Thu.Jan 30, 2020

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Overcoming Cognitive Biases That Reduce Feature Adoption

Mind the Product

In this blog post, I’ll explore how momentum behavior, loss aversion, and the default effect can influence the adoption rates of product features and give examples of how you can address these hurdles. We humans are resistant to change, which can be an obstacle when introducing new product features to the marketplace. App developers, marketers, and designers often have to overcome psychological barriers that prevent users from changing their habits and adopting new behaviors.

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The Art of Asking Good Questions with The Language Compass

Strategyzer

A big problem that we often see out in the field is that we humans have a tendency to make a lot of assumptions.

Books 145
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Four Up-and-Coming Product Roles

ProductCraft

It’s hard to believe it now, but there was a time when product management was a little-known field. Now, top universities have product management degree programs, PM jobs are among the most sought-after, and conferences for product professionals are popping up all over the place. As product management grows and evolves, new roles are gaining. Read more » The post Four Up-and-Coming Product Roles appeared first on ProductCraft by Pendo.

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Voice of the Customer Technology Buying: Turn Fear Into Power

Alchemer Mobile

In Gartner’s November 2019 “ Accelerate Buying Decisions ” article, analysts make an important distinction: “Technology buying is typically an act of change.” No matter your business, change and investment in new Voice of the Customer (VoC) technology can be scary. In order to make the decision, enterprise teams typically answer three primary questions during their buying journey: Why should we change?

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Talk the Walk

Ask Benny

Express your thoughts and beliefs to become a better professional When people are thinking about self-branding, many times they imagine only the “external” benefits. A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. Some people are not feeling comfortable with all of the above.

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Talk the Walk

Ask Benny

Express your thoughts and beliefs to become a better professional When people are thinking about self-branding, many times they imagine only the “external” benefits. A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. Some people are not feeling comfortable with all of the above.

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Product Management Puzzle!

The Product Coalition

I launched a digital payment product called #mVisa. We went with a new vendor who developed this solution. And, immediately after the launch, Reserve Bank of India (Indian Banking Regulator) came up with a new regulatory requirement: every Indian Bank has to offer #BharatQR, a QR based card payment solution that accepts all network cards (#Visa, #Mastercard & #Rupay).

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Talk the Walk

Ask Benny

Express your thoughts and beliefs to become a better professional When people are thinking about self-branding, many times they imagine only the “external” benefits. A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. Some people are not feeling comfortable with all of the above.

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A Simple Approach to Starting Personalization

AB Tasty

Scaling up a personalization strategy can seem like a daunting task, especially when you’re starting from scratch. In fact, 63% of marketers say that data-driven personalization is the most difficult online tactic to execute. But it’s increasingly becoming the most important. Personalization impacts everything from customer acquisition, to retention, conversion rates, revenue and so on. […].

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Talk the Walk

Ask Benny

Express your thoughts and beliefs to become a better professional When people are thinking about self-branding, many times they imagine only the “external” benefits. A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. Some people are not feeling comfortable with all of the above.

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Principles of Straight-Forward Personalization

AB Tasty

At AB Tasty, we believe that the best uses of our platform will always rely on the inimitable inputs of human creativity and instinct. . This article was originally posted on AB Tasty as Principles of Straight-Forward Personalization.

Article 83
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Talk the Walk

Ask Benny

, Express your thoughts and beliefs to become a better professional When people are thinking about self-branding, many times they imagine only the “external” benefits. A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. Some people are not feeling comfortable with all of the above.

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What kind of leader do you want to be?

