August, 2017

20 Years of Product Management in 25 Minutes by Dave Wascha

Mind the Product

Dave Wascha started as a product manager 20 years ago working on Internet Explorer 4.0.

How To Fix A Product Management Mistake: Diet Pepsi

The Accidental Product Manager

Pepsi’s product managers screwed up Diet Pepsi, can they fix it? Image Credit: Mike Mozart. I think that we do need to hand it to the Pepsi product managers – at least on paper they did everything that they really should have done.

Trending Sources

Learning is the Core

Under10 Playbook

Research shows almost 50% of companies lack a formal product life cycle process. A lot of success is attributable to individual heroics in spite of the company's process (or lack of).

Books 77

How to Improve Your Experiment Design (And Build Trust in Your Product Experiments)

Product Talk

I’ve got a pet peeve to share with you. If you’ve been following along with the growth of the Lean Startup and other experimental methods, you’ve probably come across this hypothesis format: We believe [this capability]. Will result in [this outcome]. We will have confidence to proceed when [we see these measurable signals]. If you aren’t familiar with this format, you can learn more about it here.

Mixing Qualitative & Quantitative Data with Storyboarding

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Qualitative vs. Quantitative is a silly argument. Qualitative data from UXers should not compete against the quantitative data product owners need for their business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.

More Trending

So What’s Wrong With Twitter?

The Accidental Product Manager

Everything was going great at Twitter, what happened? Image Credit: Kooroshication. So here’s a question for you: do you “tweet”? By that question, of course, I mean do you use the social networking tool Twitter?

Prioritizing product ideas in a portfolio

Under10 Playbook

“People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to a hundred other good ideas.” ” Steve Jobs, co-founder of Apple. How do you determine which product fits best with your other products?

A New Focus On Product Management Opportunity

PM Hardcore

Looking through to the next stage. A long work in progress. This blog has been going for a long long time. It started as a site to share ideas and lessons I’ve learned in my career as a product manager for enterprise software products. Recently a bigger theme has started to emerge and coalesce.

Blog 57

Women in Product Management Series: Sarah Gaeta, VP and General Manager at Tivo

280 Group

As a continuation on our series of interviews with women leading product management teams, I reached out to Sarah Gaeta, currently VP and General Manager in Software and Services at Tivo.

Creating the "Right" Product Roadmap With Data

Speaker: Sunil Parekh, Head of Product Management, SimplyInsured

Data can be qualitative or quantitative, and comes from multiple sources: customer interviews, product usage & funnel analytics, company financial performance, and internal stakeholders. How do you use that data to create a product roadmap that is aligned with your organization’s business needs?

Hearing About Accounts, Listening for Segments

Mironov Consulting

In a well-run organization, each role has a single orientation; they either support individual customers or they support the market. Peter Drucker (or Steve Johnson)*.

A day in the Life of Jamie Parkins, Senior Product Manager at JustGiving

Mind the Product

Jamie Parkins is a senior product manager at JustGiving, the online fundraising platform that enables people from all round the world to raise money for their cause of choice. It has been running for 17 years and has raised in excess of £3 billion to date.

SaaS product management explained by 6 product managers

Roadmunk

The rise of the SaaS model in the product space has been swift, to say the least. So as product managers, knowing how to manage only traditional, on-premises software no longer cuts it. We chatted with six experts (i.e.

Prioritizing for Strategic Alignment

Under10 Playbook

One of the questions we tackle in roadmapping is how an idea aligns with the organization’s strategy and vision—before it hits the roadmap. The Ansoff Matrix is a great tool for determining strategic fit for new product and feature ideas.

Connecting Analytics to Strategy - Keeping Your Corporate Objective In Sight

Speaker: Tom Evans, Senior Principal Consultant and Trainer, 280 Group

Data analytics has transformed the way many product managers approach product enhancements, creating strong demand for product managers with skills and expertise in defining and analyzing product metrics to make more valuable product decisions. But there is one essential element that is often left out of the conversation, and that is strategy. How does my product decisions support the overall strategy of the business, and am I tracking the right metrics based upon that strategy?

How Are You Going to Fix Onboarding?

PM Hardcore

You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin?

The Secret to Great Product Management

280 Group

For this video we are joined by Tom Evans, a Senior Consultant and Trainer with 280 Group who has over 25 years of Product Management experience and helped develop the Optimal Product Process framework.

Product Knowledge: Asset or Liability?

