March, 2018

Be a Balanced Product Leader, Not a Feature Broker or Product Dictator

Roman Pichler

Feature Broker and Product Dictator. How do you best lead the stakeholders and development team as the person in charge of the product? One way to answer this question is to avoid unhelpful but common leadership styles.

Developing Your Team Purpose

Lead on Purpose

Guest post by John Izzo, PhD and Jeff Vanderwielen PhD Today’s product managers wear many hats and are required to be motivators, counsellors, mentors, and enforcers. It’s difficult to balance competing job priorities and some leaders do a great job … Continue reading → Leadership Purpose mentor motivator teamwork

Featured Product Management Consultant: Leslie Bixel

280 Group

Every few months or so, we will bring you a new interview with a featured 280 Group Consultant who discusses a number of Product Management issues.

3 Simple Steps To Make Your Customer Stories 10x Better

The Secret PM Handbook

How To Accelerate Sales With Great Storytelling. In my articles about go to market , I always mention the importance of “customer stories.”

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Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook.

Is MVP Dead?

bpma ProductHub

Is Minimum Viable Product Dead? – By Don Stoddard . Minimum Viable Product is a widely accepted concept; so why do so many people want to declare it dead? There are numerous articles now about MVP and why it no longer works.

What a Good Continuous Discovery Team Looks Like [Case Study]

Product Talk

One of my favorite parts of Mind the Product London this past fall was meeting a product manager and a designer who I had coached in the prior year. We met for afternoon tea and to my surprise they gushed about our time working together.

More Trending

How motivated leaders leave a legacy

Lead on Purpose

The most successful companies have motivated leaders that inspire motivation at all levels of the organization. They are motivated for a real purpose, not just for money or other short-term rewards. Is it possible to create an environment where great … Continue reading → Leadership Purpose accountability dedication legacy motivation passion

Women in Product Management: Tiffany Trent-Abram, VP Global Product Management at Transaction Network Services

280 Group

For our next installment of the Women in Product Management Series I interviewed Tiffany Trent-Abram, VP Global Product Management at Transaction Network Services. To read the entire series on Women in Product Management make sure to sign up for our newsletter.

3 Simple Steps To Make Your Customer Stories 10x Better

The Secret PM Handbook

How To Accelerate Sales With Great Storytelling. In my articles about go to market , I always mention the importance of “customer stories.”

Demo 212

Career Stories and Advice on Product Management and Product Marketing

bpma ProductHub

By Jennifer Gridley – Have you ever wondered how different people break into Product Management and why they stay? Would you like advice from great Product Managers on how to do the job well? Are you interested in sharing your story and advice with others? If you answered yes to any of those questions, you’ve… Career Product Management Product Marketing

The 5 Levels of Analytics Maturity

Basic dashboards used to be enough to thrill end users. But over time, modern capabilities have emerged—and bare-minimum features are no longer cutting it. How have analytics changed? And where do your BI offerings fall? Find out sophisticated ways to future-proof your application. Brought to you by Logi Analytics.

Technology Transformation – Adobe Lightroom

The Product Bistro

Introduction. One of the most challenging tasks in product management is a major architecture shift of a product.

Be Expert On Market Problems

Under10 Playbook

In product management, our primary job is to be expert on market problems. That means we must spend time with customers and non-customers so we are in a position to notice problems. If we can find problems and solve them at a profit, we’ll succeed. Problems exist. We just have to find them.

Are you a leader or a manager?

Lead on Purpose

Business owners and entrepreneurs are often asked this leader vs. manager question regarding their management style. For many, these two words are synonymous; both are important for motivating people to work towards a common goal. Each is different, yet both … Continue reading → Leadership balance management motivation

Growing up Lean: Lean Strategies for Maturing Products

Mind the Product

Building an MVP and launching a product is actually the easy part.

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

The Secrets of Highly Successful Sales People: Objection Handling

The Secret PM Handbook

How to use better stories to overcome sales objections. During the sales process, the prospect may – and usually does – mention obstacles to getting the deal done. Reasons they might not want to do the deal.

Demo 115

Breaking into PM

bpma ProductHub

Wondering how to “crack the code” for a career in Product Management? Whether you’re a newbie in the job market or transitioning from a different role, here are some tips from seasoned Product Managers. Top 10 Pieces of Product Management Career Advice – By Kimberly Berls As product managers, we all have lots of questions… Product Marketing Breaking into Product Management Product Management

The book that David Ogilvy said every marketer must read

Inside Intercom

Advertising legend David Ogilvy said nobody should have anything to do with marketing until they’ve read Scientific Advertising seven times. And when the father of advertising gives you a book recommendation like that, you sit up and take notice.

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What’s the difference between quantitative and qualitative research?

