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521: Leadership Crossroads–What Every Product Manager Must Know Before Their Next Move – with Kimberly Bloomston, CPO

Product Innovation Educators

She joined a facial recognition company that built hardware and software primarily for government agencies. As a new product manager, Kim faced the common challenge of understanding her company’s technical landscape. However, she still needed to learn the company’s products, technology, and internal language.

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Respect the inbox: How to better your customer communications

Intercom, Inc.

We’ve written a lot about how to send the right message at the right time. And while timing is important, how many messages you send also plays a role in your customers’ experience. If your customers feel they’re receiving too many messages, it’s not just about message volume. Message relevance.

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Staying customer obsessed amid Digital Transformation

Alchemer Mobile

Organizations of all types, from Fortune 500 brands to government agencies and school districts have all been going through Digital Transformation for decades. Personalizing digital experiences means delivering the right message to the right person, in the right place, at the right time.

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Writing coach Leslie O’Flahavan on the dos and don’ts of customer messaging

Intercom, Inc.

Writing a clear, timely, and empathetic message to your customers is a very sought-after craft. She went on to become a high school English teacher, college writing instructor, and writing consultant for government agencies. Liam: So, you are the absolute perfect person to talk to then about effective customer messaging and engagement.

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For clues to messaging’s future, look no further than its past

Intercom, Inc.

Like many great inventions, messaging wasn’t born out of necessity. In 1963, MIT researchers Tom Van Vleck and Noel Morris wrote a program for it,SAVED, which created a user interface for people to see these messages on their own screen, and a scheduler that cut down message transmission time. The evolution of messaging.

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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

Lots of social stuff, banking, travel, local services, fitness, cooking, more than a few games, even apps made by governments. These factors could make this banner the most valuable message for new users (and therefore for eBay) when they open the app. I use apps for everything from movies and music to weather and maps. of the screen.

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Make New Product Features Stick

The Product Guy

But they shouldn’t receive the same message about your new feature. Second, sending everyone the same message means you’ll leave some of the engagement with your announcement on the table – even for the groups of people who would use the new feature. Which message is more effective? Tying new features into onboarding.