile. This certainly avoids promoting the wrong description to prospective candidates.

Customer Experience 167

Customer Experience Advertising Technical Review Agile 167

Product Management University

DECEMBER 17, 2020

Transform product marketing from a tactical sales support function to a strategic leadership function. Shorter sales cycles and competitive differentiation. Fence the salesforce into your most lucrative markets and see an instant uptick in sales.

Magazine 130

Magazine B2B Product Management Product Manager 130

Userpilot

JULY 29, 2024

Identify direct and indirect competitors via market research to better position your product. SWOT analysis summarizes strengths, weaknesses, opportunities, and threats to provide insights for strategic recommendations to enhance competitive position. You can use surveys, interviews, or focus groups with customers. SWOT analysis.

Data Visualization 111

Data Visualization Research Software Reporting Tools Feedback Software 111

Userpilot

AUGUST 14, 2024

Product Drive Categories This year’s Summit Drive features talks in four categories : product management and leadership, product growth, product marketing, and AI & product management. It involves processes like market and customer research to understand customer needs, product differentiation and messaging , and marketing campaigns.

Data Visualization 105

Data Visualization Customer Feedback Analytic Tools Research Software 105

The Product Guy

MAY 15, 2017

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James Alexander Founder and Head of Product, Vizibility.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

The Product Guy

FEBRUARY 18, 2017

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James Alexander Founder and Head of Product, Vizibility.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

Mind the Product

APRIL 12, 2017

Senior/director integration positions are usually expected to own a product roadmap strategy. If they are not senior/director positions, then the product manager is usually tasked with the efficiency, quality, and speed to market of the integration. Q: How should startups position integration planning to maximise growth and retention?

Reporting Tools 163

Reporting Tools Feedback Software User Testing Customer Experience 163