Userzoom

In my first few weeks of working for a UX testing company I was put under a rigorous training programme. Every facet of UX testing was explained to me in detail, with practical examples and demos delivered along with a reading list of all the key UX texts.

5 Early Indicators Your Embedded Analytics Will Fail

Many application teams leave embedded analytics to languish until something—an unhappy customer, plummeting revenue, a spike in customer churn—demands change. But by then, it may be too late. In this White Paper, Logi Analytics has identified 5 tell-tale signs your project is moving from “nice to have” to “needed yesterday.". Brought to you by Logi Analytics.

Every Product Needs a North Star Metric: Here’s How to Find Yours

Amplitude

An introduction to product strategy with examples of north star metrics across industries. The product north star is easily the most powerful and misunderstood product strategy framework in use today.

Three Roles of Product Marketing

Under10 Playbook

Over the years I’ve seen product management teams focused increasingly on the technical aspects of the product, serving more as development managers than product managers, and neglecting business strategy and go-to-market responsibilities.

Building Awesome Product Teams by Martin Eriksson

Mind the Product

Summary: Build better product teams by hiring smart, diverse groups of people, getting out of the way, and focusing your teams on outcomes rather than outputs. It’s not About Products, it’s About People.

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How important is it for a designer’s product manager to be on the same product team?

Spice Catalyst

It depends. Deciding depends on a clear understanding of what your customer wants to “do.” ” Historically, designers start from that point of view but don’t generally go beyond what a designer does and into the realm of what product managers are responsible for doing.

Why “Build or Buy?” Is the Wrong Question for Analytics

Every time an application team gets caught up in the “build vs buy” debate, it stalls projects and delays time to revenue. There is a third option. Partnering with an analytics development platform gives you the freedom to customize a solution without the risks and long-term costs of building your own. Learn when and why it makes sense to build, buy, or take a combined approach to embedded BI. Brought to you by Logi Analytics.

You Must Be Confident of Your Value to Win at High Prices

Pragmatic Marketing

How confident are you and your sales team that your product is worth its price? The answer to that on e question is a fantastic predictor of how much you discount your product. People that don’t believe their product is worth it have a very hard time winning at high prices.

Four psychology principles every UX designer should know

Userzoom

There’s a darn good reason why there are so many PSYCHOLOGY+UX articles floating around. User experience design has its conceptual roots in cognitive and behavioural psychology.

UX 105

UX Storyboard Creation: A Complete Guide For Beginners

UX Studio

UX storyboard creation seems like a slightly overlooked design technique. We all know the value of user interviews or personas. We agree that testing is a crucial part of product design. In contrast, people do not commonly use storyboarding, even though it can help in many situations.

UX 90

Book Review: The Startup Playbook

Under10 Playbook

Book Review: The Startup Playbook: Founder-to-Founder Advice From Two Startup Veterans by Rajat Bhargava and Will Herman. I was sent a complimentary copy of The Startup Playbook to read and review. It’s a good introduction to product thinking for both founders and product managers.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

Manage Conflict by Building Your Product EQ

Mind the Product

I introduced a concept called Product EQ when speaking about managing conflict at work at a recent ProductTank London.

Looking Back to Look Forward — Understanding Retrospectives

Clever PM

There’s a tool in the Scrum toolbelt that is so utterly critical to success yet so fundamentally misunderstood by far too many development teams, Scrum Masters, and Product Owners. I’m talking, of course, about the Sprint Retrospective. I’ve seen it time and again, teams that are able to hit all the right notes in their […]. Product Management Agile Communication Culture Do's Good PM Planning PM Scrum

Comments on “Three Rules for Making a Company Truly Great.” (Hint, It’s About Pricing.)

Pragmatic Marketing

I just read for the first time a Harvard Business Review article, “ Three Rules for Making a Company Truly Great ,” by Michael Raynor and Mumtaz Ahmed (April 2013). The rules come from a statistical analysis of thousands of companies over decades.

Putting $125M to work for you, our customers

Inside Intercom

We just raised $125M in a round led by Mary Meeker at Kleiner Perkins. Here’s what we’re going to do with it. 2018 is shaping up to be a massive year for the Intercom platform. Historically, we’ve spent proportionately way more on research and development than other software companies we track, and that won’t stop any time soon. This funding will go straight into building great new software at a pace you’ve yet to see from us. Last year, we shipped 156 new things.

5 Key Considerations for Top-Notch Product Dashboards

Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker

So you want to set your product apart with the latest analytics, but you’re not sure where to start. How do you know what your customers want? And how can you make sure that you’re solving their problems? And wait a second, is it even feasible for your team to take this on right now? Join Miles Robinson, Agile and Management Consultant, as he covers five key considerations for you to keep in mind when you’re updating your software or app to offer the latest in embedded dashboards. You’ll leave with a better understanding of where to begin on creating actionable, insightful dashboards.