Sat.May 05, 2018 - Fri.May 11, 2018

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Confused Buyers Don’t Buy—Or Do They?

Pragmatic Marketing

An important rule I teach in the Price course is that confused buyers don’t buy. If you have a complex price list, then this is your buyer’s experience. He has a 30-minute break betwee n meetings and picks up your price list to figure out what the company needs. He spends the entire time trying to determine which parts go with which other parts, what options he needs and why one option is better or more expensive than another option.

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It is time to talk about Product Leadership

The Product Coalition

It has been a while since the term Product Leadership has gained widespread adoption in blogs, articles and even books. It represents the intersection between Product Management and Leadership; which, in my point of view, have a lot to do with each other. Product Leadership also means a new way of responding to our organisations challenges, much more suited to the digital and transforming era that we live in.

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Competency Management In 5 Steps: Make Your Own Product Skills Map

UX Studio

Product designers are experts with a very diverse toolkit. Competency maps help assess a designer or researcher’s unique combination of capabilities, to find out where they are and where they are going. Good team competency management is key for high-quality work, so, we recently mapped the whole team. In this article, we present a step-by-step guide on how to do it yourself.

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From hi to buy: 6 live chat etiquette tips for sales teams

Intercom, Inc.

Adding live chat to your funnel is a great way of generating more sales and targeting specific leads in a more effective way, ensuring the best experience possible for all involved. When it comes to conversing with leads over live chat, it is a very different experience compared to talking in person or even on the phone. No wonder many reps are daunted by the thought of putting live chat on their website.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Customer Love Summit Speaker Series: Katie van Zyl, Director of Product Management at GoDaddy

Alchemer Mobile

Our second annual Customer Love Summit will take place on July 18th, 2018, and registration is now open. Reserve your spot now! If you’re a leader in mobile customer experience, you won’t want to miss out on this year’s premier, intimate mobile event of the summer. Whether you’re in product, marketing, engineering, or other, our world-class speaker lineup will have something for everyone working to make the mobile world a friendlier, more impactful place for all.

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Our 6 Must Reads For Creating and Accelerating Trust on Teams

First Round Review

Trust is intangible, but foundational to nearly every part of company-building. We've assembled our top posts from leaders who have gotten particularly tactical with fostering trust on their teams.

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When messaging becomes more than just chat: which apps should I use?

Intercom, Inc.

With our redesigned Messenger , businesses can do so much more than chat. The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. From what was once an interface solely designed for conversation, the Messenger becomes a front desk for your website or app— surfacing a collection of apps that drive outcomes.

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Future of Product Management Process

The Product Guy

Product process has evolved tremendously over the past decade. Check out where product management expert, Alisa Warshawski, sees process evolving in the future. There are many paths to becoming a product manager. Which path is right for you and what steps you should take are discussed by product expert, Jordan Bergtraum.

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How to Build new Products in Digital Media by Ana Jakimovska

Mind the Product

Ana Jakimovska has carved out a career in media, working at just about every leading broadcaster in the UK. In this ProductTank London talk she focuses on the importance of knowing your industry and keeping an eye on the wider competition when starting from scratch. The broadcast industry has been hugely disrupted with the rise of Netflix, YouTube and others who are creating incredibly usable products.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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How Industrial IoT is Reshaping the Energy Sector

Daniel Elizalde IoT Blog

In this episode of IoT Product Leadership, we explore how Industrial IoT is reshaping the energy sector in a conversation with Susan Peterson-Sturm, Digital Lead of Power Generation and Water in the Industrial Automation Division of ABB. We also discuss the role Industrial IoT vendors play in supporting the security journey of their customers, as […].

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How to Be a More Agile Product Manager

Clever PM

Due to the unique role that Product Managers play in most organizations, we’re often capable of being the strongest influences on the overall culture of the product development organization and of the company in general. And while there are many companies out there who are truly only interested in giving lip service to the concept […].

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Sukoon Active & Breaking Into Product Management!

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed Breaking Into Product Management and debated Featured Product, Sukoon Active … And, also, thank you to our awesome sponsors who make everything possible… .

