2014

Good Enough

Tyner Blain

We hear a lot about building products which are “good enough” or “just barely good enough.” ” How do we know what “good enough” means for our customers? No one really tells us. Different Perspectives of Good Enough.

The Problem with Building Products in an Agile World

Product Beautiful

Over the past decade, there has been a ton of ink spilled over Agile development. Much of the Agile narrative has focused on the pros of implementing Agile methodologies , such as better planning, faster feedback, and the ability to quickly pivot and make changes. These are all good things.

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9 Scrum Metrics to Keep Your Team on Track

Pragmatic Marketing

The old adage “you can’t improve what you can’t measure” indicates the need to know how you know. In traditional projects, milestones and key performance indicators (KPIs) measure project progress and individual contributions to that project.

What does a Product Manager do? Take 1.

Product Manager in Heels

Starting a new role forces product managers to think of the basic principles the guide product management. I recently changed my LinkedIn profile headline to "Creating products that customers love" and it got my mind going on what a product manager actually does.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Chromecast Wins Fame, iOS7 Wins Shame

Product Powers

Make my life easier and I will tell my friends. Make my life harder and I will tell everyone. That’s my take-away from this year's raft of nominations for the 2013 Product Powers Hall of Fame & Shame. Hall of Fame. Chromecast, Pocket, FitBit Force and a dozen other products were nominated for Fame, most because they do a great job making things easier for us.

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More Trending

The Importance of Developing Personas in Product Design

Sachin Rekhi

Sample personas from MailChimp. Personas are an important design tool that should be in the toolset of any product manager or designer. Personas are fictional characters developed to represent the different archetypes of users of your product.

Product Managers trading in land mines for gold mines

All About Product Management

Is your product built on a gold mine or land mine? As a product manager I would like to ensure that my product is built on solid technology so it can be maintained with minimal effort. Scenario you’re a Product Manager, you work for a big organisation. You inherit a product that causes you a lot of frustration because: Your development/engineering teams have been diverted for a number of months to migrate legacy/unsupported databases across the portfolio of products to new DBS.

Why do products need a story?

AlphaHQ

I’m often approached by young, aspiring entrepreneurs who ask some variation of the following: . I’m interested in starting a company in [Industry] that does [Laundry list of features], so where do I start?

Why You Shouldn’t Hire a UI/UX Designer

UserTesting

Today’s guest post comes from Craig Morrison, founder of UsabilityHour.com. Enjoy! UX Designer and UI Designer are two vastly different roles and a single person should not be hired to be responsible for both. There, I said it! STOP THROWING … The post Why You Shouldn’t Hire a UI/UX Designer appeared first on UserTesting Blog. Design Popular Product

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Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Opposite Views of a Product Roadmap

Tyner Blain

Your product roadmap is a view of what you are building right now, in the near future, and in the more distant future. Or is your roadmap a view of why you are building whatever you’re building right now, in the near future, and in the more distant future?

Becoming a Product Leader with Win/Loss Analysis

Product Beautiful

Nearly every product manager I speak to desires to be a leader in his or her organization. Everyone knows that as a member of the Product Team, you must exercise soft skills like influence to nudge your product towards success.

It’s time to get your Ph.D. in Sales Comp

Product Beautiful

A few years ago, I was working for a large company here in Austin. This company had recently acquired a series of software startups and was attempting to integrate them into their larger hardware portfolio.

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Agile Cadabra

Tyner Blain

Agile is not magical. Changing from a waterfall process to an agile process changes how your team works, and helps eliminate inefficiencies. Adopting an agile process does not let you magically have a more successful product. What makes agile powerful is also makes it dangerous. Triage and Urgency.

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4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

Who Owns Design?

Product Beautiful

One of the most frequent questions I receive is “Who owns Design?” Should the designers report to the Development or Engineering team, should they report to Product Management, or perhaps Marketing? Or, should Design be its own group? The answer might surprise you.

Agile Through a Matrix Lens

Tyner Blain

“Agile” is something most teams do wrong*, without realizing they’re doing it wrong. A good 2×2 matrix acts as a lens, helping to convert information into insight.

