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What’s product differentiation? What are its benefits? What differentiation strategies can a product manager use to make the product stand out in a saturated market? These are just some of the questions we’re answering in the article! If you’d like to learn more, grab a beverage of your choice, find a comfy seat, and let’s jump in!
Warning! ? I don’t mean to confuse you… but maybe I do ??. I want to ask you, is your product really “the product?”. I don’t mean “is your product the right product?”. Nah that’s a topic for another day. “Is this playing?” This was exactly my facial expression when I stumbled on this video. It’s exactly week 1 of Digital Product Management: Modern Fundamentals a product management course by Alex Cowan of the University of Virginia.
In this keynote session at #mtpcon SF+Americas 2022, Dan Olsen, author of The Lean Product Playbook shares the importance versus satisfaction framework, and demonstrates how spending time understanding problems, rather than offering solutions, results in better products. [.] Read more » The post Prioritising customer needs with Dan Olsen appeared first on Mind the Product.
Data tell a story in customer success. . When interpreted and presented correctly, they reveal what you are doing right or wrong and where you need to improve. They can even tell you when a customer is optimally ready for expansions, upsells, and cross-sells. Data provides the trigger for your Customer Success organization to execute on those opportunity.
Speaker: Dylan Secrest, Founder of Alamo Innovation and Construction Digital Transformation Consultant
Construction payment workflows are notoriously complex when you consider juggling multiple stakeholders, compliance requirements, and evolving project scopes. Delays in approvals or misaligned data between budgets, lien waivers, and pay applications can grind progress to a halt. The good news? It doesn't have to be this way! Join expert Dylan Secrest to discover how leading contractors are turning payment chaos into clarity using digital workflows, integrated systems, and automation strategies.
As product leaders, we need to make so many decisions. Moreover, these decisions are hardly ever straightforward or simple. Here are a few techniques to help you decide nonetheless. Photo by George Becker on Pexels When I first chatted with Arik, the person who was about to become my husband less than 2 years later, he felt I was interviewing him for a job.
The key to understanding your customers is behavior analytics. By collecting data on your customers, you can more easily plot the path your product needs to take and can ensure success by building greater demand for your product launch. Here's how you can master this skill to aid your product path. [.] Read more » The post How behavior analytics can help with your product path appeared first on Mind the Product.
The key to understanding your customers is behavior analytics. By collecting data on your customers, you can more easily plot the path your product needs to take and can ensure success by building greater demand for your product launch. Here's how you can master this skill to aid your product path. [.] Read more » The post How behavior analytics can help with your product path appeared first on Mind the Product.
Listen to the audio version of this article: [link] Download file | Play in new window | Duration: 10:10 | Recorded on September 13, 2022. The Model. An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing.
Three levers to create products customers love. I start episodes by saying, “ I’m so glad to be part of your journey towards product mastery so you can better develop products customers love.” Today I want to dig into that journey in detail. As a listener of this podcast, your journey in some way involves developing and managing products.
Underinvesting in software testing costs more than you think, and now you can prove it. This guide helps you quantify hidden costs like developer time, support overhead, tech debt, and lost revenue. Use the companion calculator to model your own data, and present your findings with a ready-to-edit presentation template. Whether you're making the case to leadership or validating outsourcing, this toolkit gives you the numbers and tools you need.
How do you make sure that your SaaS business lasts through recessions? The answer is product adoption. Let’s explore why and how product adoption can help you.
This week on our Learnings from London series, we go back to #mtpcon London 2017 to this illuminating talk by Teresa Torres. She shares a visual aid to help you focus your team’s energies and improve critical thinking. [.] Read more » The post Learnings from London: Critical thinking for product teams by Teresa Torres appeared first on Mind the Product.
An Empowered Product Team’s Pledge To Customers As a company moves from sales-driven feature teams to empowered product teams, there are some fairly significant changes to how the product teams need to interact with customers. Most of those changes are not directly visible to the customers, as they involve how product teams do their daily. The post Pledge To Customers appeared first on Silicon Valley Product Group.
Calculating the return on investment (ROI) of improvements to retention can seem like a daunting or complex task. But, finding a simple way to articulate your ROI will make it easier for your team and management to understand, and will ultimately drive a better decision about the value of the improvements. The following formula is useful for determining whether to invest in a major new initiative, as well as giving you an outline of how much you can afford to invest.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Most managers I see feel a ton of pressure for delivery. The managers need to “deliver” more projects, products, and features. That pressure rolls down to the teams. Too often, the team hears, “Can you just do a little more?” That often leads to the so-called “quiet quitting” problem. The problem isn't quiet quitting.
In this Sunday Rewind, Edward Scorcher, Chief Operating Officer of Agility in Mind delves into his favourite tips for negotiating with your stakeholders. [.] Read more » The post SUNDAY REWIND: Top tips for negotiating with stakeholders appeared first on Mind the Product.
A slight raise of the eyebrow, folded arms, an inviting smile – face-to-face conversations are a lot more than a simple exchange of words. When people talk, the majority of what is being communicated isn’t in the words we use, but rather in non-verbal cues like body language, gestures, and tone of voice that help us clarify the intention of the speaker and give us a bit more context into the conversation.
As Product Managers, we make decisions every day. It’s the core of our job. We have many mental models, frameworks, processes, and tools to help us make better decisions, but in the end, no matter which technique we choose to use to make these decisions, what is fundamental are two things: 1. How we better understand our objective, and 2. Our context and how we communicate these decisions.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical
What better way to wrap up the summer than with some exciting news and a round of thanks to our loyal users? The Nulab team is honored to announce that Software Advice recognized Backlog as a Top Kanban Tool in its 2022 Frontrunners report. Software Advice, a Gartner company, is a leading provider of advisory research for businesses navigating their software-buying journey.
It can be tough, even at the best of times, to remain engaged at work – to find a community of people to share with and learn from. Emily Webber’s seen this in action and has started (and nurtured) successful communities both at work and at home. In this rerun podcast episode, she joined Lily and Randy to go deeper into how to build great communities with remote teams. [.
Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. The benefits of a customer-focused company are enormous: higher retention rates , increased word of mouth, more customer loyalty, etc. Read on to learn more.
Cloud eCommerce refers to the remote network practice of servers to use applications, store, and process data via the Internet. Let’s explore the technology. Have you switched to shopping for groceries and other suppliers on your mobile devices? Online shopping has transformed brick-and-mortar stores for various reasons. This shift in consumer shopping behavior has created opportunities for retailers to build their online platforms to drive sales and growth. eCommerce will benefit from cloud com
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Since writing Indistractable, I’m often asked what tools and apps I personally use to get the most out of my day. But after years of research into the psychology of productivity, focus, and the causes of distraction, I’ve learned that there is no one magic tool. Rather, the best tool is the one you’ll actually use,which is why I only rely on just a few to be at my best.
Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value. Want to learn how to collect and act on customer intelligence data?
Smart entrepreneurs running a thriving business understand there’s perpetually a lot they will do to form that business to grow. A technique of taking things to the following level is by finding an alternate stream of financial gain. Affiliate marketing is a method by wherever publishers earn a commission by promoting a product or service created by another merchant or publicist.
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