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Creating An Enterprise SaaS Marketing Strategy

Userpilot

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Enterprise SaaS marketing, however, is a different story entirely. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process.

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Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning. Get those tickets now!

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Product Management in Small vs Large organizations

The Product Coalition

What to expect if you are a Product Manager in Enterprises vs Startups Startup vs Enterprise This article represents my opinions based on personal experiences working at large MNCs, mid-size companies as well as startups. startups Startups —? enterprises ENTERPRISES —?

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Agile Product Life Cycle-Practices & Tools

The Product Coalition

In image 1 I have listed some practices in sticky notes below each of the phases to drive the Agile product life cycle. Agile product life cycle framework- Tools and practices ( Image 1 ) by Surbhi B Sooni Nowadays, many companies and startups are champions in adopting and acquiring agile methodologies in the development phase.

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466: Use the 4 leadership motions to be more effective – with Janice Fraser

Product Innovation Educators

How product managers can navigate leadership challenges Today we are talking about four leadership motions that enable increased organizational effectiveness and productivity and alleviate organizational friction, waste, and indecision. The product piece has always been with me. It was the hottest startup in history.

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Personas: A Waste Of Money And Time

The Product Coalition

There’s going to be a lot of designers, marketers, and product managers reading this and thinking to themselves, ‘what the hell is he talking about?’, The issue here is enterprise organisations should understand the market, just like wider society, is a fluid organism that constantly ebbs and flows like water. Absolutely not!

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Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

We’re thrilled to announce the first of our amazing line-up of speakers and announce all our deep-dive workshops, connecting international and regional thought leaders with the vibrant product and UX community across AsiaPac. Sherif Mansour, Distinguished Product Manager at Atlassian. Workshop Presenters.