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Why Marketing Should Go Agile

Pragmatic Marketing

Marketing has changed more in the last five to seven years than at any other time during my career.

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Classifying Market Problems

Tyner Blain

Theodore Levitt may have developed the whole product model to help companies compete more effectively with their products. We wrote about the whole product game based on Mr. Levitt’s work.

Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

The Inertia to Innovation at Scale and How To Overcome It

Sachin Rekhi

Throughout my career, I’ve had the opportunity to launch innovative new products not only as an entrepreneur at my own startups like Anywhere.FM and Connected, but also as an intrapreneur at Microsoft and LinkedIn, bringing brand new products to market at these established tech firms.

The Best Product Managers Fall in Love With a Problem

Sachin Rekhi

I’ve had the chance to work with a variety of product managers across tech giants and startups alike. While there are many critical skills for being a world class product manager, I’ve noticed one pattern amongst the very best: they fall deeply in love with the problem their product is solving.

How to Win with Superior Decisions

Product Powers

Have you ever worked at a company where the CEO or some other executive changes the priorities every week? Where no one can get anything done because they are constantly switching gears? Or maybe you’ve been stuck on a project that seems like it will never end because there are always “just a few more things” needed for it to really take off. I certainly have and I’ll bet most of you have as well.

What are the most common pitfalls of user tests and product concept experiments?

AlphaHQ

The merits of experimentation and testing have been proven in virtually all contexts of business. From manufacturing to marketing to hiring practices, there seems to be limitless application to the scientific method in industry.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

How can product teams validate demand with prototypes?

AlphaHQ

Enterprise product managers know that continuous improvement is critical for modern digital products. Just look at the evolution of the iPhone home screen if you need a reminder for how quickly products become outdated.

How do you hook your customers?

AlphaHQ

Type the name of almost any successful consumer web company into your search bar and add the word “addict” after it. Go ahead, I’ll wait.

What is the difference between MVPs and experiments and why does it matter?

AlphaHQ

We’ve talked about MVPs extensively in this blog, but an often overlooked point is that they are only one component of a much larger framework. Understanding the importance of an MVP is just as important as launching one. It’s all about user feedback.

Dog Training + Product Management

Product Manager in Heels

We spend a lot of time training our dog, Gunner. He's a 3-year-old Olde English Bulldogge and we got him from Doubletake Bulldogges in Massachusetts. We work with the Pawsitive Dog in Boston and couldn't be happier. He has his CGC Certification and is training to compete in Rally.

Meet Your Goals with a Practical Product Strategy

Speaker: Nils Davis, Principal, NPD Associates

Whether you manage a feature, a product, or a whole suite of products, you likely have some goals that you're trying to meet. But do you have a strategy? Strategy and goals are different. It's your strategy that allows you to make decisions that help you meet your goals in the first place. For example, if you want grow your revenue, your strategy may be to enter a new market - and you may decide to make your product stand out in that market by adding analytics. If you want to have an articulated strategy that you can use to make decisions, stay on-track, and meet your product goals, this is the webinar for you! Join Nils Davis, author of The Secret Product Manager Handbook, as he explains how you can get your team aligned to a practical product strategy.

Follow. Break. Transcend.

Product Manager in Heels

I was fortunate enough to attend UX Fest 2014 at Fresh Tilled Soil just outside of Boston. It was an awesome event and helped me rethink how I've been doing product management. C.Todd talked about 'Shu-Ha-Ri' during his talk on Making UX Top of Mind.

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Just say no. Prioritization and Product Management

Product Manager in Heels

In any business, it's extremely important to be able to prioritize what you work on and when you work on it. This is especially the case for product managers. But how do you prioritize all of the great ideas that come across your desk?

Life Update + Product Management Discussion + UX Book Club (OH MY!)

Product Manager in Heels

It has been QUITE the year already, and I’m only half way in! This year I’ve changed jobs, graduated from Babson College with my MBA, gotten promoted (at my new job), and done tons of customer experience research.

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