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How a Release Burn-up can do Some of Your Stakeholder Management

Mind the Product

Do you ever get tired of being asked, “when will it be ready?” Are you always hesitant to commit to a deadline so you can avoid being accused of being “late” when you don’t hit it? Because let’s face it, when you start to build a piece of software or a big feature you can’t easily decompose, you can never really say with any certainty how long it will take.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Pragmatic Marketing Framework Update

Pragmatic Marketing

Our courses are constantly evolving, a reflection of what we have learned teaching thousands of companies for 25 years. The most recent evolution involves the Pragmatic Marketing Framework. We’ve revised 14 boxes on the right side of the framework to more accurately reflect the current realities of marketing products and connecting with buyers.

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Our 6 Must Reads For Creating and Accelerating Trust on Teams

First Round Review

Trust is intangible, but foundational to nearly every part of company-building. We've assembled our top posts from leaders who have gotten particularly tactical with fostering trust on their teams.

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Stop Acting Like a Product Manager … Be One!

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Transformation through design thinking: inside BCG Digital Ventures, Europe’s leading startup builder

Miro

Transformation through design thinking: inside BCG Digital Ventures, Europe’s leading startup builder Here at RealtimeBoard, we are passionate about helping other companies be more productive and streamline their product development. We also try to follow them closely on their way to success and share their insights with our readers. Today, we are excited to publish […].

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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RACI is dead

The Product Coalition

RACI matrix is dead because it doesn’t help in modern product development and doesn’t reflect the realities of how software is built nowadays. If you rely on a RACI matrix, this probably indicates some serious issues within organisation of your software product team. Let me break it down. Responsible Those who do the work to achieve the task. There is typically one role with a participation type of Responsible, although others can be delegated to assist in the work required.

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Create User Personas That Stick

Amplitude

Let’s face it, user personas have gotten a bad rap over the years. Countless companies spend time and money investing in building a set of personas, but end up with nothing more than posters in a hallway ignored by most of the organization. As a result, many modern product teams have decided to abandon personas altogether and adopt practices like user scenarios, user stories, or the “Jobs to be Done” framework instead.

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Announcement: Next Product Management Batch Starts June 2nd (Online Course)

NextBigWhat

Ladies and Gentlemen We are happy to announce that the next batch of Product Management course starts June 2nd. Spread over 8 weeks, the course is taught by 15+ brilliant product minds ! This is the most comprehensive and practical course which brings a foundational approach to Product Management. What will you learn? You will […]. The post Announcement: Next Product Management Batch Starts June 2nd (Online Course) appeared first on NextBigWhat.

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Why Private Equity Investors Are Talking About Compliance Intelligence

Revulytics

Having pretty much maxed out cost-cutting opportunities, private equity investors are increasingly looking for ways to boost top-line growth for the companies in their portfolios, with the aim of keeping pace amid market conditions and investor expectations, according to a recent study by Bain & Company. The ability to deliver profitable organic growth – quickly – is a strategic imperative because of its positive impact on the lifecycle of portfolio companies from due diligence to exit.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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IoT Product Manager?—?how to preach about data quality

The Product Coalition

Boost buy-in for your Industry 4.0 or IoT Projects People support what they understand Data is our lifeblood?—?at least in Industry 4.0 projects. It gives us the insights needed to advance the value creation. When you get started with Industry 4.0 projects, buy-in from your organization is key. For one, this requires great people skills on your part.

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How I PM: Brent Tworetzky, SVP of Product at InVision

Amplitude

If you’re a product person, chances are high you’ve logged on to something Brent Tworetzky has helped build or even attended an event that he’s hosted. He’s an all-in product leader with a passion for education and coaching. We talked to him about the role of data in building product and his path into product management. Name: Brent Tworetzky Current role: Senior Vice President of Product at InVision Location: New York City.

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Innovate like a startup–and other innovation observations for product managers May 11, 2018

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. For larger organizations to create products like a startup, create a Growth Board. Just about every CEO recognizes that innovation and product management is central to organizational success. The dilemma is that as organizations grow, innovation generally slows.

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Gatorade Product Managers Go High-Tech

The Accidental Product Manager

Gatorade wants to help you to know when to drink Image Credit: Mike Mozart. I’m pretty sure that we all know about Gatorade – the brightly colored sports drink that we always see pro athletes drinking during matches and pouring on their coaches when they win a game. However, times change. The product managers at Gatorade realize that they need to change their product development definition with the times if they want to keep selling their sports drink.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.