Sat.May 04, 2019 - Fri.May 10, 2019

Product adoption: how to get customers to embrace your product

Inside Intercom

All products share a universal problem, no matter how long they’ve been around or how well they are built – the problem of customer inertia. The sad truth is your potential customers are probably more comfortable staying where they are rather than taking a chance on something new.

Are Your Product Leaders Good Enough?

BrainMates

Photo by Kyle Glenn on Unsplash. Long before I started Brainmates, my colleagues and I used to joke that the people who were promoted at a large company where I worked, were those who were terrible at their jobs.

Data Science Consulting Is A SCAM!

Piyanka Jain

I run a Data Science Consulting company, and I say analytics consulting is a SCAM! link] I can say so because I have been on both sides of the table, having hired analytics consulting companies for big organizations and also providing analytics consulting services to top companies. I have seen projects worth hundreds of thousands of dollars being wasted, and I have seen them becoming successful too. In November 2017, Gartner released a report stating that 60% of big data projects fail.

Are North Star Metrics Leading You Astray?

ProductPlan

Support. Sign In. Product. Customers. Resources. Try it Free. Features. Pricing. Enterprise. Integrations. Security. Templates. Videos. Webinars. Articles. Glossary. Product. Customers. Resources. Try it Free. Features. Pricing. Enterprise. Integrations. Security. Templates. Videos. Webinars.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

Developing high-performance product teams

Lead on Purpose

It’s difficult (if not impossible) to quantify what it takes to develop a productive and successful product team. Every product is unique, and every company does things differently.

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BPMA 2nd Annual Career Fair a Big Hit!

bpma ProductHub

by Ashima Dua – On March 27th, BPMA held its second annual career fair at WeWork Central Square (located at 625 Massachusetts Ave, Cambridge MA). The evening was a packed house of companies and job seekers meeting each other, networking and learning more about the Product scene in Boston!

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Here Are The 4 Simple Introspection Steps That Will Boost Self Awareness

Nir Eyal

The post Here Are The 4 Simple Introspection Steps That Will Boost Self Awareness appeared first on Nir and Far. Introspection

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Continuous Product Discovery is for Everyone [Case Study]

Product Talk

When I write or speak about continuous discovery , I worry that people are enamored with this way of working, but aren’t doing the work to put it into practice. It’s easy to read about a continuous discovery habit and think, “That could never work for my team. Our industry is too old.

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What can Non-Product People Learn From Product People?

Mind the Product

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices.

A New Segmentation Model for Customer Onboarding

A great customer onboarding program is a proactive and meaningful way to make a lasting impact on customer engagement, retention, and expansion. In this eBook, Skilljar will show you a new framework for building a customer onboarding program, including how to segment users and drive long-term value and retention through education.

James Barley, Head of UX Research at Auto Trader, on ‘UX Research for the Masses’ [Video]

Userzoom

Head of UX Research, James Barley, showcases how he’s worked to democratize research at Auto Trader over the last couple of years, by making it more visible and understandable throughout the whole business.

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Here Are The 4 Simple Introspection Steps That Will Boost Self Awareness Copy

Nir Eyal

test The post Here Are The 4 Simple Introspection Steps That Will Boost Self Awareness Copy appeared first on Nir and Far. Introspection

Five Things Never to Include on Your Customer-Facing Product Roadmap

ProductCraft

Want to inject some energy into a dull product team meeting? Ask for opinions about whether or not your company should develop a customer-facing product roadmap. That’ll get people perked up and talking. But it could also get them shouting, maybe even hurtling obscenities.

Internal Product Development by Lucia Adams

Mind the Product

Developing influence across an organisation allows you to drive products – and transformation – forward.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Data Science Consulting Is A SCAM!

Piyanka Jain

I run a Data Science Consulting company, and I say analytics consulting is a SCAM! link] I can say so because I have been on both sides of the table, having hired analytics consulting companies for big organizations and also providing analytics consulting services to top companies. I have seen projects worth hundreds of thousands of dollars being wasted, and I have seen them becoming successful too. In November 2017, Gartner released a report stating that 60% of big data projects fail.

How GoJek Built A Decacorn With Less Than 300 Engineers! [Sidu Ponnappa]

NextBigWhat

It’s not everyday that you hear of companies reaching unicorn stage with just.70 engineers. And decacorn (i.e. valued at $10Bn+) with just 300 engineers! At UnPluggd Conf 2019, GOJEK India’s… The post How GoJek Built A Decacorn With Less Than 300 Engineers!

Why opinions aren’t optional in content marketing

Inside Intercom

There’s a stat that should strike fear in the heart of every marketer, but particularly those involved in publishing content.

Solving the Distributed Team Working Challenge: A ProductCamp London Discussion

Mind the Product

Last month I was one of more than 200 product people who got together for this year’s ProductCamp London. To make the most out of my first time, I proposed and ran three sessions.

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How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

Top Trends to Watch in Analytics through 2020

TIBCO - Thought Leadership

Innovation in analytics and business intelligence (BI) is a must-have for companies trying to ensure a successful future in the digital age.

Product Love Podcast: Hannah Chaplin, CEO of Receptive

ProductCraft

This week on Product Love, I sat down with Hannah Chaplin, the CEO of Receptive. Receptive is the leader in product demand intelligence, which enables companies to make data-driven product decisions by translating demand from customers, internal teams, and the market into actionable insights.

5 Different Perspectives on Audience Segmentation (Part 2)

AB Tasty

When it comes to personalization, do most of us just copy what our peers are doing? Here are 5 fresh ways to rethink your audience segments (part 2). This article was originally posted on AB Tasty as 5 Different Perspectives on Audience Segmentation (Part 2). Personalization

Leading Product Teams in Asia by Kenneth Chin

Mind the Product

Throughout his long career, Kenneth Chin, now the Chief Product Officer for Seek Asia, has worked with and led product teams around the world, including the US, UK, Australia, and across Asia.

Walk a Mile in Your Customer's Shoes

Speaker: Steven Haines, Founder and CEO, Sequent Learning Networks

Product professionals use phrases like "voice of the customer," and "user experience" so often that it can be easy to lose sight of their actual meanings. How can we, as product professionals, learn to keep customers and users at the heart of our work? Join Steven Haines, globally recognized thought leader and author, as he guides us through a memorable journey demonstrating how you can walk a mile in their customer's shoes. He'll explore how, by developing true empathy for your users, you can ensure you're creating the features and products they actually want.

3 Useful Analytics Hacks for Mobile Product Managers

ProductPlan

Product managers are also problem managers. Crashes after a new version launch? It happens. Users dropping off after initial download? That happens too. Rather than waiting for problems to arise in aggregate and then fixing them, you can take a proactive approach.

Web Design Inspiration in 2019: Where to Search for Ideas If You are Stuck?

UX Studio

Working as a web designer requires a lot of creativity, skills, constant personal and professional development.

How To Organize Marketing In Messengers

The Product Coalition

Messengers are so popular today that almost a quarter of the world’s population uses them daily. According to Google, 65 percent of clients prefer messaging to companies and not ringing them up, another good reason for using the channel.

Customize your user onboarding with these 11 onboarding tools

Inside Intercom

With the release of Product Tours , our new feature for building interactive guided flows, all the critical capabilities you need for onboarding new users are now available in a single platform, Intercom.

Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.