High Octane Product Management

Is product knowledge more of an asset or liability for a product manager? Is product knowledge important in a product management role? Absolutely! The more important question is how much product knowledge is required to be successful? If you’re not a technical product manager, you probably don’t need as much as you think. Consider the following: Product knowledge tells you HOW a product works.

Innovation is Broken by Janice Fraser

Mind the Product

What is the point of innovation? Why do we focus so much time and effort on digital transformation, agile transformation, and innovation? Simply put it’s because large organisations need to grow – and can’t.

Agile Transitions – Managing Expectations

Clever PM

We live in a day and age where there’s a ton of information and mis-information out there about pretty much every topic imaginable, and Agile development is certainly not immune to this phenomenon. In fact, anyone who looks for help in pushing through an Agile transformation in their organization is immediately confronted with a vast […]. Product Management Agile Culture Definitions Good PM Influence Leadership Organization PM Scrum

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Choosing the Right Beta Sites

Under10 Playbook

For many vendors, the phrase “beta testing” has taken on another meaning: beta has become an early availability program for customers—and I think this is a strategic mistake. The key word in the phrase “beta testing” is not “beta,” it’s “testing.”

This Framework Gives You Product Management Super Powers

PM Hardcore

Breakthrough! The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. It put all the activities I do as a product manager into perspective. We find and validate market problems for which customers will pay for a solution.

The Birth of Customer Centric from Agriculture to Industrial to Customer Centric: New Ideas and Concepts for the Customer Centric Revolution

Spice Catalyst

The Birth of Customer Centric from Agriculture to Industrial to Customer Centric: New Ideas and Concepts for the Customer Centric Revolution.

Conducting market research–and other innovation insights for product managers Aug 25, 2017

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Tips for conducting consumer and market research for new products.

The Only Product Metric that Matters by Josh Elman

Mind the Product

As product managers we spend a lot of our time thinking about product metrics, and all companies, from startups to corporates, spend a lot of time figuring out whether their metrics are good enough.

Creating effective customer feedback loops for product teams

Roadmunk

During one of my daily peruses of the tech Twitter-sphere, I came across a tweet I feel should be plastered on the walls of every single product organization ever. Tight and continuous feedback loops with real customers is common in great products. Stop debating and start validating #Prodmgmt.

How to Differentiate Your IoT Product: Provide Insights Not Data

Tech Product Management

IoT products are known for producing large amounts of data. Some people even argue that the reason to deploy IoT products is to produce and collect all this data, that the data in itself is what provides the value. I don’t think so.

Humanize Your Data

Joe Cotellese

I’ve been playing around a lot with the app Rescue Time , it’s a really cool productivity tool that helps keep your workday focused. I’ve used it for a number of years. Today, I was taking a look at some of my stats and came across this pretty cool statistic.

A Better Approach To Demoing Can Turn Sales Around

PM Hardcore

A Sales Demo Challenge. At one of my previous companies our new logo sales – that is, new customers – were tanking. The account reps were not hitting quota on new logos. The sales engineers felt this was due to a large degree to our “story” on agile.

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TEI 137: How product managers look & sound like leaders – with Tom Henschel

Product Innovation Educators

Listen to the Interview for Product Managers and Innovators. Have you noticed leaders in your organization sound and look different from other employees?

Brian Crofts – Innovation Requires Insights

Mind the Product

Brian Crofts , VP of Product at Pendo, believes uncovering and understanding client pain points allows him to build products that truly resonate. Brian joined Pendo from Namely, and formerly from Intuit, where he started his career in finance before finding his passion for product. He worked on new businesses for TurboTax and later led global expansion for QuickBooks, Intuit’s suite of accounting and payroll SaaS solutions for small businesses with 1.5M users.

Understanding Scrum

280 Group

Let’s start with a birds-eye-view of understanding Scrum. We’ll define the main phases of a Scrum project framework and explore each of these in detail later.

Design tips to make your roadmap boardroom-ready

Roadmunk

A roadmap should—and this is going to sound banal—be pretty. Roadmaps are communication tools. We’ve said before that a roadmap isn’t just for you. They’re created and presented to get all stakeholders, executives and your entire team aligned on one strategy.

What Is Software License Overuse?

Revulytics

Software license overuse - also known as “unlicensed software” - occurs when the use of software exceeds the terms under which it is licensed, and presents a different set of challenges to software producers and their compliance programs than its close cousin, software piracy. First, overuse occurs within existing customer environments, so there is often sensitivity around compromising that relationship. Second, additional factors must be considered before a determination of overuse can be made.