how-to-find-your-ideal-customer 
Product Management University
APRIL 17, 2024
If you want to create a revenue plan with sales that gives you a more realistic chance of hitting your revenue targets, give some thought to a broader market strategy where each product plays a role versus a marketing plan for each product. If you’re in product marketing, you know all too well how this works. over the next 6 years.
Alchemer Mobile
DECEMBER 8, 2022
But if you have a breather, we’re excited to share some data-backed mobile engagement findings, specifically surrounding how seasonality impacts customer sentiment! Bookmark this page for next year’s insanity (and to remind yourself not to get down when your app store ratings look a little less-than-happy in the winter months).
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Product Talk
OCTOBER 11, 2023
It’s how we evaluate which ideas will work and which won’t. Assumption testing is at the heart of what good continuous discovery teams do week over week. But before we can test our assumptions, we have to identify them. That’s not always as easy as it sounds. Assumptions are beliefs that need to be true in order for our ideas to succeed.
Product Management University
JANUARY 17, 2024
When you’re onboarding customers, the end game is to improve the job performance of your users in ways that have measurable value to their organization. That’s not to say the success of the customer isn’t important, but all too often it plays second fiddle to a go-live event. If that goal sounds familiar, there’s a good reason.
Advertiser: Vanilla Forums
What is most important when interacting with a brand, and what is the ideal experience they’re looking for? Customer experience expectations are ever-changing so understanding what they are is crucial to the success of your brand. To reveal how community can impact business-focused objectives.
Intercom, Inc.
MAY 13, 2022
A customer journey can be defined as the interactions a customer has with your brand from the very first time they engage with you to the point of purchase. What are the steps of the customer journey? At each phase of the customer journey there are touchpoints. What is a customer journey map?
The Product Coalition
FEBRUARY 4, 2024
Your product’s value needs to be defined, delivered, and perceived as such by your customers. If this isn’t challenging enough, what your customers want and need varies based on their profile and maturity with your product. It was such a pleasure for them to drive in a clean car.
Speaker: Mike Ellis
Customer success professionals know that the strategies they use on a daily basis work. Adapting to a successful community may seem like taking on a bigger workload, but the same onboarding strategies CSMs use every day are ideal for community onboarding too. How the community can help CS and cross-organization objectives.
Advertiser: Vanilla Forums
In Customer Success terms, an engaged customer is one that is immersed in your product. Ideally, they find value and success daily and help other customers to do the same. But how do you encourage engagement? Our eBook explains how, with topics like: What is gamification?
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