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The Value Assessment Framework (Part 2)

The Product Coalition

Here is a simple framework to help you understand what they need, and more importantly — where are your current gaps. If you are in B2B, the profile is most likely a market segment (company sizes, industries, etc.). Try including marketing, sales, customer success, and the CEO in the discussion.

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The Value Assessment Framework (Part 3)

The Product Coalition

The value assessment framework allows you to identify gaps in any of the value layers — definition, delivery, and perception. Alternatively, if for a specific profile none of the categories works well, it could mean that this profile isn’t fitting you or that you might be earlier in your product-market fit journey than you might have thought.

Framework 105
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The Value Assessment Framework (Part 1)

The Product Coalition

Now that you understand the three layers of value, next week I’ll share a simple framework that allows you to assess it and gain insight about your customers. Stay tuned.

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Creating Clarity in a Complex Reality

The Product Coalition

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. At work, things are much more complex.

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Leadership in Product, Connect and Explore Workshop Series.

Bain Public

Career Development Program Details: Whether you are a Founder or part of the Product, Engineering or leadership team, you need actionable strategies and impactful techniques that drive results today. This is our framework that we base all our lessons on: Your Product Mission Your Product Blueprint Your Roadmap Pillars. Course Outline.

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 2)

The Product Coalition

In part two of this summary, I am moving to talk about strategy and leadership insights. Today I will focus more on leadership and strategy. One thing Marty said in the workshop, however, made me quote this framework much more and use it when I help my customers understand where they should focus their energy.

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How to Create a Product Vision That Energizes Stakeholders

Product Management University

It’s hard to get stakeholders fist-pumping over things like… be the market leader execute the most payment transactions pay more employees than all other payroll systems combined to be the leading provider of… to make the best product in [category] If your product vision resembles any of the above, you won’t be feeling the love from any direction.

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