Pragmatic Marketing

Editor's Note: Also see Tom Noser's article, "Taking Inventory: Identify Your Leadership Strengths (and Weaknesses) for Career Success," in the Winter 2020 issue of The Pragmatic magazine. Product management is a leadership position. You have to influence others and create conditions for them to do their best work. That's leadership. To be an effective product manager, you need to decide what kind of leader you want to be.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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6 Top Elements of an Effective Employee Retention Program

TSIA

There are numerous hot topics facing the Support Services community today, many of which are keeping support executives and their leaders from having restful night’s sleep. One of these hot topics is how to retain top Support talent in an ever-increasingly competitive job market. As part of TSIA’s Support Services research and advisory practice, we’ve been tracking these trends and topics with the information through member surveys, benchmarking assessments, and feedback from t

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Miro integrations that improve productivity

Miro

Miro integrations that improve productivityBarbara MenezesMatt MulhollandBarbara and Matt are part of the Customer Experience team at Miro. They have years of experience helping teams be more productive and successful.We’ve all felt the pain of tool fatigue. When other people on your team – or your cross-functional partners – are working in different applications, you […].

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The Simple Way to Design a Standout UX Research Survey

dscout People Nerds

Surveys are one of the most reliable tools in a researcher’s toolbox. Here’s how to design one to help validate your qualitative insights.

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User Interviews Release Notes 2020

UserInterviews

Stay up to date on the latest upgrades and new features we've added to our user research platform.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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The Ultimate Guide To Marketing Roadmaps – Templates, Examples, and Marketing Roadmaps

airfocus

In this guide, we’ll explain exactly what a marketing roadmap is, why you should use one, the different types of marketing roadmap, and more.

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How Compass Digital Labs Delivers Insights Under Breakneck Deadlines

dscout People Nerds

Ideally, you have a few weeks to run your usability tests. Sometimes, you need to speed things up. .

Testing 40
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Meet the Team at Mind the Product

Mind the Product

Head to MTP Engage Manchester on February 7th and not only will you find hundreds of product managers under one roof, but also a collection of Mind the Product team members who’d love to meet you. Our Manchester conference will be the first to play host to our brand new stand – a one-stop-shop for all your Mind the Product questions. Visit us there to meet members of the team, to discuss training , content opportunities , The Product Experience podcast, Mindset , our job board and mo

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Even in agile you should use a Project Initiation Document

The Product Coalition

When you think of Project Initiation Documents, or PIDs, you think of Prince2 project management, and the need to document a variety of… Continue reading on ProductCoalition.com ».

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Carrot Vs. Stick: Making the Case for Data-Driven Software License Compliance

Revulytics

No one likes to be audited. On its own, the word “audit” implies wrongdoing or, at the least, carelessness. Opening the books particularly stings when the subject of an audit believes that every obligation has been met in good faith. An audit suggests the reviewing party sees only an act of bad faith. But for software vendors, an audit has often been the traditional path to confirm whether a customer is complying with its software license agreement.

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Product Management: How to Go from Good to Great

AB Tasty

Companies live and die by their product lines. Yes, every single corner of your company matters. But your products are your foundation. Creating and selling them is the core function of your company. Your products bring in your revenue. They drive your growth. They set the direction for all of your sales, marketing, and strategic […]. This article was originally posted on AB Tasty as Product Management: How to Go from Good to Great.

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The Business of Software // January Review

Business of Software Conference

15 Talks / 5 FAQs / The BoS Podcast. At every Business of Software Conference we record all the speakers’ presentations so that you can learn from the array of talks on offer to our attendees. We release new talks regularly right here on our blog for you to enjoy free – now and forever. We also welcome back the BoS Podcast – streaming the top BoS Talks straight to your device.

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What augmented analytics mean to UX/UI design

Imaginary Cloud - Design

In 2017, Gartner introduced the concept augmented analytics in his Augmented Analytics is the Future of Data and Analytics report. In broader terms, the concept can be defined as data preparation and presentation through the use of machine learning and natural language processing (spoken or written). In the last year, major companies in business intelligence (BI) digital solutions, such as Qlik and Tableau were already investing on it.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Explained: What’s the Deal with Deepfake?

The Product Coalition

Unless you’ve been desperately trying to ignore it to maintain your sanity, you’ve probably noticed that we’re living in what some call the ‘post-truth’ era. Fake News could probably be called the catchphrase of the late 2010s. Deepfakes are a huge part of that, and for many pose a very real threat. It’s a fascinating subject from both a technological and cultural point of view, so maybe you’ve been wanting to learn more about it.