Alchemer Mobile
AUGUST 24, 2021
To help you navigate the landscape of mobile app marketing, here is our starting lineup of seven app marketing strategies that are proven to be effective. Engagement: This can only be defined within the context of the individual app and its mobile marketing strategy. mobile app marketing is a must. Keep iterating.
Product Innovation Educators
FEBRUARY 1, 2021
We evolved from infographics to motion graphics, interactive eBooks, and other visual media. Learn more about Killer Visual Strategies. We evolved from infographics to motion graphics, interactive eBooks, and other visual media. Action Guide: Put the information Amy shared into action now. Connect with Amy on LinkedIn.
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The Product Guy
FEBRUARY 3, 2019
For a great introduction, download Intercom’s Jobs To Be Done eBook. In hindsight, my recruiting strategy was too broad. Lesson learned: narrow your recruiting strategy so that you find customers who have explicitly completed the behavior you want to explore. This post is not an overview of the JTBD methodology.
The Product Coalition
JULY 18, 2021
Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. They have a solid business but realized that the growth potential there is limited so they pulled me in to help them redefine their vision and strategy. You see, when it comes to product strategy, there isn’t a right answer ?—?the
Advertiser: ZoomInfo
However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.
The Product Guy
AUGUST 10, 2017
Guest Post by: David Parmelee, Digital Strategy Consultant. You may buy this ebook at [link]. As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user.
The Product Coalition
JANUARY 8, 2023
A solid product strategy takes time to build. Here is the method I use for creating a product strategy that makes sense. When I talk to the startups I consult to , or with the CPO Bootcamp participants, I always say that building a solid product strategy isn’t like solving a math equation. That’s when you know you are done.
Advertiser: ZoomInfo
In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”. Level up your marketing automation.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. Download this eBook to learn how to start improving your marketing team's data!
Advertiser: ZoomInfo
In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.
Advertiser: ZoomInfo
In this eBook, see exactly how they're set to transform the way we approach sales and go-to-market (GTM) strategies. From personalized customer journeys to streamlined sales processes, the goal is to make every moment count, enhancing both efficiency and connection.
Advertiser: ZoomInfo
This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Understanding marketing strategy & performance. Here’s what’s covered: How data-driven marketing drives the customer experience. The most challenging obstacles to data-driven marketing success.
Advertiser: Revenera
Vendors large and small have been using software intelligence to understand who is using unlicensed versions of their software so they can develop data-driven strategies to identify and convert unpaid users, generating new license revenue. Download the eBook now!
Advertiser: ZoomInfo
Think about it: with outbound prospecting, requests from management, scheduled demos, and inbound calls, chaos can quickly work its way into your strategy, deeming a “speed wins” selling mentality downright ineffective. This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way.
Advertiser: ZoomInfo
In this eBook, we’ll cover a range of actionable strategies you can adopt right away, as well as key considerations facing frontline sellers and executive buying committees, all backed up with proven insights and experience. How should frontline sales professionals approach selling to the C-suite in today’s ultra-competitive market?
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