Tue.Apr 03, 2018

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Why Product People Should Care About Business Strategy

Roman Pichler

Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. It’s distinct from the product strategy : The business strategy states how the company will be successful, whereas the product strategy describes how a product will achieve success, as the following picture illustrates.

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Podcast: How to Think Like a Product Manager

Melissa Perri

I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. The key takeaway is: it's not a linear process. Product Management involves a lot of assessing and analyzing before acting. Every project surrounding the improvement or creation of a product or feature will look different. Good Product Managers know how to evaluate where they are, then choose the right tools and processes to act.

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Pizzas, Minivans, and the Innovation Core Team

Mind the Product

We’ve all been aware of the benefits of organizing your team with a small, cross-functional core team structure since the early 1990s when Wheelwright and Clark published their seminal research in “Revolutionizing Product Development” My colleagues and I used to joke that your entire core team should be able to fit inside a minivan. Today, the principle is being popularized by companies like Amazon using the two-pizza rule – a team shouldn’t be larger than it can be fed by two

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Healthcare UX Trends – Design Challenges Worth Taking In 2018

UX Studio: Product Management

I love designing healthcare UX. The health-tech sector is among the fastest growing in the world today, making the stakes super high. With innovation happening every day, what usability challenges come with it for UXers to solve? We made a list of the top six. We at UX studio have a long history with healthcare UX. When I started here as a designer, guess what happened?

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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3 Kinds of Customer Churn and Why You Should Become Familiar With Them

Pragmatic Marketing

A cloud security vendor was losing customers, and wasn’t sure why. They came to us and requested a series of buyer interviews to try to figure out what was driving their high rate of customer churn. When we started talking to their customers, we realized that the signs of their unhappiness had been loud and clear for a while. One interviewee told us there was “no way” the company should have been surprised when they left, given the hours of phone calls on product problems.

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Why Product Leaders Should Read the Dropbox S1 Filing

Amplitude

I am always a little disappointed by S1 filings. As a VC investor, ex-engineer and product leader, I am trained to look for the secret sauce in every business – the leading indicators of future outcomes that forecast what success could look like. However, most S1 filings just present the standard wall street analyst metrics like year-over-year growth, gross margin and cost of revenue.

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How to Use Design Thinking to Build Better IoT Products

Daniel Elizalde IoT Blog

Companies are looking at the Internet of Things as inspiration to discover product opportunities. They see it as an opportunity to leap-frog the competition and significantly grow their revenues. And yet, many companies are failing and growing disillusioned. So how can Product Leaders leverage IoT to discover product opportunities that can take their company to the next […].

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Here's How Women and Startups Can Accelerate Pay Equity in Tech

First Round Review

Over two decades, Jana Rich has seen hundreds of compensation negotiations, including patterns in who wins, who loses and why. Read on to learn how startups can begin with good comp hygiene early on, and what candidates can do to be empowered and equipped to get the comp they deserve.

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Are You Data-Driven or Data-Informed?

Johanna Rothman

I delivered a webinar called Agile Metrics for Team and Product Progress last week, thanks to the nice folks at Innovation Roots. I had fun and so did many of the participants. One person gave me a new saying about metrics (at the end, during the Q&A): Are you data-driven or data-informed? It’s such a great saying. I told her I was stealing it.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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The Impact of Smart, Connected Products on Business Models

TSIA

As business models continue to shift from the traditional “make, sell, ship” mindset to ones that focus on delivering customer outcomes, the industrial equipment industry is finding it more difficult to grow profitably. In response, equipment manufacturers are beginning to employ the use of smart, connected products to collect data from equipment installed at a customer site to gain insight into unique customer needs.

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Why David Cancel Hates Roadmaps (But Uses Them With Customers)

Product Culture

David Cancel, CEO of Drift , former Chief Product Officer at HubSpot, and serial entrepreneur hates product roadmaps. He says, “Either I’m going to disappoint you by giving you exactly what we thought six months ahead of time was the best solution when it’s not, or by changing course and having lied to you.” And yet David shares roadmap info with his key customers all the time.

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Dear Strategy: 044 Understanding Unmet Customer Needs

Dear Strategy

On this week’s episode, host Bob Caporale, President of the product management and product strategy training company Sequent Learning Networks , answers the following question: Dear Strategy: “How do you align on best practices to identify unmet needs?”. Read the full blog post. Original Music by Bob Caporale. The post Dear Strategy: 044 Understanding Unmet Customer Needs appeared first on Dear Strategy Podcast.

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How live chat can warm up your cold outbound leads

Intercom, Inc.

For most sales teams, “personalizing” a cold email simply means referencing a person’s job title or company and sending them links to case studies or blog posts in the hope of generating a single click-through. The conversation typically ends after that click. As sales people we might follow up with lots of “ just checking in ” emails, but these can feel spammy, and there are minimal results to show for it.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Dear Strategy: 044 Understanding Unmet Customer Needs

Dear Strategy

Dear Strategy: “How do you align on best practices to identify unmet needs?”. This happens to be one of my favorite subjects! And I’m really glad that this question is being asked because I personally feel this is one of the most important activities that any strategist can do. . Unfortunately, customer insights aren’t always easy to gather. And even if you have the access, you may not always have the time.

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Product to Product: Melissa Perri on how to think like a product manager

Roadmunk

It’s episode two of Product to Product ‘s second season , a podcast for / by product people! Listen to the episode below: This season we continue to explore the human side of product. Up next to share her real-world, practical stories of navigating the human-related aspects of the product space is Melissa Perri , CEO and founder of Product Institute and Produx Labs.

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Why Global Product is a Misconception

The Product Coalition

Maslow’s Hierarchy theorizes fundamental human needs are universal. Many of today’s product designs are founded on commonalities of human needs. To illustrate, people need easy access to food, transport and accommodation. There are a myriad number of apps that address these needs through highly optimized peer-to-peer sharing and utilization of resources.