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TEI 325: 5 tools to create alignment, communicate better and build trust – with Stefano Mastrogiacomo, PhD

Product Innovation Educators

How product managers can get their teams on the same page. This podcast is getting a new name—Product Masters Now. The name officially changes in a few weeks, but I want you to know it is coming. The logo will look the same—just the name is changing. . The logo will look the same—just the name is changing. .

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Everything You Need to Know about Product Portfolio Strategy

Roman Pichler

2] Figure 2: A Sample Product Portfolio Strategy If you are familiar with my work on product strategy , you’ll recognise the structure I’ve used in Figure 2: It is based on the Product Vision Board —the tool I’ve developed to capture a product vision and a product strategy. What’s more, it might cause poor alignment and weak buy-in.

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Common Product Vision Board Mistakes

Roman Pichler

If you are new to the product vision board, then you may might to read the article “ The Product Vision Board ” or watch the video “ Introduction to the Product Vision Board “ You may also want to download the vision board template to try it out for yourself. Vision Captures Product Idea or Business Objective.

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10 Tips for Creating an Agile Product Roadmap

Roman Pichler

To help you develop your agile product roadmap, I have created a goal-oriented roadmap template called the GO Product Roadmap. It is built on the idea that goals are more important than features, and it consists of five elements: date, name, goal, features, and metrics, as the picture below shows. 2 Do the Necessary Prep Work.

Roadmap 368
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Maximising Stakeholder Buy-in to Product Strategy and Product Roadmap

Roman Pichler

It can be hard to reach the required level of buy-in without using design-by-committee , brokering a weak compromise, and agreeing on the smallest common denominator—which is hardly the foundation of a successful product. This approach makes it easier to reach unanimity and consent without making weak compromises.

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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

People downloaded a record 204 billion of them from the Google and Apple app stores in 2019. Text introduces us to each app, starting with its name, and text guides us to how apps work and what value they provide, from instructions and inputs to settings and disclaimers. Mobile apps dominate our digital experiences.

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30 Steps to Mobile App Launch

Alchemer Mobile

As they wait for the downloads to come, they realize—all too late—the fallacy of this assumption. According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. The bad news? You don’t need a big budget or a dedicated marketing team to market your app.